Mathilde Aptel
Senior Product Designer
Salary / Daily rate
Lisbon, Portugal
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Senior Product Designer with 8+ years crafting end-to-end digital experiences across web and mobile platforms. Led complete design processes from user research to production for EdTech and agency clients, including notable brands like L'Oréal and LVMH. Specializing in user-centered design, design systems, and streamlined development handoffs that deliver measurable engagement results.
Work experience
Senior Product Designer
Ziplet
Apr 2023 - Present
3 years 7 months
Melbourne VIC, Australia
SaaS EdTech platform supporting teacher-student engagement. Led end-to-end design across web and mobile. - Contributed to discovery and user research with educators and university leaders - Rethought and explored key user task flows and user journeys (question creation, scheduling, student answering, B2B leader monitoring, and analytics) - Designed detailed wireframes and interactive prototypes informed by user metrics and qualitative research - Maintained the Design System to ensure consistency and scalability - Streamlined handoff to devs to reduce UI gaps in production - Led design QA and usability testing to ensure quality delivery
Product Designer - UX/UI Designer
Productbox
Nov 2021 - Dec 2022
1 year 2 months
Tweed Heads NSW, Australia
Focused on agency projects with diverse clients across industries. Delivered end-to-end design solutions from discovery to final delivery. – Led design workshops to define user needs and business goals – Designed and iterated on user task flows, wireframes (Low & High Fidelity), and prototypes for web and mobile – Created design systems from scratch to ensure consistency and scalability across projects – Collaborated closely with clients, developers, and stakeholders to ensure alignment – Managed multiple projects simultaneously, adapting to different brand styles and requirements
Freelance (Self employed)Freelance
May 2018 - Dec 2022
4 years 8 months
UI/UX Designer, Freelancer
Jun 2020 - Dec 2022
2 years 7 months
Graphic Designer, Freelancer
May 2018 - Jul 2020
2 years 3 months
UX Designer
Music Work
Jan 2018 - Dec 2019
2 years
Région de Paris, France
Clients: L’Oréal, Yves Saint Laurent, Lacoste, L’Occitane, Le Club Med, Novotel, Etam Lingerie, Guerlain, A.P.C, Maje, Sandro, Claudie Pierlot. Contributed UX design for a B2B music mobile app, enhancing user engagement through intuitive experiences. – Conducted user research and tested designs in real labs with users – Designed and refined user flows, wireframes, and prototypes – Collaborated with developers and stakeholders to deliver seamless user experiences
Innovation Digital Project Manager
Etam
Oct 2017 - Mar 2018
6 months
Région de Paris, France
UX Mobile Design & Drive to store
Yves Rocher
Feb 2017 - Aug 2017
7 months
Paris, France
Supported UX efforts for Yves Rocher’s mobile app enabling spa and in-store appointment bookings to boost user engagement and drive store visits. – Assisted with user testing to gather feedback and inform improvements – Worked with cross-functional teams to ensure UX solutions aligned with business objectives and boosted in-store appointment bookings
Assistant Sales, Marketing & Communication - Internship
LVMH
Oct 2015 - May 2016
8 months
Paris, France
Marketing Communication Assistant - Internship
Hyatt Hotels Corporation
May 2015 - Oct 2015
6 months
Shanghai, China
Marketing Consultant - Internship
Groupe Barrière
Sep 2014 - Dec 2014
4 months
La Rochelle, France
Education
Entrepreneur Education
Bachelor's degree
2019 - 2021
3 years
Excelia
Master's degree
2014 - 2017
4 years
Beihang University
MBA
2015 - 2015
1 year