Mathilde Joulié

YouTube Strategist / Creative Producer

Salaire / Taux journalier

Paris, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Stratégie de ContenuAdobe Photoshop

Langues

Français (Maternelle)Anglais (Maternelle)Espagnol (Courant)

À propos

Introduction

Producer, Creative Strategist et Scriptwriter (US&FR) dans le digital depuis 6 ans j'ai pu travailler auprès de : Médias & Groupes : M6, Jellysmack, CliqueTV, Figaro, Chefclub Créateurs : Yann Couvreur, Romain Grosjean, Redouane Bougheraba, Bun Hay Mean, Spicyycam Chaînes YouTube : Binge Society (14M abonnés) ou encore de marques : Gold's Gym J'interviens de l'écriture du format jusqu'à la stratégie de diffusion, en passant par la coordination des équipes de tournage et la supervision de post-

Liens

Expérience de travail

Producer, Writer and Strategist

Loar Prod

févr. 2026 - Présent

9 mois

Paris, France

Loar Prod : YouTube Strategy and Production J'accompagne des créateurs, des médias et des marques dans leur stratégie sur YouTube et autres réseaux. - Ecriture de vidéos - Production de contenu - Accompagnement stratégique (édito, distribution, monétisation...) et analyses de performance

Producer, Writer & Strategist

YouTube

févr. 2021 - Présent

5 ans 9 mois

Paris, France

Helped more than 20 channels/creators to grow and extend their content on other platforms (Tiktok, Instagram, Facebook, Snapchat...) ENTERTAINMENT / PODCAST / SPORT / FOOD Scriptwriter, producer, postproduction manager and strategist for : • Romain Grosjean (3M+ followers) • Binge Society (14M+ followers) • Spicyycam (26M+ followers) • Bun Hay Mean (1M+ followers) • Redouane Bougheraba (2M+ followers) • Amuse-Bouche (CliqueTV) (800K+ followers) • Chefclub (35M+ followers) • Chef Michel Dumas (+2M followers) • Yann Couvreur • Il était une fois la pâtisserie • Nuggets le podcast

Production & Editorial Manager

Chefclub

mars 2024 - mars 2026

2 ans 1 mois

Paris, France

• Lead the creative development and writing of editorial projects across television, web and branded content • Executive Producer for TV, Web and Brand Content formats • Coordinate cross-functional teams (creative, production, technical, talents and partners) to ensure consistent messaging and timely delivery • Supervise the production and post-production of multimedia content • Manage project timelines, budgets and external partners.

Jellysmack

févr. 2021 - juil. 2024

3 ans 6 mois

Paris, France

Executive and Artistic Producer - Key Accounts (Creative Development & Producer)

nov. 2021 - juil. 2024

2 ans 9 mois

Paris, France

In charge of Key Accounts in a tech-driven content company • Executive Producer for Web formats • Led strategic content for major international digital creators • Designed and implemented global multi-platform content strategies (YouTube, Instagram, TikTok, Facebook) • Coordinated large creative and technical teams across pre-production, production and post-production • Supervised editorial positioning, audience targeting and performance optimisation • Scriptwriter & Showrunner for Youtube Channels (Binge Society, Romain Grosjean, Amuse-Bouche, Spicyy Cam, Yann Couvreur...)

Creative Development & Content Strategist

févr. 2021 - déc. 2021

11 mois

Paris, France

- Managing a portfolio of 9 to 13 creators (video) on strategy, creation and editing (Facebook, Instagram, Snapchat, TikTok and Youtube) - Reporting and analytics on each platform - Artistic Advice - Leading video projects (coordinating editing teams and steps from rushes to publication) - Creation and development of new videos (influencers and celebrities)

Chargée de Création & Développement Programmes de Flux / Creation and Development Project Manager

STUDIO 89 PRODUCTIONS

août 2020 - mars 2021

8 mois

In-house M6 studio • Creation and writing of new TV programs (Games, Reality Shows, Documentaries) for major national broadcasters • Conducted audience, market and trend analysis to support editorial and strategic positioning • Preparing presentation materials to Top Management

Chargée de Création & Développement Programmes de Flux / Creation and Development Project Manager

Golden Network

janv. 2020 - juil. 2020

7 mois

7620 Paris, Danemark

In-house M6 studio • Creation and writing of new TV programs (Games, Reality Shows, Documentaries) for major national broadcasters • Conducted audience, market and trend analysis to support editorial and strategic positioning • Preparing presentation materials to Top Management

Chargée d'études musicales et éditoriales (RTL, RTL2, FUNRADIO)

GROUPE M6

mai 2018 - déc. 2018

8 mois

Conducted audience, market and trend analysis to support editorial and strategic positioning for radios


Formation

ESCP

Master's degree, Programme Grande Ecole - Master in Management

2017 - 2020

3 ans 1 mois

#4 on Financial Times European Business School Rankings 2023 M1: Dual-Degree with University Carlos III (Madrid) - Dirección de empresas M2: Media and cultural industries management (Paris) - MBA Exchange Program (Hanoi, Vietnam) My aim throughout this programme was to acquire knowledge in media and cultural industries. Courses: Media Management, Culture Management, Geopolitics, Finance, Political Institutions, Corporate Law

French Vietnamese School of Management (CFVG)

Master of Business Administration - MBA,

2019 - 2019

1 mois

Exchange Program in Hanoï Master of Business Administration (Finance, Operations Management, Accounting, Strategy)

Universidad Carlos III de Madrid

Master's degree, Master Dirección de Empresas

2018 - 2018

1 mois

Ranked first degree in Accounting and Finance among Spanish Business Schools (QS 2015)

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