Matthew SELWYN

Business Analyst & Consultant | Tourism & Hospitality

Salary / Daily rate

92120 Montrouge, France

Mobility: Paris, 92120 Montrouge, ...

Freelance, open to permanent contract

Can come onsite

Skills

PythonPower BIData AnalysisSQL QueriesGitHubWordPressScrapingHTMLGitdbtNumPypandasAIAzureData VisualizationETLscikit-learnSQL databasesGoogle Cloud PlatformTableauLookerGoogle BigQueryMachine LearningMakeA/B TestingSalesforceHubspotGoogle AnalyticsNotionAsanaCRMStrategy & ConsultingConsulting ITMicrosoft Dynamics 365GDPR

Languages

EnglishFrench

About me

Intro

Business analyst with 15+ years in tourism & hospitality, specializing in operations management and data-driven growth strategies. Led operations for Paris 2024 Olympics and scaled startup revenue from €100k to €600k through analytics and process optimization. Expert in dashboard creation, CRM systems, and stakeholder management for hospitality businesses.

Links

Work experience

Data Analyst

FreelanceFreelance

Sep 2024 - Present

2 years 2 months

Paris, France

Venue Operations Deputy Manager

Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024

Jul 2024 - Oct 2024

4 months

Paris, France

• Problem Solving • Communication • Adaptability I led a fantastic multicultural team team to manage transport operations and access for accredited persons at the International Broadcast Centre and The Olympic Village. By collaborating with various stakeholders, we ensured a seamless experience for media, federations, athletes, and dignitaries, contributing to the success of the Paris 2024 Olympic Games.

Foxtrail France

Sep 2018 - Jul 2024

5 years 11 months

Paris, France

Country Operations Manager

Jul 2020 - Jul 2024

4 years 1 month

Paris, France

• B2B and B2C e-commerce company: 5 years of consecutive growth. • Set up interactive dashboards to monitor performance, KPIs, marketing and operations. CRM installation and optimisation. • Google Analytics leverage -> 300% increase in site traffic. Foxtrail is a 2-hour outdoor group activity set in the streets of Paris combining elements of Escape Game, teamwork, and exploration. I bought a 5-year license to develop and operate the Foxtrail brand in France and led the project from inception to execution, developing two products that attract a diverse mix of clients, predominantly companies looking for a team-building activity, tourists and locals.

Founder and Project Manager

Sep 2018 - Jul 2020

1 year 11 months

Paris, France

The initial development phase of the project required: • Project Management (including the construction of trails, a website, a reservation system, and multiple marketing channels) • Business Strategy and planning, forecasting and negotiation.

Business Owner / Managing Director

The Silver Bullet, London

Nov 2009 - Jul 2016

6 years 9 months

N4, London

• Analysis of existing data: restructured the business, resulting in annual sales increase from £100k to £600k. • Implemented IT systems: POS, website, e-ticketing, Bitcoin ATM. • Optimised website SEO and UX. I negotiated the lease of a pub site turning over £100k/year with a business partner and we converted it into a live music venue & nightclub with annual turnover of £12k/week. The Silver Bullet became an established venue on the London live music circuit and was successfully sold to new owners in 2016. My responsibilities were initially focussed on setting up and managing recruitment, training and payroll, along with accounts, cash-flow & budget forecasting, marketing and branding. Later on I looked after the commercial and financial aspects of running the business with daily operations run by a team of managers.

Hotel Manager

Mark Warner

Jan 2008 - Dec 2009

2 years

73320 Tignes, France

In sole charge of Hotel L’Aiguille Percée, a 40-room / 120 guest capacity resort hotel with a full a la carte restaurant, hotel bar, health & beauty salon, spa facilities, ski-hosting and childcare services. Responsibilities included: • Quality delivery of all hotel departments. • Training, managing and motivating a team of 42 staff. • Achieving cost budget targets and maximising profitability. • Ensuring the hotel met local & UK Health & Safety plus all other necessary compliance standards. • Establishing and maintaining effective supplier contacts and stock control systems.

HR Manager

The Hermitage Hotel

Sep 2006 - May 2008

1 year 9 months

New Zealand, Calne SN11 9JL, UK

• Sole charge of all HR aspects for 200+ staff, recruiting 100+ seasonal staff each summer season. • Recruitment, Remuneration, Health & Safety, Discipline, Staff Welfare. • Active involvement within the senior management team. • Managing on-site accommodation for 180 staff. • Re-wrote Employment Agreement, Staff Handbook and Induction program.


Education

Mines Paris - PSL

Degree co-certified by Mines ParisTech - PSL Executive Education (level Master Bac+5)

2024 - 2025

4 months

University of Nottingham

Bachelor of Science (BSc)

The College of Richard Collyer

A-Levels: Maths(A); Further Maths(A); Physics(A); Economics(C)


Licenses & certifications

PL-300 Power BI Data Analyst Associate

Issued: Apr 2025

Certified by Microsoft

PL-900 Power Platform

Issued: Mar 2025

Certified by Microsoft

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