Mehmet Yaşar
Marketing Communications Manager
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Marketing communications expert with 12+ years driving digital growth across fintech, cybersecurity, and B2B sectors. Led teams and managed multi-channel campaigns at Orange Cyberdefense and Market Pay, specializing in acquisition strategies, SEO/SEM, and marketing automation. Ready to accelerate your brand's digital presence and ROI through data-driven campaigns.
Expérience de travail
Marketing Communications Manager
Market Pay
avr. 2024 - Présent
2 ans 7 mois
Market Pay is a French #fintech company founded in 2016, offering an omnichannel and international payment platform tailored for retailers and e-commerce businesses. The company aims to simplify and enhance payment processes, making them accessible and reliable. Market Pay develops innovative, high-performance payment solutions that drive merchant growth and improve customer experiences, whether in mobile, digital, or connected store environments. Their solutions are designed with leading brands, integrating the latest industry standards to address merchant challenges effectively.
Global Digital Marketing Manager
Orange Cyberdefense
mai 2022 - mai 2024
2 ans 1 mois
Responsible for the digital strategy of the Orange Cyberdefense France and corporate websites Implementation of a B2B campaign roadmap serving various interests: marketing, brand, global, France, employer brand, or new offers Responsible for the corporate social media strategy Creation of the Orange Cyberdefense content factory (establishing a cybersecurity editorial line, managing a community of authors, and creating digital activations: paid media, display, digital PR, SEO) Managing the digital budget for France and Corporate Communications Managing a team of 2 people (Content Writer, Social Media Manager)
Admission jury - General culture
Concours SESAME
mai 2016 - mai 2023
7 ans 1 mois
Fondateur / Sales manager
avr. 2020 - janv. 2023
2 ans 10 mois
EMEA Customer Marketing Manager
CWT
nov. 2018 - juil. 2022
3 ans 9 mois
Global Digital Marketing Manager
BNP Paribas Asset Management
mars 2018 - oct. 2018
8 mois
Marketing Manager
Fed IT
avr. 2017 - mars 2018
1 an
Global Digital Marketing Manager
Fed Group
nov. 2015 - mars 2018
2 ans 5 mois
Managing the digital marketing strategy of the Groupe Fed's 13 brands in France, Canada, Switzerland and Africa Core competencies : Acquisition strategies, Emailing, retargeting, ppc, Linkedin ads, facebook ads, SEO Online partnerships, Social media strategy, Tracking and reporting on digital initiatives and ROI Content marketing & marketing automation Technical environment : Mailperformance, Basecamp, Redmine, Jira, Adwords, Drupal, Google Tag Manager, Critéo, Hootsuite
France Marketing Manager - Consulting services (Reward, Leadership & Engagement)
Korn Ferry
déc. 2012 - oct. 2015
2 ans 11 mois
Acquisition (emailing, ppc, seo...) Social media strategy Lead generation campaigns (content marketing through Hubspot) Market studies and surveys on Leadership & Engagement related topics Press releases Event management ( Engagement Forum Paris, 100 HR proffesionals, increased participation x3 in a year) Technical environment : Adwords, Concep Compaigner, Hubspot, Microsoft Dynamics, Linkedin ads