Meryem Amrani

In charge of building and implementing the strategy of brands and manufacturers partnerships in the DIY, home and garden sector in the United Kingdom. - Build and manage strong relationships with key manufacturer partners - Implement new partnerships with brands - Drive sales and margin improvement for a portfolio of key A-Brands - Accelerate the adoption of value added services (marketing, sponsored products, logistics, billing, ...) - Provide business insights, training and manufacturer education as well as being a ManoMano embassador in the UK - Analyze business performances and conduct in-depth analysis to identify growth opportunities - Help manufacturers prioritize business opportunities - Set yearly/quarterly/monthly objectives and action plans to achieve and exceed goals - Develop the manufacturer scope in ManoMano by improving tools and processes within the team

Customer Account Manager in the Telco, Media and High Tech Business Unit. Production management - Work alongside the production teams according to the goals set and regularly follow their achievement. - Analyze the performance gaps and help define action plans to ensure corrective actions and continuous improvement. - Develop customer and internal reporting models based on quantitative and qualitative elements. - Provide operational added value (eg optimization tools..) Client relationship management - Create a partnership with the client by identifying, understanding and addressing challenges and objectives. - Provide added value to business accounts. - Ensure the elaboration of steering committee contents. - Contribute to the transversal business unit projects. Accounts financial management - Analyze the financial performance of the account. - Identify and participate in the implementation of optimization levers for sales revenues and costs (direct/indirect): pricing/production model evolution ... - Ensure the rightful and timely billing of the account in accordance with contract terms. - Achieve sales revenue and margin goals on the projects. Sales development - Identify additional business opportunities on the account. - Identify key partners for Webhelp in client organisations. - Participate in the development of responses to requests for proposal alongside the Sales director.

Wheretoget.it is a site and an app that helps people find where to get fashion items they saw on the web or in the street. Main responsibilities : - Identify, prospect, and close new clients for PPC and sponsored editorial content - Create a solid pipeline according to targets and KPIs - Create strategic sales planning - Identify, negotiate and close affiliate business relationships - Manage affiliate partnerships - Create and maintain global affiliate performance reports on a daily basis - Work with affiliate networks to optimize campaigns to promote traffic and sales growth

In charge of 3 major vendor accounts and responsible for the flash sales program and TV Series segment of the DVD category. Main responsibilities include: - Organizing and setting up the promotional calendar of the vendor's catalogs. - Optimizing the online merchandising of the category pages. - Creation and promotion of 5+ brand stores. - Setting up of 30+ emailing campaigns. - Setting up and monitoring of the Black Friday week event resulting of +210% OPS yoy.

Creation and launch of a Customer Relationship Institute. - Set up the strategy of the institute (Positioning, targeting, type of offers) - Conducted benchmarks of similar initiatives. - Organized a workshop around a specific problematic with different companies (Orange, Nespresso, EDF, Citroen etc.)

Audit missions of 3 companies: Capgemini, CIH and Groupe Caisse d’épargne. - Analyzed the significant variations in the companies’ financial statements. - Wrote out the analytical report, document summarizing the conclusions of the audit mission.

Trade Marketing Assistant in the Consumer Products Division. - Updated the advertising mediums by preparing new layouts. - Prepared brochures for the sales force. - Supervised the demonstrators’ work in supermarkets.