Mohamed Zin El Abidine
Senior General Manager | AI & Strategy
Salary / Daily rate
Casablanca, Morocco
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Experienced General Manager & ex-CEO with 12+ years building AI-powered platforms and managing multi-million dollar client accounts. Founded AI search engine startup, raised seed funding, and delivered 40% YoY growth for top-tier consulting clients. Specialized in digital transformation, strategic planning, and scaling operations across international markets.
Work experience
Co-Founder & CEO
Lexandria.AI
Sep 2021 - Mar 2024
2 years 7 months
Casablanca Metropolitan Area
Lexandria operates an AI search engine offering credible and vetted data sourced from the world's most trust-worthy institutions: ● Overall responsibility on all strategic and operational aspects of launching and growing the company. ● Raised seed-funding to start the business. ● Responsible for the overall Data Strategy of the platform. ● Oversaw the integration of Generative AI capabilities into the search engine. ● Structured a convincing value proposition and a GTM strategy that allowed signing up enterprise clients.
Infomineo
Sep 2012 - May 2021
8 years 9 months
Casablanca, Morocco
Country Manager
Jan 2019 - May 2021
2 years 5 months
Casablanca, Morocco
● Project and service delivery directorship on key client accounts (+$2m annual contracts). ● Organize teams and resources to serve the company’s international client base. Direct involvement across most operational aspects, including recruitment, compensation, service delivery, performance measurement and improvement. ● Interfacing with local authorities in Morocco.
Senior Manager
Jul 2016 - Dec 2018
2 years 6 months
Casablanca, Morocco
● Client relationship management with existing and prospective accounts (Client needs assessment, development of research solutions’ proposals, projects’ setup and resources management) ● Management of the research team across multiple service delivery locations ● Oversight of process and operational excellence across various work-streams
Research Manager
Apr 2014 - Jul 2016
2 years 4 months
Morocco, IN 47963, USA
● Management of a key client account (A top tier global management consultancy) ● Management of a dedicated research team ● Ensuring consistent delivery quality while growing the account (+40% YoY average growth) ● Setting-up and launch of the company’s research operations in Egypt
Senior Associate
Sep 2012 - Mar 2014
1 year 7 months
Morocco, IN 47963, USA
Management, execution and client delivery of research-based consulting projects, examples include: ● End-to-end value chain analysis of select agricultural products in Angola and Ghana to identify market access opportunities for a leading European crop protection and seeds producer in those markets. ● Mapping of innovation and the knowledge economies in Morocco and Tunisia to identify investment targets for a European Investment bank in innovative sectors in the two countries.
SW & IT Services Analyst
IDC
May 2011 - Jul 2012
1 year 3 months
● Authoring detailed reports on the IT market in Morocco and Egypt, covering market sizing, profiling of top service providers and analysis of actual and forecasted market trends. ● Execution of custom research and consulting projects, example: profiling of potential partners in North Africa & Egypt for a top multinational Hardware & Services company. ● Participation in speaking engagements: Keynote speaker and conference facilitator at the Egyptian edition of the "IDC Cloud & Datacenter Roadshow" conference.
SRI Analyst - Team Lead (Technology Hardware, Software & IT Services)
Vigeo Eiris
Jun 2009 - May 2011
2 years
● Analysis and rating of Hardware, Software & IT Services listed companies performance against sustainability metrics. ● Analysis of Hardware, Software & IT Services business and sustainability trends. ● Identification and analysis of risk factors related to sustainability in these sectors. ● Research & development contributions to the research methodology.
Research Assistant
Institute of Economic Analysis and Prospective Studies
Jun 2006 - May 2007
1 year
● Gathering and analyzing data related to the Human Development Index in Morocco. ● Developing qualitative reports based on the data gathered.
Intern
United Nations Development Programme
Jun 2005 - Aug 2005
3 months
● Feasibility analysis of Clean Development Mechanism projects in Morocco. ● Assistant organizer of the CDM seminars.
Education
Università del Salento
International Master in e-Business Management
2008 - 2009
1 year 1 month
Al Akhawayn University
Bachelor of Science in Human Resources Development
2003 - 2007
4 years 1 month
Licenses & certifications
Project Management Professional Certificate
Issued: Jun 2025