
Mohammed EL KHACHINE
Product Manager | E-Commerce & AI
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Product Manager with 5+ years driving e-commerce growth at scale, managing €300M+ revenue across 30+ countries. Proven expertise in reducing checkout abandonment by 8%, accelerating time-to-market with AI automation (80% efficiency gain), and delivering high-impact B2C/B2B features. I help businesses optimize digital experiences and unlock revenue through data-driven product strategy and seamless execution.
Expérience de travail
SOMFY Group
sept. 2021 - Présent
5 ans 2 mois
Greater Paris Metropolitan Region, FR
Product Manager
oct. 2022 - Présent
4 ans 1 mois
Greater Paris Metropolitan Region, FR
– Managed an e-commerce product generating €300M+ in annual revenue across 30+ countries – Defined global product vision and roadmap aligned with group strategy and local market priorities, supporting double-digit growth in online sales – Orchestrated end-to-end delivery of features across technical and business functions, optimizing for both velocity, adoption and quality. – Delivered key features across both B2C and B2B channels, managing the full lifecycle from discovery to delivery, including: – Private sales module, quick order for industrial clients, dealer locator, and product comparator – Redesigned the checkout process, reducing the abandonment rate by -8% and loading time by -75%. – AI-based content translation, accelerating go-to-market in 58 countries and reducing manual translation efforts by 80% – Rolled out an OKR framework to align teams, systematically track goals, and drive individual and team accountability.
Project Manager
sept. 2021 - oct. 2022
1 an 2 mois
74300 Cluses, France
– Deployed a new brand platform for Somfy B2C websites (58 countries), with a redesign that aligned global customer experience. – Led the migration of Simu websites (18 countries) to a new CMS, cutting account support tickets by 20%. – Delivered key features including a product page revamp, PIM deployment, and optimized lead generation workflows. – Deployed A/B testing, product recommendations, and e-merchandising strategies to drive engagement and sales performance. – Managed backlog with a data-driven & ROI-focused approach, accelerating delivery by 20% – Restructured website support processes and established Service Level Agreements (SLAs), decreasing issue resolution time by 25%.
Digital Consultant
Boulanger
mai 2022 - mai 2022
1 mois
Greater Paris Metropolitan Region, FR
– Conducted UX audit and delivered strategic recommendations to improve the visibility of offers and services. Built and prioritized a backlog of A/B tests to optimize engagement and conversion through a data-driven, iterative approach. – This role allowed me to contribute to Boulanger's online presence by providing actionable recommendations to enhance the customer journey and drive engagement.
Unity3D AR/VR Developer
City of Innovation and Knowledge Aix-Marseille (CISAM)
mars 2021 - août 2021
6 mois
Marseille, France
– As a Unity3D RA/RV Developer at the City of Innovation and Knowledge of Aix Marseille, my primary mission was the development of interactive content to vividly demonstrate the capabilities and equipment of the 54 AMU technology platforms promoted by La Cité de l'Innovation et des Savoirs Aix Marseille (CISAM). – In this dynamic role, I specialized in creating innovative and diverse interactive content, spanning various dimensions including 2D, 3D, Photo/Video 360, and Vuforia-based experiences. These interactive assets were meticulously crafted for deployment across multiple platforms, including Android/iOS, WebGL, and VR headsets. – To bring these visions to life, I extensively utilized Unity3D, employing the C# programming language. In addition, I harnessed the power of software tools such as Blender and 3DSMAX to contribute to the creation of captivating and informative content, ultimately advancing the mission of CISAM and showcasing the technological excellence of AMU's platforms.
Team Leader
IVALIS Group
août 2020 - août 2021
1 an 1 mois
Marseille, France
– Leadership and management of teams comprising up to 300 individuals. – The training and development of coordinators in alignment with the company's procedures. – The meticulous coordination and supervision of technical operations to ensure seamless execution. – A relentless commitment to upholding the accuracy and reliability of inventory processes. – A steadfast dedication to ensuring unparalleled customer satisfaction. – In this capacity, I played a vital role in driving operational excellence, fostering team growth, and guaranteeing the highest standards of service delivery, ultimately contributing to Ivalis' success in the inventory industry.
Formation
SKEMA Business School
SPECIALIZED MASTER® Manager Marketing Data & E-Commerce, Marketing
2021 - 2022
1 an
Aix-Marseille University
Master, Computer Vision and AI, Computer Science
2019 - 2021
2 ans 1 mois
Licences et certifications
Professional Scrum Product Owner™ I (PSPO I)
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McKinsey.org Forward Program
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Google Analytics Certification
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Certificate of Completion for the "Parcours des Idées" Method Training.
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AgilePM® Foundation
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TOEIC® - SCORE 900
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