Morad Benhari

At TUI (Aviation, Tourism), Mobile Application Product Manager • Led the development of TUI’s mobile app by coordinating an external development partner (Ukraine-based Flutter team) and aligning deliverables with internal IT, design, and business stakeholders. • Owned the product roadmap for the “Holidays” journey, from booking to post-travel engagement, ensuring alignment with TUI’s digital strategy. • Defined user stories, KPIs, and backlog priorities based on customer insights, business value, and technical feasibility. • Drove API and system integrations with hotel suppliers, flight operators, payment gateways, and internal systems (CRM, booking). • Collaborated with cross-functional teams (design, QA, architecture, operations) to ensure high-quality releases on iOS and Android. • Oversaw UAT and production rollout, ensuring timely delivery and a seamless customer experience across platforms.

• At Edenred (Fintech), Product Manager of Edenred Connect (a CIAM solution deployed in more than 30 countries and counting more than 12 million MAU ) • B2B / B2C / B2B2C • Develop and articulate compelling product visions and strategies using the OKR approach • Communicate product plans and progress to Business Units and stakeholders. • Product discovery / Customer and Market Research • Measure Product Success and define KPIs such as login success rate, login duration • Oversee Worldwide Rollouts implementation • Impact : Increased monthly active users, boosted login success rate, drove transactional revenue growth • Release management / Agiles ceremonies / PI Planning / SAFe Framework

• At URW, IT Delivery Manager of the Program One Westfield • Program of 5 streams (WEB SiteCore/Mobile iOS and Android/CRM Sales Force/MuleSoft / Connect Cognito) • Facilitate regular communication and collaboration among stakeholders to align expectations, address concerns, and resolve conflicts in a timely manner. • Parallel Projects monitoring / steering committees / Budget monitoring. • Oversee projects execution, monitoring progress against milestones and deliverables, and taking proactive measures to address issues and risks. • Monitor risks, actions, issues and decisions (RAID) and proactively follow up with stakeholders.

• AT LVMH PCIS, Architecture and Integration Teams ( Integration Platform as Service (IPaaS) SAP S4/Hana, ETL Platforms, API Management Gateway) • Ecommerce, Retail ( Orders, inventory, transfers, good movements, ...) • Collaborate closely with all IT teams to deliver products and services that contribute to the organization growth (Ecommerce, SAP, Sales Force Service Cloud, BI, PIM) • Backlog Prioritization with the various Maison LVMH (Dior, Guerlain, Givenchy, etc.) • Studies / Costing / Presentation of the estimate / project planning • functional specifications, technical requirements and assistance with business acceptance • Project monitoring meetings / steering committees / Budget monitoring.