My Vương

- Branding - Art Direction - UX/UI design Contact me : https://www.malt.fr/profile/myvuong Clients: Lockness, ezNode, SPEQ, Lavea…

- Conducting user research and collaborating closely with the product team to design, develop, and refine the user experience for the Michelin Guide, ensuring a pixel-perfect, user-centric, and visually engaging outcome. - Spearheading the creation of web marketing campaigns to boost Michelin's brand visibility and delivering engaging, user-friendly interfaces that drive audience engagement. - Creating and maintaning Design System. - International cross-functional collaboration with digital team to deliver impactful graphic strategies (E-mail marketing, digital advertising banners, communication kits,...) increasing user visits and engagement.

Responsible for piloting and participating in internal B2C projects aimed at improving the browsing experience of the travel platform, leading to a 30% increase in bookings via our platform. - Experimenting with qualitative and quantitative research. - Defining the graphic charter and creating responsive and interactive prototypes (UI Design) - Building and maintaining Design system (Desktop and Mobile) - Redesigning and maintaining our CRM software to optimize workflow. - Conducting tests & iteration to ensure maximum efficiency of user paths and interfaces. - Work closely with technical team and stakeholders to ensure effective implementation of development solutions. - Creating and producing communication and marketing materials: emailing campaigns and digital ads.

- Reconcevoir les UIs existants - Réaliser les maquette des interfaces pour un website - Chargée à créer des supports de communication ( posters, posts sur réseaux sociaux ou bannières publicitaires ... ). - Faire l'étude du marché et de la stratégie des marques