Myriam Rais

Our mission is to craft and expand the cultural footprint of brands, ensuring they resonate deeply within the global consciousness. We offer a comprehensive and integrated approach, combining strategic consulting with trend analysis, semantic insights, editorial programming, advertising, publishing, and social media expertise. Our approach is fundamentally human-centered. We’ve developed a unique methodology that combines social sciences—psychology, sociology, anthropology, and semiotics—with marketing principles. In our process, design is conceived with a deep understanding of the Zeitgeist (the general intellectual, moral, and cultural climate of an era) and the underlying codes at its core, where trends are replaced by Global Archetypes. Clients: Forbes’ Fortune 100 companies such as Boeing, LG, P&G...

- Digital marketing & communications strategy - Creation of digital products, websites, apps, software - Creation of visual identities, branding - Multi-media graphic design: web & print - Content marketing (newsletters, social networks, etc.) Clients: agencies and companies, public figures, entrepreneurs and freelancers, retailers, hotels, restaurants, etc.

Understanding briefs, issues and products Collaboration with PM, development and UX/UI Analysis of design/design thinking trends Competitive analysis Identification of personas, use cases, etc. Interviews with internal teams, customers, users Creation of user flows/wireframes Creation of complete prototypes Respect and evolution of the design system Set up prototype tests with management, project team and external testers Manage feedback/modifications on prototypes Proposal of intuitive, modern interfaces Delivery of assets to developers Monitor prototype implementation with developers Quality control before going live Main products: app mail, web hosting, app eTickets (available on Android)... Other achievements: visual identities, design systems, sales pages, landing pages and features of all kinds!

UX/UI design of websites & mobile applications Writing briefs and specifications (functional and technical) Briefing of designers and developers Schedule management and production monitoring Quality control before going live Main clients: Club Med, RPCA, Jean Servagnat, Redbull, CA COM, Fédération Française de Football...

Web content creation: editorial and visual (newsletters, e-mailing, editing...) Animation of communities and social networks (community management). Development of the Montmartre Addict brand and agency (prospecting, partnerships...)

Press events and reception of journalists: Maison & Objet, Press Presentations... Production of communication tools (Press Release, Press Kit). Management of shoppings/customer & journalist requests, selection of products and subjects. Main clients: Made, Conforama, Manutti, Caravane...