
NASSIMA AHDA
Senior Business Data Analyst | Generative AI
Salary / Daily rate
Paris, France
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Data Analyst with 4+ years of expertise in AI/ML and cloud platforms (AWS, Azure, GCP). Built predictive models for 10-year cash flow forecasting and automated data pipelines for enterprise clients like ENGIE and Capgemini. Specializing in Power BI, GenAI, and multi-cloud data integration to transform business insights into strategic value.
Work experience
Data, AI & Business Analyst
L'Oréal
Apr 2025 - Present
1 year 7 months
Paris, France
Project: Participation in digital and artificial intelligence projects - Data analysis using Looker to feed AI agents in a GenAI multi-agent project - Support in developing a solution based on LangGraph and VertexAI, integrating various sources (CloudSQL, BigQuery, Looker) - Assistance in designing API flow architecture for loyalty programs: creating technical tickets, and managing integrations between Salesforce Commerce Cloud, GCP, SAP, and other internal systems - Participation in testing and validation phases using Postman and MongoDB, collaborating with technical teams to ensure deliverable quality Technical Environment: GCP, Looker, VertexAI, LangGraph, BigQuery, Postman, MongoDB, Salesforce Commerce Cloud
Business Data analyst/Generative AI
ENGIE
Sep 2024 - Mar 2025
7 months
Paris la defense
Project : Forecasting and Management of Cash Inflows and Outflows - Analysis of 10-year cash flow trends to predict liquidity and provide insights for calculating Free Cash Flow - Participation in the development of predictive models in Python and Scala with Spark, deployed on Azure Databricks - Creation of Power BI dashboards by leveraging Databricks to prepare and visualize key financial data - Exploitation of results to anticipate the impact of global events on finances and provide strategic recommendations to guide investment decisions Technical Environment: Python, Scala, Spark, Azure, Databricks, Powerbi
Data analyst/PBI/AWS
ENGIE IT
Jan 2023 - Aug 2024
1 year 8 months
Paris la defense
Project :Automation of Data Ingestion Processes and Power BI Reporting on a Cloud Environment -Automation of data pipelines using AWS Glue for data preparation and ingestion (ETL) -Use of AWS services (S3 and SQL Athena) for data integration into Power BI and database management -Creation of Power BI datasets and dashboards (using M language and DAX) -Management of access rights in Power BI (while ensuring data security) -Optimization of DAX measures and performance in PowerBI (Tabular Editor3) -Writing technical-functional specifications -Encryption of Power BI projects -Presented reports: Finops, DataQuality, organization ENGIE Technical Environment : PowerBI, AWS cloud, SQL, Python, Agile
Data analyst Google Looker studio/GCP/Salesforce
ENGIE
Sep 2021 - Dec 2022
1 year 4 months
Paris La defense
Project :Electricity/gas offer tailored for young consumers -Extraction, Transformation, and Loading (ETL) -Use of Google BigQuery for advanced data analysis, querying large datasets, and extracting strategic information -Creation of interactive dashboards to monitor project performance (Looker Studio) -Development and dissemination of analyses, reports, and dashboards for Pilot teams and marketing or general management -Ensuring anomaly reporting, analyzing discrepancies, and proposing improvement actions accordingly. Alerting users about the results of these studies. -Supporting animation teams in adopting reports/dashboards (data interpretation, KPI definition, etc.) and participation in decision-making. Technical Environment: GCP (BigQuery), Looker Studio, CRM Table, Salesforce Cloud
Data analyst PBI
IN-NITIUM CONSULTORIA E INGENERIA SL
Sep 2020 - Oct 2021
1 year 2 months
Toulouse, France
Project : Digital service offering - BI and BPM - (consulting and training) for healthcare stakeholders in France -Gathering requirements from stakeholders -Data collection and cleaning (SQL Server, Power BI) -Development of reports and visualizations (Power BI) -Training and support for sales teams Technical Environment: Power BI, Microsoft SQL Server, SSMS
Business data analyst
I-Oasis
Jan 2020 - Aug 2020
8 months
Paris, France
Project : Optimization of Training Processes in Virtual Reality - Analysis of learning performance to improve virtual reality modules (Python, SQL) - Monitoring the creation of predictive models to adjust virtual reality training paths according to user needs - Creation of detailed analysis reports to evaluate the effectiveness of training sessions and recommend improvements - Collaboration with VR development teams to integrate analytical insights and improve user experience (JIRA) Technical Environment: Google Analytics (Python), Google Data Studio, Google BigQuery (SQL)
Assistant Digital Strategy Manager
ENERGIEDIN
May 2019 - Aug 2019
4 months
Project : Comprehensive Management of Client Digital Strategy (France, India, Morocco) - Development of Digital Strategy: Analysis of client needs and creation of personalized digital strategies -Management of Advertising Campaigns: Planning and optimization of advertising campaigns on Google Ads and social media -SEO Optimization for Client Sites: Conducting SEO audits and implementing optimization techniques to improve ranking -Social Media Management: Creating and managing editorial calendars to engage online communities Analysis and Reporting: Preparation and presentation of monthly performance reports to clients (Google Data Studio) -Coordination with Technical and Creative Teams: Collaboration with developers and designers to ensure quality deliverables -Strategic Monitoring and Benchmarking: Observing market trends and proposing new digital approaches Technical Environment: Google Data Studio, Google Ads, SEMrush
Project manger in Volunteering
AIESEC
May 2018 - Aug 2019
1 year 4 months
AIESEC is an international organization led by young people, whose mission is to develop leadership in youth through practical experiences in a global environment (100% English). - Management of International Exchanges: Organize and oversee the sending and receiving of members worldwide for internships and professional experiences as well as volunteering missions. - Project Coordination: Plan, organize, and ensure the smooth running of exchange programs, respecting deadlines and set objectives. - Participant Support: Support participants before, during, and after their exchange, providing logistical, administrative, and cultural assistance. - Partnerships and Networks: Develop and maintain relationships with companies, universities, and other partners to facilitate exchanges and enrich participant experience. - Promotion and Recruitment: Promote AIESEC’s exchange programs and recruit participants interested in these international opportunities. - Monitoring and Evaluation: Track participants’ progress, evaluate the impact of exchanges, and suggest improvements for future programs. Technical Environment and Tools: Expa (for managing exchanges), Podio (project management tool), Mailchimp (email management and marketing tool), Google Suite, Slack, Skype, Zoom.
Business developement in Volunteering
Enactus
Sep 2016 - Aug 2019
3 years
Morocco, IN 47963, USA
Participation in social entrepreneurship projects as a volunteer responsible for business development. Project EDUSIGNS :Educational platform for learning sign language -Participated in the design and implementation of the platform. -Developed partnerships with educational institutions and associations. -Developed digital marketing strategies and managed online community engagement. -Supported the creation of content tailored to user needs. Project TIKIDA : Carob-based food product -Analyzed market opportunities for the innovative product (energy bar, gluten-free, sugar-free products). -Developed a business model focused on organic and sustainable products. -Sourced and negotiated with local suppliers. -Participated in the product’s sales and marketing strategy
Customer Advisor
Attijari Bank
Aug 2018 - Oct 2018
3 months
Agadir 80000, Morocco
Education
SKEMA Business School
Specialized Master's /Data Analytics
2021 - 2022
1 year 2 months
Université du Littoral Côte d'Opale
Master 2 (M2)
2019 - 2021
3 years
Institut Supérieur de Commerce International de Dunkerque - Côte d'Opale
Postgradute 2
2019 - 2021
3 years
Ecole Nationale de Commerce et de Gestion d'Agadir
Bac+5 Diplôme de grande école de commerce
2016 - 2021
6 years
Lycee technique Al idrissi
Baccalauréat
2014 - 2016
3 years
Licenses & certifications
Databricks Generative AI Engineer Associate
Issued: Feb 2025
AgilePM® Foundation
Issued: Jan 2025
Apprendre SQL de A à Z
Issued: Sep 2022
Certification Opquast : Maîtrise de la qualité en projet Web
Issued: Jun 2022
Implémentez vos bases de données relationnelles avec SQL
Issued: Jan 2022
Certification Google Analytics Individual Qualification
Issued: Nov 2021