Natacha Cibello
Consultante Marketing Digital
Salary / Daily rate
13112 La Destrousse, France
Freelance, open to permanent contract
Can come onsite
Skills
Languages
Work experience
Consultante Marketing Digital
Aroma-ZoneFreelance
Oct 2024 - Present
2 years 1 month
Aix-en-Provence, France
Digital Wave Consulting
Apr 2024 - Present
2 years 7 months
Aix-en-Provence, France
No-Code Web and App Developer
Aug 2024 - Present
2 years 3 months
Aix-en-Provence, France
BUBBLE: - Creation of Complete Web Applications: Expertise in building customized and scalable web applications using Bubble. - Responsive Design: Ability to design smooth and adaptive user interfaces for an optimal experience across all devices. - API Integration: Integration of external services via API to enhance application functionalities. - Workflow Automation: Designing automated processes to improve efficiency and productivity. - Maintenance and Support: Proactive management of application maintenance and resolution of technical issues. WEBFLOW: - Web Design and Development: Creating professional and interactive websites using Webflow design tools. - Dynamic Content Management: Using Webflow CMS to intuitively organize and manage dynamic content. - Animations and Interactions: Implementing animations and interactions for a better user experience. - SEO Optimization: Implementing SEO practices to improve website visibility on search engines. - Deployment and Hosting: Configuring hosting and managing domains for optimal deployment.
Freelance in Digital Marketing and Traffic Acquisition
Apr 2024 - Present
2 years 7 months
Aix-en-Provence, France
- Managing Digital Advertising Campaigns: On various platforms such as Google Ads, MetaAds, LinkedIn Ads, etc. - Developing and Implementing Custom Acquisition Strategies: For companies across different sectors. - Continuous Campaign Optimization: To improve performance and return on investment (ROI). - In-depth Data Analysis: To identify trends and optimization opportunities. - Collaboration: With internal or external teams to align acquisition strategies with business goals. - Staying Updated: On new trends and best practices in digital acquisition to remain industry-leading. - Autonomous Work Capability: While meeting client deadlines and objectives.
Independent Travel Planner
Digital Wave TravelFreelance
Oct 2023 - Present
3 years 1 month
Aix-en-Provence, France
Client Needs Assessment Destination Research and Planning Custom Itinerary Creation Assistance with Booking Management In-Travel Support Follow-Up and Feedback
Consultante Marketing digital
Digital VirgoFreelance
May 2024 - Aug 2024
4 months
Aix-en-Provence, France
E-commerce manager
Laboratoire Terravita
Jan 2024 - May 2024
5 months
Aix-en-Provence, France
Senior Advertising Manager
Digital Virgo
Jun 2017 - Jan 2024
6 years 8 months
Aix-en-Provence, France
Management of acquisition campaigns all ad networks (Google Ads, Social Ads, Ad Exchanges, Affiliate Marketing...) Reference and Expert in Video Ads Management of the Web Designer Team Management of a team of junior acquisition managers
Head of SEA
Groupe Cerise (Prisma Media)
Nov 2015 - Jul 2017
1 year 9 months
Tourcoing · On-site
- Management of the Traffic Manager team - Responsible for the successful delivery of campaigns (in close coordination with the sales and media team) and adherence to client KPIs - Project management for the implementation of complex operations (OPS, etc.) - Participation in monitoring and R&D on Traffic department tools - Technical setup of programmatic campaigns
3W Regie
Oct 2011 - Dec 2015
4 years 3 months
Account manager
Oct 2013 - Dec 2015
2 years 3 months
- Launching and daily monitoring of display campaigns (desktop, mobile, rich media) - Providing optimization recommendations to advertisers and agencies (budget management, CTR improvement, etc.) - Launching mobile and rich media campaigns
Traffic manager
Oct 2011 - Oct 2013
2 years 1 month
- Management of advertising campaigns (Orange, Nokia, PMU, Bouygues Telecom, etc.) - CRM: - Creation, technical implementation (HTML coding, router programming), and monitoring of email campaigns - Analysis of revenue for the advertising management and production of an analytical report Proficiency in the following software: Doubleclick for Publishers, Smart Adserver, Omniture, Mailperformance, Neolane.
Web Marketer
Cdiscount
Oct 2010 - Oct 2011
1 year 1 month
Bordeaux · On-site
- Uploading of product sheets: writing sales pitches, photo retouching, and uploading - Establishment of a partnership with bloggers for the launch of a fashion brand
Event Manager / Sponsorship Coordinator
IUT Montesquieu Bordeaux IV
Oct 2009 - Jul 2010
10 months
Bordeaux, France
- Researching sponsors and partners for the Hermes gala and events - Organization: Venues, caterers, equipment for events - Event communication
Project manager
Carrefour
Feb 2010 - May 2010
4 months
Mérignac · On-site
Suggestions for improving in-store signage
Communications Assistant
Babyliss
Jul 2009 - Oct 2009
4 months
Fleet, UK
- Creation of a product catalog showcasing the Babyliss product range - Assistance with organizing a fashion show - Assistance with organizing a casting for the filming of two advertisements - Assistance with organizing a press conference
Education
Formasup
Master européen e-communication, E-Commerce/Electronic Commerce, Master européen e-communication, E-Commerce/Electronic Commerce
2011 - 2013
2 years 2 months
Université de Bordeaux
Licence professionnelle e-commerce et e-marketing - Gestionnaire de projet, e-marketing, Licence professionnelle e-commerce et e-marketing - Gestionnaire de projet, e-marketing
2010 - 2011
1 year 2 months
Université de Bordeaux
DUT Tech de Co, Commerce, DUT Tech de Co, Commerce
2008 - 2010
2 years 2 months
Lycée privé Saint-Grégoire
Bac S, Physique/Chimie, Bac S, Physique/Chimie
2007 - 2008
1 year 2 months