Nicola Cronin

I support startups with all things marketing – whether it's strategy, content creation, processes, or a bit of everything.

Radia is a network seeking to erase the gender gap in tech – a cause very close to my heart! I originally joined the Girls in Tech Germany team to support them with all things marketing, brand content & comms until they rebranded to Radia when GiT closed.

Transforming workplace DEI with a competency-based and politically neutral approach. I work with CCWE as a B2B marketing consultant and content strategist, helping them increase brand awareness and win new business.

I led content and digital marketing at Hopper HQ for two years, producing keyword optimised blogs, monitoring SEO, managing social media accounts, running events, and collaborating with brands and customers in creative ways to drive growth. A number of my articles reached #1 on Google, and were responsible for bringing in hundreds of new customers a month.

Worked with the Founder of School of Code to plan, manage and run their first 16-week coding Bootcamp. As part of a two person team, I was responsible for all marketing, PR and comms activity, as well as general Ops and running of the Bootcamp. Including: attracting 300 people during the application process and documenting the Bootcamp via the blog, social media, press and video content. During my time at SoC, I also won the 1776 Challenge Cup pitching competition, and spoke at a Google Digital Garage Inspiring Women event.

I was one of the first hires at social influencer startup Real Tribe. Identifying social media influencers that best matched our clients’ campaign requirements and objectives, building and maintaining strong relationships with them throughout the process to deliver authentic and successful campaigns. This role gave me a good understanding of influencer marketing in a cutting-edge start up business, as well as the opportunity to harness and improve my people and communication skills.

Interned for 4 weeks at Project Birmingham – a local cultural collective – managing multiple social media accounts, arranging and attending meetings with companies and individuals, co-running events in the city, discovering and contacting new artists, illustrators, musicians and filmmakers in Birmingham, and networking with them to discuss collaborations. Also began my own personal projects such as expanding the collective to include writers and poets by launching an online collection of written work.