Nina Fayad

– Teaching strategic and operational marketing, health communication, and related subjects to undergraduate and postgraduate students. – Designing course materials, delivering lectures, and assessing student performance. – Serving as a jury member for marketing projects, providing critical evaluations and constructive feedback to students. – Delivering dissertation writing skills lectures, providing thesis corrections, and assisting with CV preparation and writing.

– Content Development: Design and develop training materials tailored to address specific pathologies and products, ensuring relevance and accuracy. – Training Delivery: Lead training sessions, employing both remote and face-to-face methodologies to effectively convey complex information. – Tool Validation: Propose and monitor the design and validation of training tools developed by external training delivery agencies. – Training Planning: Establish and/or participate in the planning of training activities, creating individualized training plans. – Compliance Oversight: Ensure strict adherence to training procedures, maintaining a high standard of quality and consistency. – Methodology Monitoring: Regularly monitor teaching methods, products, and environments to ensure they align with best practices. – Training Evaluation: Implement comprehensive training monitoring mechanisms, including account renderings and archiving of relevant documentation. – Impact Assessment: Evaluate the impact of training programs and initiate optimization actions to enhance effectiveness. – Collaboration: Actively participate in therapeutic working groups, fostering collaboration and knowledge sharing.

– Facilitating course preparation and conducting participant training. – Actively participating in educational meetings and class councils. – Providing personalized support and monitoring to individuals. – Creating and administering exams, as well as grading assignments. – Overseeing and mentoring interns throughout the year, including supervision of dissertation projects.

Being a product specialist at Mundipharma was an extraordinary and educational opportunity where I had the privilege to work in a professional, multinational and scientific institution. My daily duties extended from doctors' visits, to making educational presentations for health care providers, doing scientific research to endorse the market need of our product and be able to answer any relative questions that might be brought up during field visits and meetings. As a product specialist responsible of all Betadine® dosage forms, my role was to extensively study product competitors to assess our risks and weak points as well as our strengths in order to rise up in front of the growing competition and to develop new business strategies for revenue generation. I also had to make monthly meetings with the rest of my team to establish pricing strategies and guidelines for new product development and acquisitions, obtain customer feedback on a regular basis and suggest appropriate product revisions if needed. The focus on our products did not limit our search for the identification of new business opportunities. Part of my contribution was assisting in new product introduction and release events and maintaining complete documentations for all product related activities. Working with the business team to identify new customers, retain existing customers, staying up-to-date with product knowledge, business flow, sales process and market dynamic where essential features of my position.

– dispensing and controlling prescription and non-prescription medicine. – providing advice about health issues, symptoms and medications. – ordering and managing pharmacy stock. – verification of drug drug interactions and patient compliance. – coordinating with patient doctor and health care providers. – follow up with patients having chronic illness. – participation in smoking cessation campaigns.

– Planning visits to physicians including orthopedists, general surgeons, ENT and gynecologists, to introduce consumer line products and explain about uses and positioning in an effort to increase product loyalty and market share. – Meeting hospital pharmacies, purchasing directors and hospital managerial departments along with infection control departments in order to: # Establish new products in hospitals and gain access to hospital floors, OR, ICU and ER. # Gather essential data for winning Bids. # Build trust between the patient and Betadine as an inpatient and outpatient care product. – Getting feedback from community pharmacies and creating strong professional relationships with their owners to help increase sales, insure good awareness about the product, and obtain better assessment about the market conditions and competitors. – Planning events, business dinners and staff meetings in hospitals to market Betadine® and help launching its new SKU's. – Preparing business reviews, reports and presentations that would show if sales are on track and where adjustments may be needed.

– Planning visits to physicians including orthopedists, general surgeons, urologists, gynecologists and rheumatologists. – Meeting purchasing managers in hospitals to make deals, introduce new products and find new interests or products to offer. – Facilitate sales discussions by researching the diseases and health challenges helped by the medical equipment represented. – Respond to incoming sales calls and customer-service related issues and react to fix situations accordingly. – Build strong relationships over assigned territories. – Meet or exceed sales targets monthly. – Design electronic file systems and maintain electronic and paper files. – Create weekly and monthly reports to discuss during the company group meetings. – Create and maintain spreadsheets using advanced Excel functions and calculations to develop reports and lists. – Acquire referrals and related contact information. – Monitor market conditions, product innovations, and competitor's products, prices, and sales.