Nina Pumpalovic

Tailor-made support for your brand and projects Specialized in Luxury & Beauty What I do: • Branding & Brand Platform – Define your positioning, brand image, and DNA. Creation of global communication tools • 360° Communication Strategy – Development of a global strategy (PR, digital, events), either annually or for specific projects • PR Strategy – Global or tactical PR strategies, press releases, PR guidelines, and media relations • Digital Strategy – Creation of global or tactical digital strategies & concepts, and influencer guidelines • Social Media – Brand content strategy & editorial calendar • Copywriting – Copywriting, and EN > FR translation • Event Coordination & Management – Overseeing the entire process, from concept to execution • Shootings – Creative concept, talents sourcing, coordinating all aspects of production • Market Research & Benchmarking – Strategic insights to stay ahead Clients: Issey Miyake Parfums, Narciso Rodriguez, Zadig & Voltaire Parfums, Graff, Griffé, Vineyart (dégustations de vin liées à l'art)

• Developed international PR strategy and supported its implementation locally • Created and developed communication tools for press and influencers (press kits, press releases, gifts for Influencers...) • Led PR international events • Organized shoots for top magazines (VOGUE, Harper’s Bazaar, GQ...) • Managed faces press activations (appearances, interviews...) • Analyzed PR results

• Developed international communication strategy on skincare launches and supported its implementation locally • Created and developed communication tools for press and influencers (press kits, press releases, gifts for Influencers...) • Led international and local events for press and influencers • Managed all press activations of Dior Skincare faces (shoots, interviews, appearances, syndications...) • Managed budgets, realized quantitative and qualitative reporting, and analyzed LVMH media rankings • Developed international communication strategy on skincare launches and supported its implementation locally • Created and developed communication tools for press and influencers (press kits, press releases, gifts for Influencers...) • Led international and local events for press and influencers • Managed all press activations of Dior Skincare faces (shoots, interviews, appearances, syndications...) • Managed budgets, realized quantitative and qualitative reporting, and analyzed LVMH media rankings

Deparment : Fine Jewelry and Watches • Organized the biannual High Jewelry event: gala dinner, pieces exhibition, treatments for international VIP clients... • Coordinated European Fine Jewelry and Watches events (France, Russia and Middle East) • Developed KPI event: qualitative (retail feedback) and quantitative (ROI) • Managed operational budgets • Prospected for new partners

Brand : Garnier Haircare (Fructis & Ultra DOUX) • Created and developed communication tools for international launches and internal communication (press kits, guidelines) • Organized three international events • Took part in the strategic reflection on corporate communication (CSR, spokespersons, sponsorship) • Coordinated and monitored countries requests

Accounts : Société Générale (bank), Biocoop (health food shop), Markelys (digital start-up) • Implemented media and non-media campaigns • Took part in strategic reflection • Monitored and analyzed the competitive environment • Managed quotes and schedules