Oriane Munier

Unapei is a non-profit organization that works to improve the human rights of people with intellectual disabilities. The keywords of my missions were #DigitalCommunication #ProjectManagement #EditorialContent #GraphicDesign Construction of the digital communication strategy - Development of the communication plan. - Definition of targets, objectives & KPIs with the team. - Reports on communication actions to get more efficient. - Competitive intelligence, communication techniques, and tools. Acquisition and optimization of web visibility - Animation, and improvement of the website: +11% users in 2021. - Management of digital Paid campaigns with a media agency and various service providers. Ex: #LeDroitDEtreJusteParents campaign broadcast via FB, TW & Youtube ads (3.5 million views by 1.8 million people). - Development of social networks: engagement rate in 2021 of 5.7% LinkedIn, 5.85% Facebook, 7.52% Twitter & 10.8% Instagram. - Creation of the dedicated Covid19 & disability website www.unisetsolidaires.unapei.org (40,000 users in 1 year). Editorial management and graphic content - Management of the weekly editorial calendar (350 topics). - Community manager of the 4 social networks. In 2021: 300 LinkedIn posts, 450 tweets, 280 Facebook posts & 50 Insta posts. - Writing of editorial web content: 80 articles. - Creation of a newsletter: 4000 subscribers in 1 year and 13 newsletters. - Realization of photo/video shoots. - Use of Photoshop, Illustrator & Indesign to create posters, banners, social media visuals, and videos. Management and support of a student.

As a Marketing & Évent Officer, I overseed Aract Ile-de-France's overall marketing strategy, events, digital & graphic design content. My responsibilities were varied, and consisted of the following: - Participation in the marketing & communication strategy, development & implementation of the 2018 plan, budget management - Organization of events (fairs, conferences, workshops, webinars), logistics, retro-planning, spin-off analysis, and improvement axes - Print and web project management directly linked to the service providers - Creation of online and offline communication tools - Animation of the website (Drupal) and social networks (Twitter, LinkedIn, Facebook), spin-off analysis - Creation of a press kit and the writing of press releases - Supervision and management of an intern over the year

My responsibilities as a Junior Communication Officer involved: - Participation in the drafting and deployment of the communication plan - Animation and improvement of the website (update, the publication of news) - Analysis of web statistics (Google Analytics) - Animation of social networks (LinkedIn, Twitter) - Design of communication tools (PowerPoint, brochure, newsletter) - Realization of a quarterly newsletter

As a Marketing & Communication Assistant & Business Development my responsibilities included: The association's business development through: - Internal analysis (developement of a client satisfaction survey and study of the database) - External analysis (competition benchmark and positioning) Digital communication with: - The maintenance of the website with Synergy 8 - Community manager - weekly publications via social networks - Visual aids, advertising posters and flyer creation - Participation, help and attendance during cultural events