Pascal Pediroda

CEO of Abacchus Startup 🚀: - -Wine App Encyclopedia et biggest Wine Quizz -Wine Boxes for tasting at home : choose what you want to taste & learn and enjoy with friends ! -Wine Boxes for learning program : the most playful & flexible solution to learn wine Leading Strategy & Growth Leading Operations for eCommerce Financials, communication, Content Management, Copywriting, Growth hacking, and even Software development sometimes :-) Digital marketing tools used : Google Analytics, Google Tag Manager, ahrefs (SEO), SEMRush (SEO), Hotjar, PhamtomBuster, Mailchimp (newsletter, campaigns, mail automation), Affilae (affiliation & backlinks) 👇See below experience for more details about achievements & products developped

👉Abacchus objective is to change completely the way wine is learned : 97,5% of those who are ready to pay to learn wine do not do it 🤔! Abacchus 💡innovative approach is completely different from classical wine learning schools : Wine learning must be fun and leverage the best way to learn : regular wines comparison: "Taste & learn" is our tagline ! After a lot of analysis 🤓 of the market & surveys, people find it really cool to learn wine at home, with friends, by comparing wines on a same theme (region, winegrape...), with some online & printed support. #DIY #wineisfun #unabashed #elearning #eductech Abacchus products : -1) Abacchus wine app 🤳 : Online Wine encyclopedia & quiz (french content) : 90K download, 35K user sessions / month, 5,8 min / session, 4K MAU, 4,7/5 Android, 4,6/5 iPhone I designed & developed the front end (Balsamiq mockup, Figma more recently, Angular.js/ionic ) & produced the contents. Small evolutions & bug correction on the backend (mySql, PHP, docker) 2) Taste & learn wine Boxes 📦: one-shot wine tasting boxes AND monthly subscription-based learning programs dedicated to a different level of knowledge : 55 one-off packaged wine boxes, 4 subscription-based programs with pedagogical engineering contents 📚: +300 wines sources, 120 liflets & sellable papers , 12 videos, 40 Blog articles Results : + 5000 tasting sold. CSAT : 4.8 / 5. 3) 🛒 Web shop to sell the wine boxes & subscriptions. 18K User sessions (79% SEO, 9% Abacchus App, 7% affiliation, 3% email, 2% social network). 1% conversion rate Prestashop & Wordpress. Development subcontracted. I did some small evolutions & bug corrections. SEO subcontracted at the beginning & then taken over.

I took the new Job of Head of Product in Worldline. I started with the conviction that we needed to verticalize in specific domains to bring more value 🚀. I built up a team of 6 Product Managers to be able to perform market analysis, product requirements, and follow developments & ensure release quality 🤯🤔🤓😃. 🤜In 7 years, the product team became expert in 4 different verticals, developed 4 products & connected 700K objects . 👉I was not only managing the whole product management process but also the Marketing, sales support, partnerships and handing over some of the features from requirements to validation as always been important to me to stay hands-on with the business & acquire expertise. 3 major products : 🚚 Connected Fleet Platform, white label Fleet Telematics Web app & API, with a list of +50 value-add features ensuring the best time to market & capacity to tailor. Main customers : Michelin, DAF, Fleet Insurance player Key elements : 20K connected vehicles. 3 Product Managers. Yearly budget 500K-1.5M€. 5 to 6 Development teams with agile scrum methodology in Lille & Tours. 🏠Connected Home Platform, a back end & set of API to facilitate the integration & development of value-add services with the unique capacity to connect in parallel millions of objects with a very low price per device. Main customers : BSH, Gorenje Key elements : 80K connected home appliances. 1 Product Manager. Yearly budget 150K-220K€. 1 Development team with agile scrum methodology in Lyon. 🏭Connected Industrial Platform, a Gen2 platform with bank-grade security to allow accessing Industrial machines in the field for remote Servicing and Industrial IoT avoiding cyber-attacks. See more https://bit.ly/3L8ZzQi Main customers : Siemens, Sirona, Markem Imaje Key elements : 600K connected machines, 30K users, 20M remote sessions/month. 2 Product Managers. Yearly budget 1-2M€. 2 Development teams with agile scrum methodology in Germany

Manage the newly created Connected Vehicles business unit 🚗🚙🚚🚛: Strategy: Design & propose the Worldline value proposition in this business. Product : Define a high level roadmap, budget & P&L Sales : Solution Manager for Strategic deals (up to 20 M€) Business Development : Support of Local countries' business development for both Worldline & Atos, the mother company Partners Management 🤝 Innovation 💡for new sub verticals (OEM, Prognostics, FLeet, Usage Based Insurances, Car2Infrastructure) Evangelisation 😇: Digital Transformation for the Industry market 👉In 1.5 years, Worldline/Atos was recognised by main car makers for its expertise in Connected Cars. Many RFP and 3 projects won. Allowing to connect +800K Vehicles to our servers and deliver value-add services. Atos/wordline solutions were present in main analyst's survey on Connected Cars (Frost & Sullivan, Gartner). In terms of product, we identified a potential business area for a white label platform for Telematics for commercial vehicles (B2B)

Offering manager for all solutions belonging to Mobility & IoT -Structuring the offer among all Atos assets & ressources - Manage all Business opportunities in the field of Mobility & IoT -Follow-up of all Projects won

Within the space business unit of Atos, there was the will to extend the business to the development of applications using GPS & Galileo 🛰. My mission was to analyse the LBS (Location-based services) market and development the business around it. Today we would call it IoT applications 😁 In practice, I knew how Galileo was working but nothing about this new field. I think I have analysed almost all possible business using a GPS👀 ! Different fields were very promising : eHealth & Vehicles. I had plenty of ideas 💡of development, I developed relationships with R&D labs, startups, SME... with a lot of value.... But how to demo concrete stuff to your customers without an investment line of budget to build at least a MVP or a functional concept 😅? I then discovered all the French government & UE funds for innovation 💡 (FUI, ANR, 7th PCRD). The money I needed to see my ideas becoming reality 🤩! I thus managed to build partnerships and consortium with groups, sme and labs on different innovation projects : - 🧓BéA : LBS services for elderdy people with low autonomy (Alzheimer disease...) - 🚗FLITS : Track& Trace solution for cars - 🍃Eco-driving, Pay As You Drive, priPAYD mobile app for insurance - 🗺a Tourist guide with indoor location - Context Aware Computing (Android smartphone and Cloud Computing) platform

The Atos' Space Business Unit in Toulouse was doing great projects, far beyond a classical IT services provider. Contribution to major Space programs like ISS, Rosetta, Galileo, Ariane5, various observation satellites, etc. But it was known only by the Atos Busines Unit and the R&D activities were decreasing ! 😅 My role was twofold : 1) Help better structure and present the Atos solutions 2) Foster innovation & R&D with key customers (CNES, Thales, Astrium, Spot-image) What I did : Manage Research & Technology projects - structure the solution portfolio & project references in the space domain -performed a survey in next Space Programs and technical trends for R&D -discussed with key customers & Atos own astrophysicians about potential ideas Concretely we managed to propose & do 2 "R&D projects for the CNES in a new areas that are now called Big Data & Machine learning : R&D #1 🤯: Each satellite looking in a space direction generate 1 TB of data. How to cross-check easily data of 2 satellites knowing that only a 3D mathematical formula can be used (first AWS map-reduce services...) R&D #2 🤯 : Can a pure Mathematical / statistical approach can rebuild the catalogue of know Exoplanets ? Meaning that the algorithm will learn to recognise the exoplanets with probabilities. It was an amazing experience to see the discussion between the astrophysicians & the yound maths statistics student that did the job.

Atos made me realize my innovation mindset 💡by appointing me first as "Innovation director " at the IT delivery service (Atos SI) during 6 months and then, when it was restructured for the whole french organisation, I was integrated in a team of 5 people. I was in charge of : Structuring the innovation process (Process to structure the funding and process to propose projects, communicate of the new process, etc) Evaluate, fund and follow-up innovative projects (30 projects awarded) Promote the innovation into Atos France Setup a process to use unoccupied engineers into innovative projects