Paul Lefebvre

At Pulse Studio, I lead a dynamic team dedicated to crafting exceptional user experiences and intuitive interfaces. With over 5 years of expertise in the field, our agency specializes in transforming ideas into functional and aesthetically pleasing digital products. Key Responsibilities: - Design and develop interactive wireframes and prototypes tailored to client needs. - Conduct comprehensive UX/UI audits to enhance existing platforms and improve user engagement. - Collaborate closely with clients across various sectors, including logistics, HR, banking, and tourism, to deliver customized design solutions. - Oversee branding projects, ensuring alignment with clients’ vision and business goals. Stay updated with the latest design trends and best practices to continuously elevate our service offerings. 🏆 Notable Clients: TotalEnergies,ManoMano, Salaün Holidays, Krug Champagne (LVMH), Polène, Angell Mobility, Typeform, Schneider Electric, Epicery and various others. At Pulse Studio, we believe that a successful user experience is key to driving user engagement and business growth. I am passionate about collaborating with clients to turn their digital aspirations into reality.

Blogster is an artificial intelligence-based tool that automates blog post writing. It understands your business and target audience, then analyzes search trends and competition to write relevant, engaging posts optimized for SEO. Blogster can also predict the number of impressions and clicks each post will generate, easily integrate your content management system (CMS), choose relevant blog topics, promote your products and services through articles, and enable publication scheduling to maintain regularity in your content strategy.

Providing Digital services to French photographers. The Solution is packaged and include communication, sale, production and shipping of artworks on a dedicated online platform. Setting up company processes and elaboration of the mid-term strategy: - Business Model: Competition & market analysis, competitive advantage definition, pricing model, internal and external operating model (Supplier/Artists/Customers processes). - Business Plan: Year 1 projection based on the number of Artists joining the platform, the revenue generated by monthly subscriptions & the investments (marketing, logistic, technical developments). - Digital marketing / communication: Inbound strategy ( SEO, SEA, social medias, blog) and Outbound strategy (Email automation, Newsletters, Lead generation on social medias). - Digital platform: Design ( User experience /User interface optimization on GemPages, content creation).

Elaboration and deployement of marketing strategy to generate new business opportunities : - Inbound Marketing strategy : SEO, SEA (Facebook and Google ads ), social media content acquisition, blog creation and development. - Outbound marketing strategy : Email automation, newsletter creation and development, event organization, Lead generation strategy on LinkedIn.

Consulting agency creation, specialized in online visibility: - Website creation / optimization: Content strategy, SEO expertize, back linking strategy... - End to end communication strategy: from lead generation & nurturing emailing campaigns to business opportunities.

Internship - Supporting the Litigation Managers Heineken Paris, France Main activities: - Collect and analyze all customer dispute documents - Verify the validity of disputes by collecting information from internal and/or external clients. - Carry out disputes and reminders on disputes in accordance with internal procedures. - Guarantee the proper functioning and improvement of the dispute management process. The Litigation Manager is the main contact for Trade, Logistics and Accounting in matters of litigation.

Digital market place creation, targeting French market: - Free of rights products outsourcing: seasonal trending products with high marketing potential. - Marketing strategy design and deployment: SEA, Newsletters, e-mailing, automation. - Digital market place design: UI/UX optimization, content creation, SEO enrichment. - Online sales, monitoring and optimization: Logistic and finance, After-sales, suppliers relationship

Internship - IT Digital delivery and release management Schneider Electric Paris, France Build and roll out of the Schneider Electric Go Digital solution Go Digital is a Web platform dedicated to services for professionals. The platform is already operational in different areas in the world such as Asia-Pacific, Europe, South America, the Middle East, Africa and North America ( around 24 countries ). Newoffersandimprovements aredeployedthroughregular releases. Main activities : - Releases testing and incidents follow-up (JIRA ) Data set preparation - Customer Data base updates - Forms translation - Technical tools : Oracle ATG, Zuora, Salesforce, ITW, JIRA