Paul Allegro
Multidisciplinary Brand Strategist and Media Engineer
Salary / Daily rate
Fukuoka, Japan
Freelance, open to permanent contract
Skills
Languages
About me
Intro
Multidisciplinary Brand Strategist and Media Engineer with a global academic perspective from Switzerland, Sweden, Hong Kong, Japan, and the USA. Specialized in art direction, typography, and brand identity systems, with a strong technical foundation in media engineering and marketing analytics. Proven experience in executing comprehensive rebrands and visual strategies for international startups and established institutions.
Work experience
Chief Brand Strategist & Art Director
UPSETTERS
May 2023 - Present
3 years 6 months
Fukuoka, Japan
Brand Designer
铨桓科技
Jul 2024 - Oct 2024
4 months
Shanghai, China
Student
Centre professionnel du Nord vaudois
Aug 2017 - Jul 2021
4 years
Sainte-Croix, Switzerland
Graphic Design Intern
L.E.S.S. SA
Feb 2020 - Jul 2020
6 months
1020 Renens, Switzerland
Joined as the only in-house Designer to support company rebranding efforts. Collaborated with brand agency to art direct the rebranding process. Created brand assets for post-internship use.
Graphic Design Intern
HESAV
Aug 2019 - Jan 2020
6 months
Lausanne Area, Switzerland
Learned typographic intricacies and marketing strategies under the guidance of a senior graphic designer. Coordinated event planning for conferences and graduation ceremonies. Contributed to website rebranding in collaboration with an external brand agency.
Education
Linnaeus University
Bachelor's degree, Visual Communication + Change
2022 - 2025
3 years
ArtCenter College of Design
Exchange semester, Graphic Design
2024 - 2025
5 months
Hong Kong Design Institute (HKDI)
Exchange Semester, Design and Visual Communications, General (Printing)
2024 - 2024
5 months
HEIG-VD
Bachelor's degree, Media Engineering
2021 - 2021
4 months
Centre professionnel du Nord vaudois
CFC, Mediamatician
2017 - 2021
4 years
Centre professionnel du Nord vaudois
Maturité Professionelle, Economie et Service
2017 - 2021
4 years