
Paula Mourad
Senior UI/UX Designer | Product Design
3 recommendations
Salary / Daily rate
3 people recommend
8500 Portimão, Portugal
Freelance, open to permanent contract
Skills
Languages
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About me
Intro
UI/UX Designer & Product Consultant with 10+ years creating scalable digital products and leading rebrands. Founded AI-powered mental health app, redesigned complex B2B platforms at Allmoxy, and built successful marketplace Reebit. Specialized in mobile-first design, front-end development, and end-to-end product strategy for startups and enterprise clients.
Work experience
CEO & Product Designer
Companion App
Jul 2025 - Present
1 year 4 months
Faro, Portugal · Remote
As founder and lead designer, I was responsible for the end-to-end development of "Companion", an AI-powered mobile application designed to support users experiencing acute anxiety or panic attacks—available anytime, anywhere. This project combined my expertise in UI/UX design, product strategy, and front-end development with applied AI technologies to create a scalable digital product focused on real-time emotional support. Key responsibilities and highlights: – Defined product vision and positioning within the digital mental health space – Designed and implemented the full UI/UX system using Figma, with a focus on clarity, accessibility, and mobile responsiveness – Developed and deployed the front-end for iOS and Android platforms – Integrated OpenAI’s API to deliver personalized, context-aware journaling flows – Created onboarding, user flows, and interaction models optimized for high-stress use cases – Built all visual assets and brand identity in alignment with the product’s tone and purpose The Companion is currently live on both app stores and continues to evolve based on user feedback and behavioral insights.
UI/UX Designer
AllmoxyFreelance
Oct 2022 - Jul 2025
2 years 10 months
Remote, OR 97458, USA
UI/UX Designer At Allmoxy, I led the UI redesign and UX improvements for their complex, cloud-based business software. I worked closely with the product manager, developers, and the design team to enhance functionality, usability, and visual consistency across the platform. In addition to product design, I collaborated with the marketing team on a full company rebrand, including the creation of a new sub-brand and the design of the company’s new website. I was involved in every stage—from visual identity to site architecture—working directly with stakeholders to ensure alignment with business goals. To deepen my industry knowledge, I also traveled to Las Vegas to attend a trade show, gaining hands-on exposure to the market and the users we were designing for. This role allowed me to be fully immersed in both the product and brand ecosystem, contributing across teams to deliver a more cohesive and impactful user experience.
Freelance Designer
Self-employedFreelance
Jan 2018 - Jul 2025
7 years 7 months
Remote, OR 97458, USA
Skills: Design · Interpersonal Skills · Prototyping · Teamwork · Responsiveness · Branding · Jira
CEO & Founder
Reebit
Feb 2018 - May 2023
5 years 4 months
Reebit.cl is an online marketplace where users can publish any product for rent, exchange and giveaways. The platform is free for every user and we're the first company in South America to offer this service.
UX Designer
Falabella Financiero
Aug 2018 - Mar 2020
1 year 8 months
Santiago Province, Chile
Skills: Design · Interpersonal Skills · Agile Methodologies · Prototyping · Teamwork · Responsiveness · Jira
Head of Brand and Design
DevCore SPA
Mar 2018 - Jul 2018
5 months
Santiago Province, Chile
Responsible the company's branding and its products branding. Logo, web and app design. Front-end design for web and hybrid mobile apps using html5, css3, bootstrap and cordova.
Head of Design and Brand
RED TO GREEN S.A
Apr 2017 - Dec 2017
9 months
Santiago Province, Chile
Responsible for the design of our products and services' brochures, spec sheets and web design. Participation in marketing strategy design and implementation. Management of trade shows, events and fairs. Social Media manager. Responsible of the communication with media channels.
Business Analyst
IBM de Chile
Jan 2017 - May 2017
5 months
Business Analyst and assistant to the Team Leader in BHP Billiton Project.
Multimedia Graphic Designer
Educational Instituto St. Ignatius
Nov 2015 - Oct 2016
1 year
Responsible for the entire branding of this new Institute, as well as it's marketing strategies and social media contents. Together with the CEOs of this institution, I designed their logo and branding. From logo design, to stationary design, multimedia contents, corporative presentations and videos.
UI Designer
Schibsted Media Group
Oct 2014 - Oct 2015
1 year 1 month
Design mockups for our web and apps, both Android and iOS. Make sure those mockups were approved by the Product Owner, and if so, pass the design to the front-end team and follow-up the progress.
Freelancer
WorkingMind
Oct 2013 - Oct 2014
1 year 1 month
Santiago, Santiago Metropolitan Region, Chile
I worked as a Freelance Multimedia Graphic Designer for one year. During that period I worked for clients from 8 different countries in over 20 projects. From 2D Animations to packaging design, I designed logos and even did some voice talent!
Art Director
Revista Brasileiros en Chile
Feb 2014 - Aug 2014
7 months
Santiago, Santiago Metropolitan Region, Chile
As the Art Director for this tourism and news magazine, I was responsible for the branding of the magazine as well as the design itself; from layout to graphic design.
Recepcionista
Grand Hyatt Hotel Santiago
Aug 2013 - Dec 2013
5 months
Santiago, Santiago Metropolitan Region, Chile
Realización de check-in y check-out, atención personalizada a los huéspedes y resolución de problemas asociados a la estadía. Emisión de facturas nacionales e internacionales. Manejo de caja chica. Recepción de grupos corporativos en español, portugués, inglés y francés.
Secretaria Bilingue Vicepresidencia Flota
LAN Airlines
Dec 2012 - Oct 2013
11 months
Santiago, Santiago Metropolitan Region, Chile
Responsable de la agenda nacional e internacional del Vicepresidente de flota con relación a ejecutivos internos y externos a la empresa. Reserva de vuelos, hoteles y transporte.
Chief Marketing Officer & Designer
Upgrade3D
Oct 2011 - Oct 2012
1 year 1 month
Santiago, Santiago Metropolitan Region, Chile
I started out as a Graphic Designer and was quickly promoted to Chief Marketing Officer; where I was responsible for opening new markets both in Argentina and Brazil. As a Designer I was responsible for the UI/UX Design of our software and website. I also worked with video editing and motion graphics projects. Once in the Marketing Department, I travelled to Argentina and Brazil where I visited several potential clients and pitched them our project. We won a national award for creativity.
Education
Universidad UNIACC
Bachelor's Degree in Multimedia Graphic Design
2007 - 2011
4 years 1 month
International School Nido de Aguilas
High School Diploma
2000 - 2003
3 years 1 month