Pauline CROIX

Senior UX Consultant | User Research

Salaire / Taux journalier

Lyon, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Design ThinkingCustomer SuccessUser ResearchTest DesignUX Product Design

Langues

AnglaisEspagnolFrançais

À propos

Introduction

UX Consultant & User Researcher with 8+ years designing and optimizing user experiences across diverse industries. Led qualitative and quantitative research at Betclic, served major clients like Décathlon, DINUM France and Crédit Agricole at UserTesting. Specialized in end-to-end UX research, data analysis with Amplitude, and cross-functional collaboration to deliver actionable insights that drive product success.

Liens

Expérience de travail

UX Strategist

France Télévisions Freelance

sept. 2025 - Présent

1 an 2 mois

À distance

Advanced User Experience Researcher

Betclic Group

janv. 2023 - janv. 2026

3 ans 1 mois

Paris, France

Designed, deployed, and optimized user tests (qualitative and quantitative): interviews, surveys, focus groups Analyzed user behavior data with Amplitude Consolidated and maintained a user research repository using Dovetail and Airtable Ensured the quality and relevance of research insights and recommendations Hiring and mentoring work-study students Collaborated closely with cross-functional teams: Product Owners, Product Managers, Designers, and stakeholders

UserTesting

juil. 2020 - janv. 2023

2 ans 7 mois

Consultant User Research (Testapic, acquired by UserTesting)

avr. 2022 - janv. 2023

10 mois

Created evaluation grids for user testing and research purposes Ensured consistency and coherence in client-facing presentations Supported the development of internal tools and resources for the team Contributed to the optimization of user research processes through template creation Clients : Sport (Décathlon), Bank (Crédit Agricole), Insurance (MACIF), Public (DINUM, ONISEP); Food industry (JOW, Carrefour)

Customer Success Manager - User Research (Testapic, acquired by UserTesting)

juil. 2020 - mai 2022

1 an 11 mois

In a SaaS environment. The main responsibilities include: User Research: Contributing to the UX Research strategy and roadmap Proposing and coordinating UX support solutions Implementing support mechanisms based on test ideas and industry best practices Contributing to the execution and interpretation of user testing results Conducting comprehensive or partial studies for key accounts CSM: Managing the client relationship from onboarding to license renewal Training clients on the methodology of user testing Defining and implementing personalized support strategies Ensuring the adoption of the solution and methodology within the client organization Identifying opportunities for portfolio development in partnership with the sales team

UX Consultant

Webedia

juin 2018 - juil. 2020

2 ans 2 mois

UX Consultant: Functional project monitoring and management Drafting technical specifications Functional acceptance testing Creation and facilitation of UX workshops Wireframe and chatbot design User interviews and testing Clients: Sports - Girondins Bordeaux (football club) Transport - SNCF, Renault Beauty - Jean-Louis David

Digital Project Manager, Orange Innovation School

Orange

sept. 2017 - août 2018

1 an

92320 Châtillon, France

Digital Project Manager Redesigned user journey for internal tool (Plazza) Video production (Motion Design, scenario creation) Created educational video content Additional Training: Video Immersion @Webedia: scenario writing, video trends, motion design, shooting techniques Web Accessibility, Orange Learning

Social Media manager Jr

Proximity BBDO Paris

déc. 2016 - mai 2017

6 mois

Client Manager Daily client relationship management Content production Strategic planning & ideation Creative briefs & quality monitoring Reporting Moderation Main Client: Carte Noire Worked on accounts for: Tassimo, Wella France, Sebastian Professional, Smart, Mercedes-Benz, Canderel, Pure Via, Bombay Sapphire France, Chivas

Business Development Manager

MAKE UP FOR EVER

févr. 2016 - août 2016

7 mois

Paris, La cité du cinéma

Competitive benchmarking Commercial prospecting Research & negotiation of internship partnerships (production companies & TV) Develop partnerships with banks & insurance companies Back-office management Managed relationships with international groups

HR Assistant

Saint-Gobain Abrasives

août 2014 - août 2015

1 an 1 mois

Project: New Employee Integration E-reputation & Web 2.0 Developed integration tools: welcome booklet, onboarding video, and procedures. Daily Tasks: Managed medical visits Tracked training progress


Formation

Sup de Pub

Master 2 UX Design et Management

2018 - 2019

2 ans

Sup de Pub

Master 1 Design Digital et multimédia

2017 - 2018

2 ans

EF Executive Language Institute

Validation d'acquis linguistique

2015 - 2016

2 ans

Université de Tours

DUT GESTION DES ENTREPRISES ET ADMINISTRATIONS

2013 - 2015

3 ans

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