Pierre Dennetiere

Led global e-commerce and omnichannel operations transformation for 10 Maisons and 7 regions, acting as Business Process Owner for digital retail operations and key partner to brand and market leadership teams. Key contributions & achievements: • Coordinated cross-Maison & regions business alignment. • Designed end-to-end digital and physical retail flows. • Rolled out the SAP Operating Model. • Led change management and training initiatives. • Defined BCP strategy to safeguard distribution through COVID-19. • Managed integration Delvaux, Roger Dubuis, A. Lange & Söhne into Richemont’s ecosystem. • Delivered business and gap analyses, supporting rollout omnichannel capabilities. (Fluent OMS) • Partnered with Technology and Maisons to co-develop scalable digital solutions. → Impact: E-Commerce Acceleration Lead • Increasing online revenue from €0.36bn to €1.3bn (+260%, 3.6x) • Orchestrated e-commerce acceleration and end-to-end omnichannel retail transformation at group level.

Acted as primary contact for Montblanc and IWC, leading their digital transformation programs and defining strategic roadmaps aligned with Group Digital priorities. Key contributions & achievements: • Led planning, development and operational management support for online shops worldwide. • Implemented Richemont digital templates and coordinated global E-Commerce rollouts. • Managed and coordinated collaborations with marketplaces (e.g. Amazon, Tmall) & Cross-Border E-Commerce • Oversaw digital governance, managing cross-functional teams (IT, UX, analytics, marketing, operations). • Supported major events such as Watches & Wonders. • Introduced omnichannel features (Click & Collect, Click-from-Store, Ship-from-Store. • Piloted adoption of retail digital applications across 100+ markets and 6 regions. → Impact: Accelerated digital convergence of Montblanc & IWC • Contributed to achieving c. 25% E-Commerce revenue CAGR. • Increased +100% e-commerce conversion rate • Drove a 33% reduction in bounce rate • Delivered 4x change throughput at flat budget

• Managed digital platforms and mobile apps for Castorama and Brico Dépôt using ATG, Stibo PIM, Adobe, and SAP. • Drove omnichannel transformation programs to enhance customer experience. • Delivered cross-functional projects aligned with corporate digital and retail strategies. Key Skills: Omnichannel Retail · eCommerce Platforms · Stibo STEP (MDM/PIM) · Adobe · SAP Integration · Agile Project Management · Vendor Coordination

• Project Management: Led projects using the Prince2 methodology • Coordination: Organised steering committees, allocated resources, and tracked risks, issues, and budgets. • Change Management: Implemented training and support initiatives for smooth transitions. • Intranet Migration: Managed the migration from Stellent to SharePoint for B&Q, Castorama France, and Castorama Italy. • Supplier Management: Optimised supplier flexibility (within 3 weeks) and reduced costs by 35%. Key Skills: Project Management, Prince2, International Portfolio Management, Offshore Management, Change Management.