Pierre Gerbaud
Product leader - 10y exp - Entertainment, Saas, AI
Salary / Daily rate
Paris, France
Freelance, open to permanent contract
Remote only
Skills
Languages
About me
Intro
I've been building digital products for 10 years, from mobile games to enterprise SaaS. I've worked in scale-ups, consulting, and as first employee of a gaming studio. I'm also an avid gamer and AI enthusiast. I'm giving classes and coaching in my free time, and I created several pen-and-paper RPG games. I'm open to full-time or part-time employment in game direction, product leadership, and economy design.
Work experience
Pooky Games
May 2022 - Present
4 years 6 months
Paris, France
Game Director / CPTO @ScoreRush.game
Oct 2023 - Present
3 years 1 month
Paris, France
After shipping our first game (Pooky.gg) on web platforms, we are now building a native mobile app experience with ScoreRush. ------- As the Game Director, I'm leading the development of our games, and the engineering, design, and product teams. I'm also defining the core of our gameplay and economics. Our mobile app released on both Apple and Google stores in June 2024, after only 6 months of development. As of November 2024, it is rated 4.8 on Apple App Store and 4.9 on Google Play. In parallel, we also built a mini game on Telegram, to promote our launch and serve as an acquisition channel to our main app. We scaled it to over 200k users in a month, and reached a 8% monthly retention rate. Responsibilities include: ● Define the Game vision, strategy, and execution plan for the Mobile department ● Manage the Mobile team (5 engineers, 2 designers) ● Drive user insights (qualitative and quantitative), before and after launch ● Design the gameplay features, economic systems, and tokenomics of the game: https://pooky.gitbook.io/scorerush/ ● Steer and prioritize the Mobile department work (Product, Design, and Engineering) ● Manage publishing and relations with Apple and Google ------- Pooky Games ran out of funding in November 2024 and is not distributing our games anymore.
Game Director / CPTO @Pooky.gg
Feb 2023 - Present
3 years 9 months
Paris, France
Pooky is a football prediction game built on the Polygon blockchain. We reward sports fans for their passion, strategy and prediction skills. ------- As the Game Director, I'm leading the development of our games, and the engineering, design, and product teams. I'm also defining the core of our gameplay systems and tokenomics. Achievements include: ► Public beta playable after 5 months of development ► Game team scaled from the ground to 13 people ► 70% retention at D90 for paying players ► 25,000 NFT sold to 4000 Pro players for an ARPPU of 200$ ► Over 100k installs since our launch Responsibilities include: ● Define the Game vision, strategy, and execution plan for the whole company ● Recruit & lead a distributed team of 13 engineers, product, design people ● Design the gameplay features, economic systems, and tokenomics of the game: https://pooky.gitbook.io/pooky/ ● Steer and prioritize the Game department work (Product, Design, and Engineering) ● Build and improve processes to keep our team efficient ● Monitor and balance the game numbers pre and post launch
Product Lead
May 2022 - Mar 2023
11 months
Remote, OR 97458, USA
I'm leading the product team, managing the game design, UX, and economy. ● Product Strategy - Define our core targets - Initiate and maintain the roadmap - Initiate and maintain our public Whitepaper: https://whitepaper.pooky.gg/ - Manage the macro timeline of our app operations ● Game Design & Economics - Define key game features (scoring, rewards, levelling...) - Define our Tokenomics (macro-economics, micro-economics, financial mechanisms) - Ensure long-term longevity of the game on the blockchain ● App design & development - Create the core flows (onboarding, core gameplay...) - Manage the dev team priorities and scope on the application - Integrate Web3 components into the company (wallets, DEX...)
Member
Future of Gaming
Nov 2022 - May 2024
1 year 7 months
FOGDAO is a web3 gaming think-tank, exploring the economics and design of next-generation games. We're builders, investors, and founders looking to grow together! See our media to learn more: - https://twitter.com/FOGDAO - https://www.futureofgaming.wtf
Lead Product Manager
Legalstart
Oct 2020 - Jul 2022
1 year 10 months
Paris, France
Legalstart, leader of the Legaltechs in France, is a startup of 130 people which helps French entrepreneurs start their business. I'm managing the Welcome squad, covering the user experience from awareness to first purchase. ● Management & strategy of the Welcome Squad - Management of 12 people (9 developers, 2 product managers, 1 UX designer) and an external development agency - Built the squad vision, the 9 month plans, and the quarterly roadmaps - Reorganised the whole product team (Q2 2021) ● Increased conversion by 20%, increased average sales value by 15% - User interviews to analyse key pain points in the conversion journey and in trust building - Deployed a new checkout UX to address trust pain points - Overhaul of our top 20 funnels (UX, UI, wordings, packages) - Increased the page speed by 30% on average on the public website, 90% on the funnels - Rebuilt our tracking (Segment, Amplitude, GA, Hotjar) and A/B testing (in-house), to make analytics accessible to the whole company, enlighten business choices, and strengthen our impact studies ● Divided by 30 the time required to iterate : the product team can create a full journey (landing + funnel + packages) in less than 2 days - Rebuilt the legalstart.fr website with a modular development mindset, coordinating 30+ people - Implemented a new funnel factory system, to iterate without developers intervention - Optimised funnels on a daily basis - Deployed a centralised partnership management system (0.5 days to add a new partner to our system)
Senior Product Manager
Legalstart.fr
Oct 2020 - Jul 2021
10 months
Board Advisor
Pantheon.ggFreelance
Mar 2019 - May 2021
2 years 3 months
Paris, France
Pantheon.GG is a solution providers for streamers looking to better engage with their audience. I've been working with their CEO and CTO on various parts of their pivot. - Revamped the global company strategy as the founders’ trusted advisor - Built the fundraiser package and the company revenue model - Supported the rework of the product roadmap through user research, competition analysis, and backlog refinement
Senior Consultant, AI & Data
Axionable
Sep 2018 - Oct 2020
2 years 2 months
Région de Paris, France
Axionable leverages Artificial Intelligence to create Shared value and solve business problems. I've led multiple projects with a strong focus on product design, including the following : - Design of an identity solution for the biggest Sports events worldwide : design strategy (UX, Architecture, Legal) and integration of a market solution. - MarTech and AdTech Strategic study for a worldwide video game producer - Production of Media Use Cases for a leader French bank, including use case design, detailed analysis of the owned and paid data (30+ sources), integration of media data sources in a datalake, and general project management. - Design of Passmedia (https://passmedia.org), a major push from French media publishers to build a lasting alliance. This included technical architecture, economic and financial models, governance with 22 competing companies, and user journey. - Support of Axionable's new strategy launched in January 2020 : go to market strategy and product manager for one of our main assets in delivering Machine Learning in production.
Consultant - Digital and IT Strategy
Wavestone
Sep 2016 - Jul 2018
1 year 11 months
Région de Paris, France
J'ai travaillé pendant deux ans pour Wavestone, en tant que Consultant dans le département Digital & IT Strategy, spécialisé sur les sujets Sourcing et Stratégie. - Sourcing : j’ai conduit plusieurs appels d’offre, depuis la rédaction du cahier des charges jusqu’à la contractualisation pour des PME et des grands groupes industriels, sur des sujets Support IT et Transformation Cloud. - Stratégie : j’ai rédigé un Schéma Directeur du SI pour un institut de recherche public, depuis l’analyse du besoin jusqu’à la préparation de la cible et de la trajectoire, et le partage de celle-ci à la Direction. - Vie interne du cabinet : implication active dans les activités de recrutement (entretiens de recrutement, forums école) et dans le bien-être en entreprise (enquête Great Place to Work notamment).
Sales Assistant - Pricing and Contributions
Commerzbank AG
Jan 2014 - Jul 2014
7 months
London, UK
Sales Assistant - Structured Finance Hedging
Natixis
Jun 2013 - Dec 2013
7 months
Paris, France
Created structured hedging strategies for large finance projects.
Math & Economics teacher - preparatory school for HEC
Intégrale
Sep 2012 - May 2013
9 months
Paris, France
I prepared 1st year students for HEC entrance exam. - 4hr / week of economics theory - 4hr / week of math focused work and exercices
Intern - Investment and Treasury Team
AXA UK
Jun 2012 - Aug 2012
3 months
London, UK
Education
HEC Paris
Master 2 (M2)
2011 - 2016
6 years
École Polytechnique
Quantitative Economics and Finance
2014 - 2015
2 years