Pierre Moreau

Strategic Partnerships & Business Development Leader

Salary / Daily rate

Paris, France

Freelance, open to permanent contract

Skills

Go-to-marketProject Management (PMO)Business DevelopmentMarketing StrategySales OpsCROCommunication CampaignContent StrategyStrategy & ConsultingSales StrategyERP

Languages

French (Native)English (Fluent)Spanish

About me

Intro

Venture Builder with 15+ years leading strategic partnerships across luxury, media, and sports sectors. At LVMH, I drive Olympic partnerships and revenue streams, having previously launched AI-powered solutions at Jellysmack generating 6-figure deals with brands like Amazon and Red Bull. I combine executive-level strategy with entrepreneurial success (scaled multiple ventures to €2M+ revenue) to deliver innovative growth solutions.

Links

Work experience

Executive lead, Business, Partnerships & Operations

LVMH

Sep 2023 - Present

3 years 2 months

Paris, France

🎯 Led strategic partnerships and corporate initiatives as part of LVMH’s global sponsorship of the Paris 2024 Olympic Games. Acted as a cross-functional lead across 15+ Maisons, public institutions, and global brand partners, overseeing the management and monitoring of a significant contract component and its activation plan. • Coordinated a set of Olympic strategies execution across LVMH Maisons, aligning with IOC, COJOP, and national committees. • Built and activated new revenue streams via unexplored business models. • Managed partnerships with brands like Visa, Samsung, Coca-Cola, Delta Airlines... • Co-launched a major brand collaboration between a Maison and a top Partner for the first time. • Directed impact measurement processes and authored the Group-wide Olympic after action report and reco for LVMH COMEX. • Facilitated alignment across 30+ internal leaders (legal, comms, brand, operations) and external stakeholders. • Led LVMH’s largest CSR activation tied to Paris 2024, coordinating multiple LVMH entities and a startup from the LVMH Innovation Awards ecosystem

Podcast Host

Dream Team

Apr 2020 - Present

6 years 7 months

Région de Paris, France

Media & Entertainment | Sport-Business Ecosystem | Thought Leadership Host of Dream Team, a leading French podcast exploring the business of sport with global decision-makers. 🎧 Produced 200+ interviews with leaders and change makers 🚀 Built a 10,000+ follower audience across LinkedIn, other social media and podcast platforms 🏛️ Developed deep domain authority on sport business, sponsorship, governance, athlete management & fan engagement Featured in media and conferences as a recognized voice on the business of sport

Jellysmack

Sep 2021 - Oct 2023

2 years 2 months

Director Ops, New Business & Brand Development

Nov 2022 - Oct 2023

1 year

AI | Creator Economy | Content Tech | Product-Led Innovation Drove B2B innovation and new venture development for Jellysmack’s branded content and monetization offerings in EMEA. • Launched AI-powered product offerings (ads, editing, monetization) in partnership with global brands and IP owners • Closed 5–6 figure deals with Amazon, Adidas, and Red Bull; co-developed commercial models for enterprise-scale clients • Built and led an internal “creator-led” agency leveraging 400+ creators and 20+ digital media properties • Managed cross-functional pods (product, tech, legal, marketing); direct team of 5 FTEs and dotted-line oversight of 20+ • Shaped Jellysmack’s first EMEA GTM playbook for branded media partnerships

Head of Strategic Partnerships & Communication | Jellysmack

Sep 2021 - Dec 2022

1 year 4 months

Paris, France

Media, Entertainement & Sport | Licensing | Brand Positioning | Partnerships 🎯 Drove B2B partnerships and brand positioning for Jellysmack in the sports and entertainment ecosystem, blending IP licensing, media strategy, and brand communications. • Secured strategic licensing partnerships with NBA, Paris Saint-Germain, UTS, and elite athletes • Built bridge between creators, brands, and sports entities through data-driven content strategies • Led Jellysmack's external brand narrative across PR, awards strategy, event marketing, and thought leadership • Collaborated with marketing, product, and creator teams to enhance brand positioning and visibility 🏆 Outcome: Established Jellysmack as a credible player in the sport/media/tech space while laying the groundwork for new monetization partnerships.

ADRESSE

Oct 2018 - Aug 2023

4 years 11 months

Paris, France

Board Member

Sep 2021 - Aug 2023

2 years

Paris, France

🏁 Acquired in July 2023

Co-Chief Executive Officer

Oct 2018 - Oct 2021

3 years 1 month

Région de Paris, France

🚀 Co-founded and led ADRESSE Paris, a digital-native activewear brand built on values of performance, urban lifestyle, and sustainable manufacturing. • Launch of a 100% digital POC via a crowd-funding campaign for our 1st product: the ELON. I managed the design, production and distribution. I led the content creation and the management of our growth agency • Designing the value proposition: I conducted a multi-criteria insights phase. I created the brand platform, the personas. I co-led the design of the brand guidelines: styles, graphic, photographic, narrative and determined the assets as well as the modalities of their animation • Driving a strategic pivot / corporate change : We have deployed a whole new project (product, experience, sales, communication etc.). I co-created and led the onboarding boards for the teams (sales and back office, 20 employees). I co-led the transformations of retail shops • Heading Digital marketing & e-commerce : I co-designed marketing strategy plan based on a digital mix. I implemented this plan on the content part (campaign visual assets, videos, product visuals asset, product copywritting while managing the acquisition agency and e-store management • Leading Product management: I led the product team (an engineer, a product manager, a freelance model maker). Each program is monitored on project mode via ASANA with its own P&L.

Co-Chief Executive Officer

Sauver le Monde des hommes

Mar 2012 - Dec 2019

7 years 10 months

Région de Paris, France

🧱 Co-founded and scaled a Paris-based retail concept with 5 physical stores focused on lifestyle products for men (fashion, books, accessories). • Achieved €2.1M in annual revenue, including €1M+ from proprietary brand sales • Managed 30-person team and coordinated vendor relationships with 80+ suppliers across the world • Led fundraising and financial planning, including lease negotiations and investor relations • Created a curated omnichannel retail experience combining storytelling and commerce

Financial and administrative auditor

DGCCRF - Ministère de l'économie, de l'industrie et de l'emploi

Jan 2010 - Dec 2011

2 years

Région de Paris, France

At the Online Gaming Regulatory Authority (ANJ, former ARJEL) I participated ◆in drafting the administrative and financial audit process of online gaming operators ◆in designing of operators analysis dashboards (horse racing betting, sports betting and poker) ◆in reporting the market development ◆in monitoring of compliance with the obligations of online gaming operators

Project manager at the French Embassy for the 2008 Beijing Olympics & Paraolympics games

Ministère des Affaires étrangères français

Jun 2008 - Oct 2008

5 months

Beijing, China

◆ Intern in charge of the coordination of the consular sections within the framework of the 2008 OPG’s

Consultant, research analyst

KEA European Affairs

Feb 2008 - Jul 2008

6 months

Région de Bruxelles, Belgique

Setting up scientific partnerships and management of partners for the studies carried out by KEA (e.g. sports agents in Europe, the contribution of culture to creativity, video on demand)

Blue Book Intern Commission Européenne

European Commission

Sep 2007 - Mar 2008

7 months

Région de Bruxelles, Belgique

Education and Culture General Direction, Citizenship policy unit ◆ in charge of designing and drafting the unit's political program on the basis of the Direction framework program ◆management of the stakeholders of the "Citizens of Europe" political program, organization of the annual forum, design and writing of the event brochure ◆ general administration: writing of speeches for the general manager and the commissioner, writing of reports, articles, brochures


Education

ESCP Business School

BPI & ESCP Accelerator for executives

2019 - 2020

1 year 1 month

Sciences Po

Master's degree

2008 - 2010

2 years 1 month

Københavns Universitet - University of Copenhagen

Master's degree

2006 - 2007

1 year 1 month

Ecole normale supérieure

Master's degree

2004 - 2007

3 years 1 month

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