Raphael Dardek

Chief Revenue Officer

Salary / Daily rate

Paris, France

Freelance

Can come onsite

Skills

Go-to-marketLead GenerationSales StrategyMarketing StrategyCMSSales OpsCROCommunication CampaignLinkedIn AdsHubspotHotjarWebsitesWebflowMarketing OpsContent StrategyBusiness DevelopmentMeta AdsMailChimpAhrefsStrategy & ConsultingWordPressNotionGrowthOutboundLead NurturingGoogle AdsSEMrushEmailingSEOData Analysis

Languages

French (Native)English (Fluent)

About me

Intro

I have extensive experience leading both marketing and sales, managing full-cycle growth strategies across diverse industries including finance, real estate, travel, and sports. Skilled in both B2C and B2B, I bring a holistic approach to driving revenue and market expansion.

Links

Work experience

Chief Revenue Officer (CRO)

Maison Kyka

Jun 2024 - Present

2 years 5 months

Paris, France

As CRO at Maison Kyka, I am responsible for driving overall revenue growth and aligning both marketing and sales strategies. I manage a team of 20 people across sales and marketing, ensuring strong collaboration between the two functions to maximize performance. My role include setting and executing go-to-market strategies, overseeing lead generation and conversion funnels, optimizing customer acquisition and retention, and developing scalable processes to support the company’s growth.

Chief Marketing Officer

Skarlett

Mar 2023 - Present

3 years 8 months

Paris, France

We are building a digital and simple ecosystem to improve the life of over 60s, starting with an easy access to home equity solutions and insurances.

Chief Marketing Officer

Le Collectionist

Jan 2022 - Mar 2023

1 year 3 months

Paris, France

We select the most beautiful rental houses around the world, where you can create unforgettable moments with your loved ones. Our exclusive collection also gives you access to unique homes that you won't find for rent anywhere else.

Chief Marketing Officer

Gymlib

Dec 2017 - Jan 2022

4 years 2 months

Région de Paris, France

Gymlib aims to improve the quality of work life through a corporate wellness program, that gives unlimited access to employees to more than 4,000 sports partners and 300 activities.

Member of the Advisory Board

Sharepay

Jun 2017 - Jun 2019

2 years 1 month

Région de Paris, France

Reinventing shared accounts for modern households. Sharepay helps roommates, young couples, married couples, and families better manage money.

Head of Product & Marketing

Yomoni

Sep 2015 - Dec 2017

2 years 4 months

Région de Paris, France

Yomoni aims to make wealth management available to everyone online. Yomoni is set to become France’s first fully online wealth management company. The company is offering small retail investors simple yet effective wealth management services through its web platform. Its pioneering approach is designed to let investors earn higher returns than conventional savings or retirement accounts, with fees of only 1.6% and a minimum deposit of €1,000. www.yomoni.fr

Marketing mentor - Google startup launch

Google

Jan 2015 - Jan 2017

2 years 1 month

Région de Paris, France

As part of our support for the French startup community, Google is organising Google Launchpad, a five-day bootcamp for early stage startups focused on topics including product strategy, UX/UI, engineering, digital marketing and presentation skills. The idea is to achieve rapid progress in a very short time through great talks, focused workshops and 1:1 mentoring sessions with top-notch Google internal and external mentors. The Launchpad programme will run in multiple countries on a regular basis; locations include Berlin, Paris, Barcelona, London and Tel Aviv.. MARKETING / PITCH MENTOR Skills: ● Expert with experience in Communication Strategies / Social Media / Pitch ● Experience on small startup teams and large budget advertising campaigns Tasks: ● Advice how to use data to identify trends and/or continuously improve the product ● Advice how to get the first users and to manage them 10 => 50 => 100 => 1000 ● Build marketing and communication strategies to put the startup in the spotlight and reach customers, advice on social media strategy ● Provide advice on apps monetization ● Help startups pitch their ideas in 5, 2 and 1 min

Head of Marketing

SnapCar

Jan 2015 - Sep 2015

9 months

Région de Paris, France

SnapCar has become a major brand in France and the linkedin of ground transport: a service used primarily by business users for corporate travel. major customers and partners include SNCF, IKEA, Orange and Mondial Assistance. Snapcar has raised $3 million from investors as of end 2014.

Co-founder

Weeleo

May 2012 - Apr 2015

3 years

San Francisco, CA, USA

Weeleo is the first peer-to-peer platform to exchange cash currencies. Our application allows travelers to exchange their currencies without any cost or fees. We are bypassing the usual commissions on such activity via the collaborative economy system.

Thales

Jan 2012 - Oct 2013

1 year 10 months

Région de Paris, France

Project manager

Aug 2012 - Oct 2013

1 year 3 months

Région de Paris, France

Junior marketing manager

Jan 2012 - Aug 2012

8 months

69340 Francheville, France

Customer success manager

Groupon

Sep 2011 - Feb 2012

6 months

Région de Paris, France


Education

IPAG Business School

Master 2, Entrepreneurship and Innovation

2012 - 2013

1 year 2 months

IPAG Business School

Master 1, International Business

2007 - 2012

5 years 2 months

Kyung Hee University

경희대학교 - Digital Marketing

2011 - 2011

2 months


Licenses & certifications

AMF

Issued: Jan 2016

Certified by Autorité des marchés financiers (AMF) – France

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