
Riccardo Falá
Framer Expert | UI/UX
Salary / Daily rate
Greater London, UK
Freelance, open to permanent contract
Remote only
Skills
Languages
About me
Intro
I design meaningful and innovative digital experiences that make a connection with the customers. What matters to me most is to create engaging and playful user experiences that are simple, usable and fun to interact with. I think a lot about the needs of end users. I am passionate about various fields of design and interaction, web standards and I am always excited by the latest developments in technology and emerging platforms. Services: – Illustration & UI graphics – User-centred design – Information architecture – Wire-framing and prototyping – User Experience design – Front-end and back-end development – CMS configuration and implementation – Adobe CC – Interactive flow with HTML/CSS/JS – WordPress – Website accessibility – Interaction design – Brand and identity design – Typographic design
Work experience
Senior UI/UX Designer
Nucleus Global, an Inizio Company
Sep 2021 - Present
5 years 2 months
London, UK
Creative Director
RiccardoFala.comFreelance
Dec 2008 - Present
17 years 11 months
London, UK
Web Development, Web site UI, Graphic & Web Designer, web site traffic growth, Brand UI. Specializing in the development of HTML5, CSS3 and WordPress using valid and semantic hand coding practices. I research, design & develop solutions that suit your needs.
Digital Design Lead
Royal College of Veterinary Surgeons (RCVS)
Dec 2019 - Oct 2021
1 year 11 months
London, UK
Digital Design lead and front end development for the charity RCVS Knowledge.
Lead Strategic Visual Designer
Barclays
Jan 2017 - May 2019
2 years 5 months
Hoyland, Barnsley S74, UK
Design Lead and consultant position. I delivered high-standard visual designs and customer-journeys stories that simplified complex payment problems for both Barclaycard and Barclays teams. I created and presented visual illustrations to key stakeholders and top clients such as Coca Cola, Uber, BA, Virgin, TUI, John Lewis and more.
UX & UI Designer Consultant
LexisNexis UK
Oct 2013 - Oct 2016
3 years 1 month
London, UK
UX & UI Designer Consultant for the LexisNexis Global UX Department team. I supported LexisNexis’ global content strategy by creating document UX artefacts and wireframes. My technical task was to produce Search Result listing Wireframes (Axure, HTML/CSS), analyse the data and markup tags on the XML files in order to support business and functionality requirements. Workshops and WebEx ‘Wireframes presentation’ with stakeholders and clients.
Senior Graphic & Web Developer
One Shot Movie Ltd
Jan 2012 - Jan 2016
4 years 1 month
London, UK
Freelance role - I designed the brand identity and developed the Wordpress website with custom template.
Senior UI Designer
Pocketstock
Aug 2013 - Oct 2013
3 months
London, UK
Photoshop, Illustrator, Indesign HTML & CSS Print Typography Design A flexible attitude to adapt to a growing team as well as demanding business needs Prototypes Skecth and Axure Design and code landing pages
Drupal Front End Developer - Contract
The Operators
May 2013 - Aug 2013
4 months
London, UK
Front-end Drupal Developer using HTML, CSS3 (responsive and using LESS), jQuery in a fast agile development environment at the Operators I was responsible to build a medical portal website, Lemtrada. The Drupal CMS website use clean HTML and CSS and is fully responsive for mobile. I also made and module in Drupal admin, 11 medical research graphs using HTML5 animation with Adobe Edge software.
Senior Graphic Web Designer
Travel Channel International
Feb 2010 - May 2013
3 years 4 months
London, UK
Senior role in the digital department for a leading international travel broadcaster, I have been overseeing a variety of tasks including scoping, briefing and delivering of all digital and print production, alongside social media management, product development, digital marketing and video on demand. In detail, I have been responsible for the launch and design of 21 localised regional websites, an e-commerce holiday retailer, several promotional microsites, a mobile website. As for digital marketing, I have been responsible editorially for a monthly newsletter going to 50K subscribers; I have also developed the company's social media strategy by launching dedicated Facebook, Twitter, Google+, YouTube and Pinterest profiles and by integrating social media tools on all available content. Besides digital, I have overseen or created all the print output for the company to support the marketing department.
UI, Graphic & Web Designer
Smart Gaming Group
Aug 2008 - Dec 2009
1 year 5 months
London, UK
Graphic & Web Designer - Freelance contract
Inspire/AtTheMatch.com/Stadiumfrenzy.com
Jan 2007 - Jan 2008
1 year 1 month
London, UK
Education
Tower Hamlets College
Design for the web, Web Design & Development - HTML, CSS, JQuery, Wordpress
2006 - 2007
1 year 1 month
Tower Hamlets College
Graphic Design, Illustrator, Photoshop, InDesign
2005 - 2006
1 year 1 month
London College of Communication
Fashion Management
2003 - 2004
1 year 1 month
Alma Mater Studiorum – Università di Bologna
Philosophy and Literature - Cultures and techniques of costume and fashion
1998 - 2003
5 years 1 month
Licenses & certifications
Data Visualization: Best Practices
Issued: Jan 2022
Design Thinking: Implementing the Process
Issued: Jan 2022