Rodolphe Trancart

– Opérations commerciales & e-merchandising : Définition de la stratégie et mise en place des opérations commerciales (ventes privées, anniversaires de la marque, etc.), de la communication, du e-merchandising – Gestion CRM: Pilotage des campagnes email et gestion des flows : segmentation, création de contenu et analyse des performances – Pilotage projets e-commerce: Mise en place de nouvelles fonctionnalités et correction de bugs sur le site

– Business Plan: Responsable du P&L e-commerce (CA : 2M€+), définition de l'atterrissage et du budget 2024 – Traffic & acquisition: Définition et pilotage de la roadmap d'acquisition sur tous les leviers d'acquisition (SEO, SEA, email, social ads, etc.). Gestion des campagnes Ads. – Animation commerciale & e-merchandising: pilotage et suivi du plan d'animation commercial et des lancements de produits en lien avec l'équipe marketing. – Management de l'équipe e-commerce

– Analysed digital businesses (business models, viability, growth potential) through due diligence processes and evaluated synergies between the target company and the existing brands in Branded's portfolio. – Prioritised and set up growth levers to help brand managers scale their brand. – Performed the integration of two recently acquired brands.

– Defined digital business strategies and digital roadmaps for leading French and international companies. – Analysed digital businesses (business models, viability, growth potential) through due diligence processes to advise leading investment funds and industrial groups (food tech, wine and spirits, fitness training, e-studies, etc). – Analysed business plans and re-adjusted assumptions according to previous detailed analysis of the market and the company. – Redesigned an e-commerce website of a player in the childcare sector and defined KPIs to manage the performances. – Renewed the business customer area for an insurance company (product owner - Agile method). – Performed market studies of fleet management software worldwide for a leading petroleum company (competitive environment, needs of prospects, definition of a roadmap)

– Analysed target firm (market research, competitors, company positioning, financial information, etc.). – Analysed business plan. – Monitored and valuated the companies in the portfolio. – Prepared marketing elements for the fundraising campaign (Q&A, PowerPoint presentation, etc.).

– Analysed and synthetized key indicators regarding funds' performance – Performed Executive Report regarding market, credit, liquidity, counterparty and operational risk – Performed of Liquidity Report – Analyzed Target Funds and assets of hedge fund

– SNCF: Project supervision to renew the software program which produces railways timetable. – Created indicators to stick the schedule, managing risk, arbitrating differences between expected and realised services of external consultants. – Gabon Energy Ministry: Renewed the concession contract between the Gabon Government and the company in charge of electricity and water production, transport and distribution (SEEG) – Performed benchmark about the different juridical partnership between the government and the private sector – Performed interview with Energy Minister's councillor, Governments' members and financial director of SEEG.