Rudy A.

As a freelance digital designer, I specialize in: UX/UI Design • Conducting user research and defining project requirements • Designing wireframes and interactive prototypes for web and mobile • Crafting intuitive and visually appealing interfaces for websites, apps, and e-commerce platforms • Creating design systems to maintain consistency across digital products • Developing micro-interactions and animations to elevate the user experience Framer & No-Code Development: • Building custom, responsive websites tailored to clients’ needs • Developing e-commerce and showcase websites with seamless functionality • Integrating advanced animations and interactive experiences for immersive designs • Providing hands-on training to ensure clients can confidently manage their websites autonomously Branding & Art Direction: • Designing logos and developing cohesive visual identities • Establishing comprehensive brand guidelines to define a brand’s look and feel • Leading art direction to shape strong and engaging brand narratives • Creating motion design and animations to enhance storytelling Collaboration with renowned brands: • Trusted by industry leaders such as Nike, Arte Antwerp, Tissot, Bottega Veneta, Atolls, Parrot and more.

• Led the user experience for the acquisition phase across multiple companies within the group. • Designed and optimized landing pages and creative assets, generating over 100,000 leads. • Conducted user research, journey mapping, wireframing, prototyping, and visual design, along with leading user testing. • Managed testing and integration oversight with an external team of developers. • Ongoing development and implementation of design systems across various companies within the group, in collaboration with other designers. • Supervised and trained interns and apprentices in the creative studio.

• Design and produce visual identities for various marketing initiatives, including landing pages, videos, newsletters, banners, email kits, and social media publications. • Address the creative and technical needs of internal clients in the areas of acquisition, CRM, projects, special operations, and social media. • Conduct creative research on trends in fashion, decoration, and digital to drive innovation and develop attractive concepts while ensuring compliance with the graphic standards across all digital platforms. • Perform retouching for photo shoots and create lookbooks for the various collections throughout the seasons.

• More Than An Athlete" World Tour event with Lebron James and @Uninterrupted.

• Work on the design system of the FreeFlight 6 Pro mobile application and design of the related marketing visuals.
 • Creating visual identities for marketing operations with Parrot Anafi for example (landing pages, videos, newsletters, banners, kitmails, social media posts, etc). • Responding to the creative and technical needs of internal clients (acquisition, CRM, projects, special operations, social media, etc.).

Graphic design collective providing solutions for visual communication, branding, web design, video and more.

Conceptualisation and graphic design of visuals for the various marketing departments. Creation of web banners, skins, newsletters, animations and social networks. Photo retouching. Creation of models for print: magazines, press (Closer Mag, Closer Teen).