
Ruth Muthamia
Growth Marketing Specialist
Salary / Daily rate
Nairobi, Kenya
Freelance, open to permanent contract
Can come onsite
Skills
Languages
About me
Intro
Digital marketing specialist with 4+ years driving growth strategies and market analysis at ICT companies. Expert in competitor research, data analytics, and ROI optimization with proven success in B2B environments. I deliver comprehensive marketing solutions combining web design, project management, and customer insights to accelerate your business growth.
Work experience
Growth Marketing
Jeston Technologies Limited
May 2020 - Present
6 years 6 months
Nairobi, Kenya
A limited company that offers ICT service, IT consultancy, software development, infrastructure design, sourcing, installation and on-going support. Duties:- • Analyze market and sales trends to inform strategic marketing decisions. • Conduct competitor research to shape pricing and promotional strategies. • Gather customer feedback through surveys/interviews to improve user experience. • Define project scopes with stakeholders to enhance feasibility, close high-value deals, and maximize ROI.
Human Resources Administrator
Clovers Management and Training Consultancy Ltd
Jan 2020 - Mar 2020
3 months
Nairobi, Kenya
A Human Resource Management Consulting and Recruitment company who offer:- -Total Staffing solutions ranging from basic selection & recruitment -HR Outsourcing -HR Consultancy -Payroll Processing -Employee Training. Responsibilities • Closed partnership deals with corporate clients. • Conducted 10–20 interviews monthly to maintain a strong candidate pipeline. • Managed end-to-end recruitment: job postings, sourcing, interviewing, offer negotiations, and onboarding. • Coordinated payroll, scheduling, documentation, and agency partnerships.
Direct Sales Representative
OLA Energy Kenya
Jun 2019 - Dec 2019
7 months
Mountain, ON K0E 1S0, Canada
To offer strong technical and commercial team support for Automotive Solution by providing a high standard of customer service, quality products (Lubricants) identifying and contacting new business opportunities i.e. the Mashinani SMEs and ensuring the impact of all marketing and promotional activities is maximised. Duties: • Delivered expert product support and maintained strong customer relationships. • Led targeted sales promotions and territory campaigns. • Resolved customer concerns efficiently, preserving revenue and improving satisfaction.
Compassion International
Jul 2018 - May 2019
11 months
On-site
Project Director
Nov 2018 - May 2019
7 months
On-site
Compassion International exists as a Christian child advocacy ministry that releases children from spiritual, economic, social and physical poverty and enables them to become responsible, fulfilled Christian adults. Duties: • Mobilized resources for construction of a fully equipped learning center and kitchen. • Managed project scope, timelines, budgets, and stakeholder coordination. • Led training and ensured timely delivery of key milestones. Leadership and Community Impact As Project Director at Paranga Child Development Centre, I mobilized funding and resources to construct a fully equipped learning center and a cooking facility. This initiative fostered a nurturing environment for holistic child development and improved educational outcomes. My leadership emphasizes on collaboration, resourcefulness, and sustainable impact.
Project Intern
Jul 2018 - Oct 2018
4 months
On-site
Compassion International exists as a Christian child advocacy ministry that releases children from spiritual, economic, social and physical poverty and enables them to become responsible, fulfilled Christian adults. Duties:- - Maintained and updated cash books to ensure accurate financial records. - Registered and updated information for newly enrolled children in the program. - Identified and assessed vulnerable children for enrollment based on need. - Evaluated and proposed suitable projects to support child development and community growth. - Designed and implemented activity-based programs for children, particularly during school holidays, to support their holistic development.
Volunteer Graduate Assistant
G-United Programme
Apr 2018 - Oct 2018
7 months
Nairobi, Kenya
A prestigious one year national volunteering programme for Kenyan university students looking to make a difference. Area of Deployment: Kajiado County, Kibini Location Kibini village at Kibini Primary School. Aim: • To strengthen primary school educational outcomes for grades two and three. • To create enriching personal development opportunities through community service. • To promote national cohesion through cultural immersion. Duties:- • Created educational content and career development resources. • Mentored students and provided regular academic support. Volunteer Leadership & Community Impact:- As a passionate advocate for community empowerment, I served in the Greatness United Cohort IV volunteer program, leading initiatives that improved the well-being of underserved communities. Notably, I designed a hygiene and sanitation project using locally sourced materials to produce essential detergents this reducing hygiene-related illnesses and absenteeism in schools. This project earned national recognition under the “Photo of the Week” campaign.
Executive Sales Representative
User Experience Technologies
Oct 2017 - Mar 2018
6 months
Bemuda Plaza, Ngong Road · On-site
UXT is a private company/corporate that deals in Software Products/ Applications. Products include developing websites/apps, short codes sms, bulk sms, bank sms, skiza tunes, skiza marketing for business, etc. Moreover they have patnered with large corporates like Safaricom who are also their client and have adopt and enjoyed the Skiza Tune product, Short Code Sms among other products. Duties: • Built strong client relationships, leading to upsells and referrals. • Explained complex services clearly; resolved billing and usage issues. • Exceeded sales targets through strategic follow-up and engagement.
Sales And Marketing Intern
Furniture Elegance Limited
May 2017 - Oct 2017
6 months
Kenyatta Road, Kenya
Furniture Elegance Ltd is a fully owned Kenyan furniture company located at Paramount Plaza, Globe Cinema Roundabout, Off Kipande Road- Mombasa Rd Mukurweini Building, Uhuru highway ; Bunyala roundabout, Nairobi. Their products include home and office furniture and decors. Its diversity is experienced in such a way it has a premium online furniture store aimed to reach out to the online customers and/or those who are at a different locality and cannot physically access the company's premises. Duties: • Initiated cold and warm calls to promote product interest. • Resolved client issues quickly to improve retention. • Promoted brand visibility via personal social media outreach.
Industrial Attachee
Kenya Ports Authority
Jul 2011 - Oct 2011
4 months
Mombasa, Kenya
Kenya Ports Authority (KPA) is a state corporation with the responsibility to "maintain, operate, improve and regulate all scheduled seaports" on the Indian Ocean coastline of Kenya, including principally Kilindini Harbour at Mombasa. I got the opportunity to Work as an intern/trainee in all sectors of the administration block in the firm i.e. the financial accounting block. Duties: • Provided administrative support and processed departmental documentation. • Managed multiple tasks under pressure to support managerial teams.
Education
International School of Advertising
Diploma in Professional Digital Marketing Level 6
2022 - 2023
1 year 1 month
Kenyatta University
Bachelor's degree
2010 - 2014
4 years 1 month