Safwen MARZOUGUI

Projets / Streams:  Pilotage des déploiements de produits Data / BI (Dashboards, KPIs, automatisation…) stratégiques pour les périmètres « Disputes & Returns » et « Stock & PLV », couvrant 68 000 SKU et une valeur de stock mondial de 6$ milliards.  Conception et déploiement d’indicateurs multi-niveaux adaptés aux besoins du top management et aux pays, pour un suivi précis de 580 millions d’unités en stock total, déclinés par Division, entrepôt, marque, sous-marque, signature, position du stock, région, catégorie, etc.  GenAI : Développement d’un assistant IA (chatbot / agent vocal) connecté aux dashboards Power BI pour expliquer automatiquement les insights clés (KPIs, variations, anomalies) aux utilisateurs métiers (supply chain, finance).  IA / ML : Prédiction de la demande des produits L'Oréal et optimiser l’approvisionnement des inventaires pour assurer une gestion efficace de la chaîne logistique. Missions :  Pipeline, Automatisation et Qualité des données : • Suivi et contrôle qualité du pipeline de données automatisé (SAP/S4, CRM...) jusqu’à GCP BigQuery et Power BI : collecte, transformation, consolidation et livraison de données fiables pour le reporting global. • Piloter l’automatisation des déploiements des KPIs, rapports et dashboards Power BI à l’échelle mondiale pour le suivi des stocks, retours, inventaires et KPIs métiers. • Suivi et qualification des incidents (Service-Now): diagnostics, piloter les actions correctives. • Collaborer avec les équipes Finance et Sales pour assurer la qualité, la fiabilité des données. • Collaboration avec les équipes Supply Chain pour la planification via FutureMaster, interfacé à SAP S/4HANA, pour la gestion des prévisions, des stocks cibles et l’alimentation des plans d’approvisionnement.  Management & Communication : • Garantir le respect des plannings et du delivery. • Management et animation des stakeholders des pays (Baltiques, Europe de l’Est, BNL, Espagne, Portugal...). • Préparation et animation des comités de Pilotage et de projet. • Participation à la roadmap et analyses des impacts techniques sur les différentes applications. • Gestion des risques projet et de la qualité des livrables.  Pilotage projet & Gestion des besoins : • Recueil et analyse du besoin, cadrage avec les parties prenantes, conception fonctionnelle. • Priorisation avec les Product Owners métiers. • Accompagnement des métiers dans toutes les phases du Rollout et sur le run (expression du besoin, conduite des tests UAT, etc.).  Reporting, Qualité & Support utilisateurs : • Supervision opérationnelle du RUN et gestion des incidents. • Support aux Data Ingénieurs et experts Power BI (explication des User Stories et validation des stories). • Assister les key users des pays dans leurs exports depuis SAP/S4 et analyses des anomalies. • Support à l’équipe QA dans la rédaction des cahiers de tests, suivi des tests et qualification des anomalies. Missions AI / ML :  Gérer le développement des modèles prédictifs : Conception, entraînement et déploiement de modèles d’apprentissage automatique sur GCP (BigQuery ML)  Piloter la mise en place du pipeline des données d’apprentissage et d’entrainement ETL et garantir la qualité et la disponibilité.  Piloter l’intégration et le déploiement du modèle de prédiction en production (Utilisation de Cloud Functions, Dataflow) pour automatiser les processus et assurer une surveillance continue. Collaboration avec les équipes Data Engineering pour aligner les solutions IA/ML sur les besoins métier et Interpréter les résultats afin de générer des insights exploitables. Missions GenAI:  Cadrage des cas d’usage métier (Supply, Finance) et définition des cas d’usage ciblés : explication automatisée des KPIs, détection d’anomalies, analyse de variations.  Conception de l’architecture de l’assistant (chatbot + vocal) : Azure OpenAI, Power BI REST API, Azure Functions, sécurisation Azure AD & RLS.  Développement du moteur conversationnel : génération de requêtes dynamiques et de réponses en langage naturel.  Rédaction et optimisation des prompts pour garantir la pertinence des réponses selon le contexte métier.  Pilotage du POC : jeux de tests, animation des ateliers utilisateurs, collecte des retours et ajustements du moteur conversationnel.  Supervision de la mise en production : industrialisation, monitoring, scalabilité, support post go-live.  Coordination avec les équipes Data/BI/Sécurité pour garantir qualité, performance et la conformité des traitements. Equipe (Scrum) : 1 PO, 3 Ingénieurs Data, 2 experts PowerBI, 3 testeurs. BI / DATA: PowerBI, SAP S/4 Hana, SAP Fieldglass. GenAI / AI / ML: BigQuery ML, Cloud Functions, GCP Dataflow, Azure OpenAI. Dataflows et ETL: Google GCP, BigQuery, SQL. Outils de gestion :JIRA, JIRA Timeline, Service-Now, Xray, Confluence.

Projets / Streams : - Maintenance and evolution of the SN360 “Serial Number 360” project: a cross-functional solution in Fashion IT department to provide a 360-degree view of serial numbers – 67 million serialized CHANEL’s products. - Ensure the collection and cross-referencing of serial number data from various domains and expose a consolidated status (via API and Azure DATAHUB). - Managed the migration project of data flows/schemes for Digital-Passport and After-Sales-Services from AVRO to JSON format. - Manage and monitor the recovery and correction of missing data in SN360. Team (Scrum) : 1 PO, 1 BA, 2 devs, 2 testers, 1 architect, 9 PO Data-As-Service & Headless: API REST, AZURE Event Hub, AZURE Functions, Dataflows & ETL: AZURE Storage explorer, CTRL-M, MS BIZTALK, Apache Solr Monitoring: PowerBI, AZURE Stream Analytics, Kibana, ELK Management tools: JIRA, JIRA Timeline, Xray, Confluence, MS project, PowerBI Missions: -Data Quality: ◦ Ensured data quality, consolidation, and monitoring. ◦ Assessment of existing data flows, APIs (PIM, e-services), and architectures. ◦ Guaranteed data quality, reliability, and exhaustive Data Model. ◦ Supported the QA team in writing test plans, monitoring tests, and qualifying and prioritizing anomalies. Management: ◦ Animate workshops in coordination with technical project managers and product owners. ◦ Participated in roadmapping and analyzing technical impacts on internal applications. ◦ Prepared technical deliverables for RUN teams. Requirements Gathering: ◦ Collected and analyzed requirements, defined scope with various stakeholders, and designed functional specifications. ◦ Drafted interface contracts, detailed functional specifications, and user stories. ◦ Prioritized tasks in coordination with technical project managers and product owners. Stakeholder Management: ◦ Prioritized tasks and negotiated requirements with fashion teams. ◦ Supported developers by explaining user stories and validating deliveries.

Projects: -Manage the evolution and migration of ARVAL’s insurance solution (CLEVA) - Manage the conception and the development of the AFP (Automative Financing Portal) application for financing long-term leasing (LOA and LLD) of ARVAL’s vehicles. Team (Scrum): 4 devs, 3 business testers, 1 Scrum master, 1 Product Owner. Management Tools: JIRA, Confluence, MS project, TRISKELL Tools: CTRL-M, Datastage, TIBCO, ORACLE, JAVA. Missions: - Forecasts actuals in the planning and during the project. - Financial and budget planning and strategy. - Managing profitability and Budget development - Managing purchase contracts. - Plan and ensure quality improvement strategies. - Support and guide business teams regarding the definition of IT scope, constraints, budget and planning estimations. - With the support of relevant stakeholders, select the project delivery methodology adapted to the context of the project and ensure proper implementation. - Be accountable for IT project management governance utilization and quality of resulting deliverables. - Be responsible for IT delivery teams coordination in collaboration with PO/ IT PO to ensure deadlines commitment - Identify and manage project interdependencies and stakeholders utilizing communication across squads and tribes. - Coordinate the architectural design and approval of that design for IT components of the project. - Mobilize, lead and coordinate required IT resources (internal and external), including vendor engagement. - Build the IT deployment plan in conjunction with stakeholders and in conformance with approval committees (Build to Run activities, Change management activities, etc.) - Be responsible for the consumption of the IT budget and any elaboration throughout the project. - Be responsible for the IT scope delivery (functional and non-functional) and manage changes to scope throughout the project. - Manage IT risks and mitigation plans. - Reporting

Management of customer digital identity and access management (CIAM) for all FranceTV's Channels across all devices (Web, Android, IOS, TVs) Ensure Data governance and maintain FranceTV's millions customer accounts. Configuration and Implementation of specific RGPD law requirements. Design and implementation of the Gigya SSO connections for all related multi-sites. Collect and analyze data needs from the business and stakeholders. FinOPS : Cloud costs optimization of BUILD and RUN projects Write request for proposal documents for public procurement of CIAM and AB testing solutions. Manage teams, prioritize, make decisions, and assess capacity. Support teams in adopting cross-functional tools (SAP Gigya, AB testing, etc.). Support FranceTV teams in their data strategies. Buildinging AI/AutoML projects to predict customer behavior and target advertisements. SAP Customer Data Cloud Architect & IAM: - Administration of SAP CDC console and manage high-traffic events (sports, media) - Orchestrate complex dataflows using Gigya IdentifySync - Support teams in implementing Gigya APIs, SDKs, and SSO. - Management of IAM (Password, policies, access, Role management...) - Lite Registration and progressive profiling. - Manage Gigya WebHooks, DB Schema ... Tools: SAP CDC (Customer Data Cloud), SAP S/4HANA (GIGYA), IAM, CIAM, GCP (Google Cloud Platform), Big query, Dataflows, Power BI, Google Data studio, AI/AutoML A/B testing Tools: Kameleoon, AB tasty. Feedbacks Tools : Usabilla/GetFeedback. Management Tools : JIRA, Confluence, MS project, PowerBI

- Planning of CHANEL IT projects. - Coordination and follow up on offshore teams. - Planning and management of releases. - Collect, prioritize and negotiate requirements with CHANEL’s divisions. - Manage quality insurance of projects. - Manage communications between all CHANEL’s divisions and sub-divisions. - Animate project meetings and writing reports. - Establish and follow up on the KPI of the team. - Manage multi-country and multi-language IT Services and Webservices of CHANEL IT. Technologies : SAP Hybris Java, NodeJs, API REST. Tools : JIRA, TFS, AZURE, AWS

Management of the development of the “Designs manager” application and ensure its stability and scalability. Management of an offshore developers team (Ukraine). Ensure the coherence of the new developments. Manage the application Roadmap. Prioritize and Manage the product Backlog. Planning of development iterations. Full delivery management responsibilities. Ensure the application of SCRUM methodologies by the team. Work with system administration team to ensure a reliable architecture. CMS: Magnolia CMS Front-End Technologies: AngularJS, GruntJS, CSS3, JS/JQuery, BootStrap, HTML5, Testing (Karma, Jasmine). Back-End Technologies: NodeJS, MongoDB, DynamoDB, API REST. Methodologies: SCRUM, GitHub Workflow. Tools: AWS, Ansible, Nginx, Adobe Illustrator, Ansible, Git, GitHub, JIRA, JENKINS, Ubuntu Servers, IntelliJ.

Client: DOCAPOST Technologies: AngularJS, GulpJS, BowerJS, SASS / CSS3, JS/JQuery, BootStrap, HTML5, Testing (Karma, Jasmine). Zend Framework 2, MySQL, MariaDB, Doctrine, API REST. Tools: Git, GitLab, JIRA, JENKINS, OpenSUSE Servers, Eclipse. Technical project manager (MOE): -Technical supervision of the development team. -Management of Web projects. -Management of conception phase, implementation and tests of projects. -Corrective, evolutionary and preventive maintenance. -Testing and delivery quality control. -Processing change requests. -Quantification, evaluation and costing of projects. ---------------------- Client: AMUNDI Technologies: AngularJS, GulpJS, BowerJS, SASS / CSS3, JS/JQuery, BootStrap, HTML5, Testing (Karma, Jasmine). Symfony2, MySQL, MariaDB, MongoDB, Solr, Doctrine, API REST. Implementation with AngularJs/Symfony of an interactive Plateform (Amundi EXTRANET) with Service oriented architecture for users fonts managements (Search, print, administration, profile page, favorites, inscriptions ...). ----------------------- Client: ROXELLE Technologies: Symfony, JS, MySQL, HTML5, CSS3, JQuery, BootStrap. Doctrine. AWS. WEB technical leader for developing the ROXELLE’s magazine responsive application, with BackOffice for publishing and managing articles/editorials.

Technologies: Symfony 2.3, Doctrine, EmberJS, MongoDB, HTML5, CSS3, JavaScript, JQuery, VM Ubuntu, Ubuntu Server, XML/JSON, Bootstrap (CSS Responsive). Tools: GIT (versioning), SCRUM methodologies, Redmine. Developement and maintenance of the ENTSOG Trasparency application for providing different information related to gas transmission in an organised and structured way to enhance transparency in the European energy market. Link: https://transparency.entsog.eu

Conception (MCD, MPD), IHM, Integration. Technical supervision of a development team. Management of IT projects on the basis of payement per day or project. Regular reporting to projet director. Testing and Code quality control. Validation of products according to customers. Deploying patches and releases. Processing change requests. Users support and assistance. Quantification, evaluation and costing of projects. Business Intelligence (OLAP cubes). PHP5, MySQL, HTML5, CSS, Javascript, JQuery, Xdebug. ASP.NET, C#, SQL Server, Transact-SQL,HTML, Ajax. Project management tools: SVN, VSS, Mantis, TestLink. Knowledges:I.S, Middle management, Telecommunications, Workflows, Business Intelligence.

Full Stack Engineer in LESETRANGERS project: - Conception and development of a dressing-up e-commerce Web site, dedicated to fashion, luxury, arts and lifestyle based on CMS Prestashop (PHP5, MySQL, CSS, Javascript, JQuery, AJAX, Smarty). - CSS & Javascript integration from graphic templates. - Maintaining and fixing visual and functional defects (Xdebug). - Specific development/modification of new Prestashop modules and Prestashop Core. - Design/implementation of the “Looks” module for composing looks from products of the shop and manage created Looks (Delete, Send by Email, share on Facebook...). - Conception et development/modification of JQuery Pluginsfor the E-Commerce site. - Unit tests and Integrations tests for insuring code source quality (PHPUnit). - Porting/adapting the web site to browsers of mobile devices (Iphone, Android...). - Main supervisor of internships. Symfony Framework: - Fixing clients defects on the Symfony-based CMS developed by our team. - Adding specific modifications in client’s Symfony websites. - Developing Shell Unix scripts for online Symfony websites modifications . Systems and administration: - Advanced Subversion administration: importing, merging, updating and installing development Subversion repositories for the team. - Unixadvanced administration of the development/test serverof the team. Other achieved projects: - Conception, integration and validation of an online payment module of a Bank (Crédit Mutuel) in the website of the “club 21ème-siècle” based on the MOD-X CMS. - Implementation of a Web-service module for extracting selective data (Orders history, Taxes, products ...) from the DB of Prestashop e-commerce website to Excelformat. - Development of an Excel file with VBA for managing timesheets (worked hours, supplementary hours…). Used technologies: Unix, SVN, PHP, MySQL, CSS, JS, JQuery, Smarty (PHP Template Engine), Xdebug, PHPUnit, Web-services, Prestashop, MOD-X, VBA.

Countries/Operators cellphone software customization: - Support and Implementation of all cellphone settings (MMS, WAP, JAVA …) according to countries/operators. (Officially promoted to Settings Expert of LG Tunisia center in January 2011). - Maintaining source code quality of LG cellphones with Clanguage: defects (bugs) fixing, code review process, commenting process... - Development of new features for the European and Middle East cellphone markets. - Unit tests and Integration tests in C language , to ensure source code quality. - Analyzing, investigating and fixing defects (bugs) reported by validation teams and national/international telecommunication operators. - Multimedia interface Customization (Images, sounds, menus, JAVA games, JAVA applications). - Support of right to left languages (Arabic, Urdu, Farsi...). - USIM test cards configuration with USIM card reader . - Other projects: - Development in PHP of an online timesheet tool for following workload of developers and generating statistics by managers. - Development in VBA of Excel files for automatic calculation/processing of data used by validation teams. Used technologies: C /C + +, XML, PHP, MySQL, ClearCase (Version control system), VBA. Debugging: Lauterbach (used with JTAG cellphone), Mobile Analyzer (tracing cellphone messages), cellphone Emulators(with Visual C++ 6), ATS(Auto Sanity Toolfor running automated scenarios on the cellphone), USIM. Plate-forms Infinion®: LG GB230, GU230, A133, C310, T500...

Implementation of a device for inspecting Video surveillance cameras: development of detecting defaults techniques in pictures provided by cameras in a park of thousands of cameras in order to integrate the solution in a dedicated central server. Used technologies: C/C++, Unix, Linux, Images processing, Streaming video.

Graduation project at TIMA laboratory (T echniques of Informatics and Microelectronics for Computer Architecture): Design of an Architecture description language (ADL) for the automatic porting of a processor emulator (QEMU). Used technologies: Unix, Linux, JAVA, RISC processor architecture, OAW (Open Architecture Ware of ECLIPSE for generating development environments).

Implementing a network simulator of mobiles traffic under .NET (detection of congestion). Used technologies: .NET, OOP, XML.