Salwa Michel Saad
Marketing Manager | Content Strategy
Salary / Daily rate
Dubai - United Arab Emirates
Permanent contract and freelance
Can come onsite
Skills
Languages
About me
Intro
Marketing Manager with 12+ years driving digital engagement and sales growth across B2B and D2C sectors. Led teams that achieved 30% sales increases through strategic content and in-house marketing transitions. Specialized in multi-platform content strategy, SEO, and social media management with proven budget optimization expertise.
Work experience
The Flairz LLCMarketing Services
Jun 2022 - Present
4 years 1 month
Dubai, United Arab Emirates
Manager and Head of Marketing
Jul 2022 - Present
4 years
Dubai, United Arab Emirates
Skills: Product Marketing · Data Visualization · Marketing Budget Management · Project Marketing · Social Media Strategy · Editorial · Content Editing · Audience Measurement · Content Development · Lead Generation · Leadership · Budget Management · Web Content Creation · Marketing Management · B2B Marketing · LinkedIn Marketing · D2C · Communication · Account Management
Management Director
Jul 2022 - Mar 2024
1 year 9 months
Dubai, United Arab Emirates
Skills: Analytics · Marketing Budget Management · Digital Applications · Web Content Writing · Tiktok Marketing · Optimization Techniques · Marketing Strategy Development · Marketing · Target Audience · Social Media Management
Web Designer
Jun 2022 - Mar 2024
1 year 10 months
Dubai, United Arab Emirates
Website Design, Content & Company Profile at The Flairz LLC, Dubai - theflairz.com
Marketing Manager | Head of Content, Editor
Nolte - Middle East, Asia & AfricaFurniture and Home Furnishings Manufacturing
Jan 2022 - Dec 2023
2 years
Dubai, United Arab Emirates · Hybrid
Headed Marketing and Content Departments • Led the transition from agency-based marketing to a fully in-house team, enhancing operational efficiency. • Developed and implemented comprehensive marketing strategies that increased digital engagement by 30%. • Trained and mentored team members, fostering a culture of continuous improvement and collaboration. • Contributed to a 30% rise in sales through targeted content and marketing initiatives at Nolte.
Mover SDGsEnvironmental Services
Apr 2015 - Dec 2023
8 years 9 months
Online · Hybrid
Content Writer
Apr 2019 - Dec 2023
4 years 9 months
Online · Hybrid
Skills: Creative Content Creation · Web Content Writing · SEO Copywriting · Editorial · Professional Writing · Web Content Creation · Digital Content · Blogging
Website Content Manager
Apr 2015 - Dec 2023
8 years 9 months
Online
Skills: Content Strategy · Marketing Campaign Management · Optimization Techniques · Social Media · Web Content Creation · Digital Marketing · Target Audience · Newsletters
Mixreading
Jan 2012 - Dec 2023
12 years
Website management, Content writing+ SEO
Apr 2016 - Dec 2023
7 years 9 months
Author Writing and Editing services
Author
Apr 2016 - Oct 2023
7 years 7 months
Online
Skills: Creative Content Creation · Analytics · Magazine Articles · Digital Media · Proofreading · Content Strategy · Story · Campaigns · Press Conferences · Creative Writing · Social Media Management · Paid Media Advertising · Blogging · Newsletters
Senior Writer
Jan 2012 - Oct 2017
5 years 10 months
Online · Hybrid
Excellent article writing, fictional writing, content writing.
Manager of Linguists & Translation Dept, Editor & Profiler
Ibrachy & Dermarkar Law FirmLaw Practice
Dec 2021 - Dec 2023
2 years 1 month
Egypt · On-site
Skills: Creative Content Creation · Arabic · Digital Media · Crisis Communications · Web Content Writing · Press Releases · Brand Strategy · Proofreading · Strategic Communications · Communication Training · Briefing · Email Marketing · Communications Strategy · Content Strategy · Content Creation · Editorial · Campaigns · Team Management · Social Media · Professional Writing · Press Conferences · Written Communication · Leadership · Analytical Skills · Internal and External Communications · Digital Content · Case Studies · LinkedIn Marketing · Blogging · Microsoft Excel · Communication
IELTS Tutor
Self-employedFreelance
Jan 2015 - Dec 2023
9 years
Skills: Proofreading · Editorial · Creative Writing · Communication
House of CounselingMental Health Care
Sep 2013 - Jan 2023
9 years 5 months
.
Guidance Counselor
Jun 2019 - Jan 2023
3 years 8 months
.
Skills: Healthcare · Microsoft Excel
Translator
Sep 2013 - May 2022
8 years 9 months
Egypt · Hybrid
Skills: Arabic · Translation
Digital Director
Pashion
Dec 2019 - Mar 2020
4 months
Digital director, content editor and website manager
Arabic to English Translator
Self employed
Mar 2008 - Aug 2016
8 years 6 months
Online
Traveling and a great love for the written word in all walks of life; be it book or internet research; led me to decide on a career in translation due to an inherent ability for Arabic- English translation. Formal as well as colloquial expressions and idioms are at the tips of my fingers, making it a skill as well as a talent.
Tutoring
IDP Education EgyptEducation
Sep 2000 - Jul 2009
8 years 11 months
Egypt
Education
BASIC Programming Applications course 1 and 2 AUC 1987-1988.
Department of Public Studies Certification
COBOL Programming Applications course 1 and 2 AUC
Department of Public Studies
Federal Government College, Maiduguri, Nigeria
G.C.E
COBOL Programming courses 1 and 2
Department of Public Studies Certificate
BASIC Programming 1 and 2 course AUC
Department of Public Studies Certificate
University of Maiduguri, Nigeria
Bachelor of Science - BSc
Portfolio
