Sam Roesch

🚀 Freelance Product Designer – Helping Companies Create Intuitive and High-Performing Interfaces For several years, my goal has been to support B2B SaaS companies in designing optimized user experiences that combine efficiency, simplicity, and impact. How? By applying a Design Thinking approach, keeping the user at the center of every decision, and working closely with technical teams to ensure solutions align with development constraints. Who can I help? 🎯 Are you developing or redesigning a product and need a clear, effective UX? I help structure your interface to make it intuitive and seamless, while following UX/UI best practices. 📈 Are your conversion rates or user engagement low? I analyze your user journey and propose data-driven optimizations based on user feedback to improve your product’s performance. 🛠️ Looking for a designer who understands technical challenges? With my experience and advanced development knowledge, I design developer-friendly interfaces that are easy to implement, ensuring a smooth transition between design and development. 🏢 Trusted by I’ve had the opportunity to work with companies like SkapaID and Eyr Medical AS, where I contributed to improving the user experience and structuring complex interfaces for innovative B2B products. I have developed a methodology that helps companies effectively structure their interfaces and create engaging user experiences—without endless iteration cycles. My approach is pragmatic and results-driven, striking a balance between strategic vision and fast execution. 👉 Want a product that converts better and delivers a seamless user experience? Let’s talk! Send me a message, and let’s discuss your project 🚀

- Led the UX/UI design for the platform, ensuring an intuitive and efficient user experience tailored to medical professionals and patients. - Redesigned key workflows to streamline appointment booking, medical records management, and teleconsultation features. - Improved accessibility and usability, aligning the interface with industry best practices and compliance requirements. - Established a design system to ensure consistency across Avonova’s platforms, improving scalability and maintaining a cohesive visual identity. - Collaborated closely with developers and stakeholders to refine features based on user feedback and business needs.

- Worked on Braintale’s medical application, designed to provide doctors with easier access to critical data for better decision-making. - Designed an optimized interface for data visualization and analysis, ensuring a seamless and intuitive user experience. - Collaborated with technical and medical teams to align user needs with regulatory and technological constraints.

In an agency, establishment of a design system aiming to accelerate the design phase by 20 to 30%. Design of a mobile application allowing users to link their bank account to their cafeteria card, resulting in a 15% increase in clientele. Close collaboration with the development team to reduce back-and-forth between design and development.

Designing wireframes and mockups for a ticketing application tailored to aviation companies, expediting issue resolution by 20% and decreasing ticket creation for existing problems by 40%. Implementing user research and gathering requirements from dozens of users to inform the design process.

In an Agile B2B SaaS project, led a team of 4 designers in dashboard design, accelerating user task execution by 35% compared to previous tools. Collaborated closely with developers, gaining a deep understanding of implementation challenges related to my mockups. Actively engaged in ongoing research and regularly participated in workshops to stay updated on the latest trends