
samira bahrampoor
Senior UX Design Lead | Growth-Driven Strategy
Salaire / Taux journalier
Grenoble, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Growth-driven UX strategist with 7+ years transforming B2B SaaS experiences. Delivered 2x improvement in task success and doubled user engagement at Sage through data-driven design. Specializing in end-to-end UX strategy, performance marketing optimization, and AI-enhanced product development for scalable business growth.
Expérience de travail
Fractional UX Design Lead, Product Builder & Mentor
Designira SpaceFreelance
sept. 2024 - Présent
2 ans 2 mois
69340 Francheville, France
At Designira Space, I help businesses turn complex ideas into intuitive, high-impact digital experiences. 🔹 Design and deliver scalable UX solutions that align with business goals and user needs 🔹 Build digital products from idea to launch, using a growth-driven, iterative approach 🔹 Consult on product strategy, user experience, and digital transformation across industries 🔹 Act as a fractional UX lead, embedding into teams to guide design, foster collaboration, and drive outcomes 🔹 Mentor junior designers to grow their skills, confidence, and strategic thinking 🔹 Support rebranding initiatives to reposition products and improve market clarity 🔹 Leverage data & insights to optimize UX, increase conversion, retention, and product success
Sage
juil. 2022 - mai 2025
2 ans 11 mois
UX strategist in Performance Marketing team
oct. 2024 - mai 2025
8 mois
- Operated as a UX strategist within a fast-paced performance marketing team, focusing on agility and efficiency - Contributed to a more agile and innovation-focused team culture by promoting simple, user-first design solutions - Collaborated with stakeholders to clarify value propositions and strengthen brand positioning through UX - Supported marketing goals through need-first, customer-centric design and click-through rate optimisation - Contributed to a more product-led marketing strategy by aligning UX with user intent and business messaging
UX/UI designer in Medium Businesses & Accounting products Team
juil. 2022 - oct. 2024
2 ans 4 mois
Paris, France
- Led end-to-end UX design for several high-impact projects: from research and strategy to prototyping, testing, and developer handoff - Drove significant increases in user sessions and key actions (e.g., demo/price requests, Buy/Try) through user-centered redesigns of core Medium Business & Accounting product pages - Achieved over 2× improvement in task success by streamlining user flows for the E-invoicing feature in Sage products in France - Delivered substantial gains in task completion and traffic through targeted UX enhancements across regional ERP products - Boosted user engagement and task success through localised UX improvements for key markets in Southern Europe - Collaborated cross-functionally with product, marketing, and engineering teams to align UX strategy with business goals across 13 products and 50+ pages
Design Lead
Zion Quest
nov. 2021 - juil. 2022
9 mois
New York, État de New York, États-Unis
Led end-to-end UX concept development using the NABC model (Needs, Approach, Benefits, Competitors), transforming abstract stakeholder ideas into a validated, user-centered solution: -Applied the NABC framework (Needs, Approach, Benefits, Competitors) to craft a strategic UX pitch that successfully aligned user value with business opportunity, helping attract investor interest -Drove the full UX process (from opportunity framing to design execution), aligning user value with business viability - Took ownership of UX discovery and strategy, guiding stakeholders toward a clear, actionable solution vision
Principal UX/UI designer
Allelica, IncFreelance
oct. 2021 - janv. 2022
4 mois
Rome, Ville métropolitaine de Rome Capitale, Italie
To help users experience a simple and smooth journey to achieve their wellness goals, easier and faster - Collaborating with stakeholders to clarify user pain points in the existing journey - Simplify the complexity of the business process before digitizing - Leading workflow testing prior to prototyping to ensure the smooth journey - Designing the digitized end-to-end experience, from HomePage to checkout - User testing to ensure the Process is user-centered
UX Designer
ID SPARKFreelance
mars 2021 - oct. 2021
8 mois
Business Transformation Acceleration via user-centered design
UX/UI Designer
SheDevopsFreelance
oct. 2020 - oct. 2021
1 an 1 mois
Barcelone, Espagne
To support women diagnosed with ADHD by providing an intuitive and empowering application (Olivia), designed to help them manage daily tasks, track their menstrual cycle, and increase awareness and understanding of ADHD. - Conducted user interviews and used the 5 Whys method to identify challenges around mood & menstruation tracking for better productivity - Designed user flows and IA to enable flexible task planning & rescheduling - Developed a cohesive branding & design system for accessibility & emotional support - Developed wireframes and prototypes, integrating a forum feature for users to share experiences and foster a sense of community -Conducted usability testing to refine the design based on user feedback - Collaborated with developers to ensure smooth implementation of all features including mood tracking, flexible task management, and community support
UX Researcher
UX Rescue
mai 2021 - juil. 2021
3 mois
Implementing the UX research methodologies to find the problems of startup founders in investment attraction.
LIG - Laboratoire d'Informatique de Grenoble
mars 2020 - oct. 2020
8 mois
Grenoble, France
Accessibility & Usability Analyst of GUI of an adaptation system (Fuzzy4u)
mars 2020 - oct. 2020
8 mois
Grenoble, France
Analysis of the graphical user interface elements in terms of usability, users' emotion and mental load according to their age, gender, level of attention and experience.
Human-Robot Interaction Ergonomics
mars 2020 - oct. 2020
8 mois
Grenoble, France
User emotions Recognition and Analysis to adapt the Cobot's behaviors during collaboration in assembly line
UX specialist for Design and Deploy "HSE" module of Cloud ERP solution
FANAP
juil. 2017 - oct. 2018
1 an 4 mois
Fahraj, Province de Kerman, Iran
Help industries to simplify and digitize their process through ERP systems. Define Business Objectives User Flow analysis Problem Statement User Interview Data Analysis Simply Optimized Flow Define and Define the finalized Flow to develop
Ergonomist in Health, Safety, Environments department
Fajr Petrochemical company (FKPC)
juin 2015 - oct. 2016
1 an 5 mois
Fahraj, Province de Kerman, Iran
Departement of health, safety and environment
Formation
The clinical UX academy
2022 - Présent
4 ans 7 mois
Université Côte d'Azur
Master 2 (M2)
2019 - 2020
2 ans
Université Bourgogne Europe
Diplôme Universitaire de la langue
2018 - 2019
2 ans
Tabriz University of Medical Sciences
Master's degree
2010 - 2013
3 ans 2 mois