Samuel Athlan

– Teacher

– Marketing-SEO-Product for companies: Medadom, Curecall, BforBank, Slituo, 50inTech, Jolimoi, Goshaba, etc. – Also working for small businesses (websites, SEO, content) : echographists, lawyers, organizations (French Tech Grand Paris, etc) – Teacher: EFAP, Label Ecole, Escalator – Mentor & coach: Wilco, Incubateur HEC, Escalator – Tools: Shopify, Hubspot, Klavyio, Google Suite, Canva, ChatGPT/Claude

– Hey, I'm Samuel, I'm life coach, somewhere between an agent and a friend. – I help you in key moments in your life : – When you need to take perspective on a personal situation – When you need to prepare yourself for a challenge – When you just want a sparring partner to chat with – With only actionable advices if you seek them. Value added in the first 10 minutes. – I already helped 80+ individuals. – Let's meet on https://sites.google.com/view/samuelcoach/accueil – See reviews on Google Maps : https://goo.gl/maps/8P3KhjWWBpidr2ny7

– Helped companies to reflect upon strategy, UX, Product management, Marketing. – Expert focused as well on Korean startups – Participated in Jury admissions for Incubateur + Korean startups program – Multiple OH to help companies on their strategy (UX, Product, Marketing) – Team retreat in Greece for a company

– Updated health companion within your tribe #caregivers. – Shearable privately and respectfully of your health data ## – To get the info you need at the right time# – https://notretribusante.carrd.co/

– Advise startups and companies upon User Experience, user journey and Product management.

– Help entrepreneurs with their strategies – Help them out on Product (UX/UI, vision) & Marketing (SEO, positioning, branding)

– Weekly mentoring on 3 courses for 100 students per 36 months : – Product manager – Product owner – Digital Project Manager

– 2 courses : – Business pitch – No-code – Content creation

– Draft and communicate the roadmap (prioritization, benchmark, mission) – Participate to the company strategy – Lead the Product-Tech team – Full-Stack PM (gather clients needs, setup reflexion meetings, draw quick solutions, Feedback with devs, write User Stories, Follow dev process and Testing)

– Full-Stack Product Manager : Research, Design, Specs, dev follow-up, tests, evolution – Dealing with 40k UV/day | 10k paid users | BtoC & BtoB – Acquisition with UX improvements (+30%) & activation with UX improvements (+70%) – Managed 2 squads of 4 devs. – SEO: managed technical & UX/UI – Setup beta users base for feedbacks – Analytics & Data (monitoring, analysis, investigations, learning) – Setup 20+ AB tests – Sent 20+ analysis surveys – Marketing: Holidays customization + Emailing – Developed a tool in HTML/CSS/JS – Managed translation for features in 30+ languages

– Pricing personalization : – Uniqueness is helping closing sales – DCO can be made out of Pricing page to adapt price thanks to Data Science – Bundleize or Itemize your products (it depends on the context your customers are: do they look for you (item) or do they browse to be told what to do (bundle)). – Own vs Usage : – Products are now going to be more and more services – Irrationality of Pricing : – Adding a useless alternative can drive sales toward the item we want (Dan Ariely experiment) – Extra => Transparency on Price is working (it's making your company human)

– Coordinated 3-people team, set up process (FR/EN) – Sales and Premium business development (brang and follow-up the most profitable publishers & 100+ meetings with top brands as Le Monde, HuffPost, Condé Nast, Les Echos, Le Parisien) – Yield management for margin optimization (impacted on 50% margin) – Trained UK team (induction & follow-up) – Created the department and set up a Media planning – Ensured internal communication : created and broadcast 50+ internal newsletter, setup 1 onboarding guide, 100+ website updates, created 1 video mashup. – Promoted the company externally : 12 PR released, 3 articles on business press obtained, frequent posts on SN (+48% followers on FB/TW/LKD) – Organizing events (Dmexco, Viva Technology, Brand Content, etc...) – Team building (Corporate parties, sport events (football, basketball, FIFA tournament), etc...)

– SOS Ragnagna: Tampons and pads delivered to your door in an hour. – Product management – Business strategy & Project management – Marketing & Communication – Accounting – Ops: delivery

– Managed 30+ projects - Product owner role. – 15+ Websites (ecommerce, corporate, events,...) – 10+ Apps (iOS, Android, Web app, Facebook) – 5+ Engineering solution (back-offices, payment, etc...) – Led UX ideas, projects planning, customers management, content management & happiness of employees.

– Lean product way before UberEats/Deliveroo, aimed at resolving the hungry at night. – Turnover – 10€ first night – 100€ second night – 1000€ third night

– Competition analysis, Competitive monitoring – Creation of 30+ tools (Presentations, posters, cheat sheets, checklists, salespersons' tools) – Meetings and thinkings

– Led the creation of a new activity (B to C) & digital evangelisation. – Set up a website with a developer – Created marketing tools – Led Content management & Social Media strategy.

– Led a quantitative study concerning the opening of an agency on saturday. – Called 2000+ customers + Survey report – Presented 1 solution of recommandations to a board of directors.

– Managed 500+ calls (cold calling & follow-up) – Obtained 20+ meetings – Evangelized a new product over disabled people (Handiquesta) – Learnt negociation, scheduling, passing assistant "no" and accepting rejections (got a lot)