Sarah TOUITI

==> Strategic planning and execution to cover most Marketing spends and generate revenue growth o Launch 2 new modules (definition and framing with stakeholders, product roadmap, delivery, etc.) o Unify and align processes, systems and data to improve operational efficiency o Support the growth by strengthening operational staff and proceeding to an RFI process to select additional MMM providers o Collaborate with internal and external stakeholders to ensure coordinated execution ==> Leadership and management of cross-functional teams (10+ FTE) o Operations: Achieve excellence in performance and service delivery, design and streamline business processes, build and maintain relationships with external partners (suppliers, vendors) o Data & Analytics: • Lead data ingestion protocols definition (data quality and consistency), • Defined data engineering team’s roadmap and priorities, • Lead Data science and put in place a model refresh gating process ==> Budget management o Oversee financial planning, budgeting, and resource allocation

Data business partner across the sales cycle (RFP, reporting, analytics platform) o Managed the full lifecycle of data acquisition, from selecting and negotiating with data o partners to contract management, ensuring data quality and compliance to support robust modeling. o Collaborated with Marketing, Data Science, and Data Engineering teams to design, o develop, and deploy data models that accurately measure the impact of various marketing o channels, leading to more efficient budget allocation and improved ROI.

Development decision-making tools for procurement directors (+180 Buyers, EMEA) o Developed business intelligence (BI) and data warehouse strategy tailored to the CFO’s business requirements, priorities. o Defined project scope, estimated costs, and facilitated work estimates and schedules. o Managed BI projects through the full BI project lifecycle (Scoping, Requirements, Design, Testing, Implementation) within an Agile development framework. o Designed and documented dashboards (POWER BI), alerts, and reports. 30+ projects in strategy to provide clear guidance on investment and growth opportunities to Private Equity / Infrastructure funds and asset managers

Deployment at scale of a new Digital Procurement tool (8.500+ end users) o Established processes and business content o Supported Change Management activities to prepare the client for deployment and adoption (Change Program, Operating Model & Organizational alignment, Communications, Trainings…) o Collected and analyzed large amounts of data, developed key insights / findings, and proposed solutions to Procure to Pay issues.