Sebastien Robin

– Fractional Sales development & Start-up Advisor (Strategy, Product Market Fit, customer discovery) – ** Sales / business development ** – Ad360Media: all-in-one, Al-powered digital advertising platform (DSP, Search, Social, Retail) – Supplyfinder: Al Copilots for improving SPO and curation – Vistars.ai: technology for in-housing programmatic stack (DSP, SSP, DMP) – ** Advisor ** – LeWineProject: helping winemakers / merchant develop new customers with digital advertising and retail media solutions – The Al menu: Leverage Al to create video menus in all languages – Gravure-François : How How to free up time for my administrative staff and optimise my resources with GenAl (#Agent #claude #Mcp)

– Sales development and GTM strategy for an AI/ML based solution that creates unique Custom algorithms for DSP's without storing data (world first) – #green #cost effective – Implemented Hubspot CRM and development strategy – Signed 1st global client (Hawk DSP/Azerion) – New Marketing strategy - 6X increase in LinkedIn followers – Weekly performance reviews with CEO and monthly reporting to the company's Board.

– My role is to help my clients explain accurately the added value of their innovation and help them identify their most fitted clients : – Skewer Labs: Video advertising platform (Product Market Fit) – Ibex: Blockchain and Crypto (Customer Discovery & Sales) – Nuage: Cloud development (Product Market fit) – Nothing2install : Cloud Gaming (Strategy) – Pure Agency / JOUVE : mobile marketing (Positioning)

– Within a subsidiary specialized in digital video advertising and data-driven TV ("Advanced TV"): build a team and position SpotX + RTL Group as a major innovative player, and create brand awareness among media groups, TV channels, and telecom operators to secure regional deals for the use of SpotX's technological solutions – 7 recruitments – 2018-2020: budget + P&L – 35 partnership signed with premium media groups (Prisma Media, Reworld/ Mondadori, 20 Minutes, FigaroMedia, M6/RTL, Le Monde (Mpublicité), Webedia, LELP Media (Les Echos/Le Parisien), etc. – $4.8M gross / $1M EBITDA (fastest-growing subsidiary in 2019) – Won Bouygues Telecom RFP over Google, Freewheel (Comcast) and Equativ to equip Bouygtel TV Set top Boxes with data-driven TV (CTV) technology ((Oct 2019).

– Growth 11 major clients budget €110M ==> €190M in 3 years (Emirates, LG, Hyundai Kia, Philips, Puig, LVMH, Orange, Disney, EA Games, Danone, Telefonica...). – Digital lead for advertiser's global RFPs (Emirates, Philips, Richemont (win) + Volkswagen, Heineken, Timberland). – Gathered client needs (product-market fit) for the development of Al optimization models and the creation of the world's first MetaDSP with the Affiperf product team and MfgLabs researchers (AI/ML). – Content Director for the first certified internal training program "100% programmatic" for the group's 19,000 employees and subsidiaries. Online courses (3 languages, 95 countries).

– Global operations director @ affiperf (rebranded Havas programmatic Hub HPH) / havas media global trading desk. – Co founder. I started this activity for affiperf / havas in 2010. – I helped grow the company from 1 to 18 offices globally, 1 to 120 employees, 8 DSP's managed – >130M€ turnover/Yr

– Buying digital media on adnetwork model (cpm and cpc) with european sales houses/sales teams (UK/ GER/FR) – Buying budgets 2/3 M€ / yr

– Development of the network of partner publisher sites for the MIVA France network – Management of advertising partnerships with publisher sites

– Sale of online advertising inventory across the NUMERILAND publisher network (CPM) and the COMCLICK network (CPC), working with media agencies (e.g. CARAT) as well as direct advertisers – Development and implementation of commercial offers and advertising packages – Management and analysis of online advertising investment reporting for the NUMERILAND and COMCLICK networks in collaboration with Secodip – Monitoring and analysis of audience data for both networks using Nielsen// NetRatings