Shimshu Sharma

Digital Marketing Intern (EMEA) | Innovative AI Technology Integration

Salary / Daily rate

Freelance, open to permanent contract

Skills

Market ResearchContent StrategyCRMFinancial Analysis

Languages

English (Native)French (Fluent)

About me

Intro

I am pursuing a master's degree in marketing at Neoma Business School, where I aspire to work in the marketing sector and brand management. I am passionate about the ever-changing dynamics of the marketing industry and the opportunities to leverage AI-powered tools and strategies. Through my internship at SalesEra, I demonstrated my proficiency and potential in AI-driven content creation, producing and editing 150+ engaging reels that increased video engagement metrics by 30%. I also collaborated on AI-based content strategies that led to a 20% growth in social media followers and a 15% increase in brand awareness. Additionally, I have acquired skills in Adobe Photoshop, data analysis, and SEO, which complement my marketing knowledge and abilities. I am an enthusiastic, self-sufficient, and highly engaged individual, with a strong desire and ability to advance professionally and succeed in competitive environments.

Links

Work experience

Digital Marketing Intern

Infineon Technologies

Jun 2024 - Dec 2024

7 months

Paris, France

Conducted extensive marketing research on 50+ banks and government officials to uncover prospective collaborations and development prospects in Payment and Identity industries.  Coordinated a networking event in Addis Abeeba to increase brand presence in the region after the ID4Africa summit.  Conducted market research in over 10+ countries to identify rivals and possible markets for strategic expansion.  Customized digital marketing tactics and content for regional needs, increasing interaction across numerous platfoorms .

Social Media Marketing Intern

SalesEra

May 2023 - Oct 2023

6 months

Hoyland, Barnsley S74, UK

Produced and edited 150+ engaging reels, utilizing AI-powered tools and manual Adobe editing. Achieved a 30% increase in video engagement metrics through innovative AI technology integration. Collaborated on AI-driven content strategies, leading to a 20% growth in social media followers. Demonstrated proficiency in incorporating AI-generated elements, resulting in a 15% increase in brand awareness. Improved overall engagement metrics by 10% through strategic use of AI and compelling visuals.

Accountant

PKC IT SERVICE

Jan 2021 - Mar 2022

1 year 3 months

Indianapolis, IN, USA

Proficient in Tally ERP 9 for accurate recording of financial transactions. Advanced Excel skills for efficient data management, budgeting, and variance analysis. Experienced in creating visually compelling financial presentations using PowerPoint. Contributed to the preparation of accurate and timely financial statements. Collaborated with cross-functional teams for effective communication of financial information. Strong attention to detail and adherence to accounting principles and standards.

Professor

UMEED A DROP OF HOPE (NGO)

Sep 2019 - Oct 2020

1 year 2 months

Indianapolis, IN, USA

Led dynamic educational sessions for a diverse group of 200+ students , implementing interactive teaching methods and achieving a 20% improvement in overall student engagement and participation.


Education

NEOMA Business School

Msc, International Marketing and brand management

2023 - 2024

2 years

NEOMA Business School

Master in Mangement , Business Administration and Management, General

2022 - 2023

2 years

Guru Gobind Singh Indraprastha University

Bachelor of Commerce - BCom

2017 - 2020

4 years

Air force school Hindan

2005 - 2017

13 years


Licenses & certifications

GENERATIVE IA

Issued: Mar 2024

Certified by NEOMA Business School

Google Anlytics certificate

Issued: Nov 2023

Certified by Google

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