Siwar Mouelhi

-Develop and execute marketing strategies to drive business growth and increase market share -Identify new market opportunities and target audiences to expand customer base -Lead cross-functional teams to align marketing campaigns with business objectives -Analyze market trends, customer insights, and competitor activities to optimize marketing efforts -Manage digital marketing channels -Collaborate with sales and product teams to create integrated growth initiatives -Monitor and report on key performance indicators (KPIs) to measure campaign effectiveness -Oversee content creation and brand messaging to ensure consistency and impact -Build and maintain strong relationships with partners, stakeholders, and clients -Drive customer engagement and retention through targeted marketing programs

- Identify and target new business opportunities - Research and contact potential prospects - Assess the market to identify promising niches or sectors - Conduct market analysis to understand trends, opportunities, and threats - Collaborate with internal teams to adapt products or services to market needs - Propose improvements or innovations to stay competitive - Develop short- and long-term strategic marketing and sales plans for the company's growth

- Scoping of requirements and technical demonstrations on Cloud hosting and Cybersecurity platforms - Define business objectives (qualitative and quantitative) and sales forecasts - Analyze customer problems or needs and propose a solution tailored to their requests or issues (web hosting and data security) - Lead conversion - Design and plan strategic orientations and commercial actions to achieve objectives (identification of priority targets, key contacts, contact actions, follow-ups, etc.) - Customer support - Sales follow-up (providing user training) - Preparation of marketing plans (market analysis, target determination, selection of advertising strategies, etc.) - Website audit (identifying causes and reporting bugs) - Content management (website SEO, blog, WordPress) - Content creation (website/social media/videos) - Verification of mockups and integration

– Facilitate communication, collaboration, and the exchange of ideas between Rotaract clubs from other countries to promote international projects. – Seek partnership opportunities with other clubs, organize intercultural exchanges and international events, and represent the club at international conferences and meetings. – Strengthen ties between Rotaractors worldwide and contribute to globally impactful projects in partnership with other Rotaract clubs. – Leader of 4 international projects, including the renowned "RACATHON 3.0" project in partnership with the Rotaract Club Les Sablettes Morocco (an event where specialists gather for 24 hours around a collaborative programming or digital creation project).