Skander L

Senior Product Designer | SaaS, E-com, Mobility

Salary / Daily rate

Paris, France

Freelance

Can come onsite

Skills

UI Product DesignUX Product DesignDesign SystemFigmaWordPressWebflowHTMLReactIOSAzureMongoDBAndroidShopifyA/B TestingProduct ManagementDesign ThinkingScrumConfluenceSalesforceHubspotNotionUser ResearchProduct OwnershipAsanaJiraMailChimpWeb DesignGraphic DesignCanvaAdobe IllustratorAdobe Creative SuiteAdobe Photoshop

Languages

French (Native)English

About me

Intro

With 14+ years of experience, I craft innovative, high-performing user experiences for SaaS (B2B/B2E), e-commerce, and mobile applications, specializing in demanding sectors like mobility and luxury. My mission is to translate complex business requirements into intuitive, impactful digital solutions. My expertise covers the entire product lifecycle: - Product & UX Strategy - UI Design & Prototyping - Design System - Agile Methodologies - Innovation & Performance

Links

Work experience

Senior Product Designer

HermèsFreelance

Sep 2024 - Present

2 years 2 months

Paris · Hybrid

Context: Integrated into the team responsible for internal collaboration tools, I work on applications designed for Hermès employees worldwide. The goal is to optimize business teams' productivity (retail, production, finance, logistics, HR, etc.) through tailored solutions that meet user needs.

 Responsibilities - Conducting user research (data analysis, interviews) - Defining use cases and user journeys - Writing functional specifications - Leading co-design workshops - Designing interfaces and prototypes in Figma - Creating, deploying, and maintaining the Design System - Collaborating closely with business teams, developers, and international stakeholders Key Projects - Production Tracking Tool: Used in factories to centralize data and monitor real-time production status, improving visibility and team responsiveness. - HR Documentation Management: Digitalizing onboarding, training, career progression, and payroll processes, reducing processing time and administrative workload. - Product Loan Management Platform: Optimizing the tracking of product loan requests for the press, from selection to return, increasing logistics efficiency.
 Results - Increased productivity by reducing time spent on repetitive tasks - Significant cost reduction by streamlining manual processes - Enhanced UI consistency and design efficiency through the Design System
 Environment : Jira, Confluence, Figma, Design System, SharePoint, Power Apps, Power Platform, Asana, Scrum

Senior Product Designer IoT SaaS & Mobile

KIRRKFreelance

May 2021 - Jul 2024

3 years 3 months

Paris · Remote

Context: Car-sharing and fleet management platform consisting of a B2B SaaS and a B2C mobile application. It allows rental companies to automatically manage their bookings, fleet, and billing, while providing tenants with a fully autonomous experience through IoT technologies integrated into the vehicles. The platform is used by 320,000 users and connected to 8,000 vehicles. Responsibilities - Collection and analysis of business and user needs - Working in a highly interdependent environment (IoT, data, mobile, back-end teams) - Defining the product vision and roadmap in collaboration with the Product Manager - User research, interviews, benchmarking - Defining personas, designing user journeys - Facilitating co-design workshops and user testing - Creating wireframes, designing user interfaces and prototypes - Creating and continuously improving a multi-product, multi-platform design system - Communicating deliverables and specifications to development teams - Overseeing integration and monitoring performance for continuous improvement Innovation - Conversational AI: designing an interface that allows querying the database in natural language (e.g., sales by vehicle category, most rented models, CO2 emissions, disputes by age group). Result: democratization of data access, reduction in analysis time, rapid adoption by business users. - Electronic signature for 100% online contracting (Docusign). - Automatic document verification (ID card, driver's license) via OCR and AI validation (IDnow). - Digitized entry and exit inventory checks. - IoT & vehicle connectivity: geolocation, fuel status, real-time mileage, remote locking/unlocking, geofencing & immobilization in case of theft. Environment: SaaS, Mobile, AI, Data, IoT, B2B, B2E, B2C, Agile, Scrum, Azure DevOps, Figma, Atomic Design, Design Thinking, Design System, Illustrator, Photoshop, iOS, Android, Webflow, Canva

Product Owner - UX/UI E-Commerce

LVMHFreelance

Nov 2020 - Jan 2021

3 months

Remote

Context: Responsible for navigation and user experience within an agile SAFe organization. - Collection and analysis of functional requirements - Design of user interfaces in close collaboration with UX and UI designers - Writing and prioritizing user stories and acceptance criteria - Product Backlog management and daily prioritization - Definition of the functional vision of the product in collaboration with the Product Manager - Supervision of the build and run phases - Validation of developments in collaboration with the QA tester - Preparation and demonstration of functionalities to stakeholders - Monitoring performance indicators and identifying optimization levers - Identifying product improvements - Compliance of new implementations with accessibility rules - Collaboration with Design, Data, Marketing, Retail, Logistics teams to align product objectives with stakeholder expectations. Environment & tools: e-Commerce, Salesforce Commerce Cloud, PIM, Agile, SAFe, Figma, Jira, Confluence, ADA Compliance, Google Analytics, Content Square, iAdvize, Bazaarvoice, Algolia

Product Designer Automotive & E-Commerce

Renault GroupFreelance

Jul 2018 - Nov 2020

2 years 5 months

Paris · Hybrid

Context: Contribution to the digital transformation of the online sales and after-sales processes for vehicles. Design and continuous improvement of features on the Renault Retail Group and Alpine RRG websites. Responsibilities - Active participation in agile meetings (sprint planning, grooming, retrospectives) to ensure alignment between design, product and dev team - User research, benchmarking, data analysis - Definition of personas, user flows, and creation of wireframes - Designing user journeys and responsive interfaces for the back office and e-commerce site - Facilitating co-design workshops (ideation, sketching) and user research phases (testing, interviews) - Documentation, specification, and handoff of mockups and interactive prototypes to developers - Monitoring performance and optimizing user experience - Maintenance and evolution of the design system - Supervision of integration and design/functional testing phases - Continuous improvement and optimization of interfaces based on feedback and testing Innovation - Electronic signature (QuickSign) and secure sending of identity documents - Financing simulator & LOA for a 100% digitized journey - Chat module & real-time order tracking to enhance customer interaction - Automation of order tracking and integration of real-time customer notifications Environment: Agile, Figma, AWS, B2E, Salesforce, Postman, Jira, Asana, HTML, CSS, Localize, Adobe XD, Atomic Design, Google Analytics, Content Square, Kameleoon, AB Tasty

UI-UX Designer

SL ConsultingFreelance

Jan 2016 - Jul 2018

2 years 7 months

Paris, France

Context: External consultant for several clients (start-ups and SMEs) in the finance, mobility and e-commerce sectors. - Responsible for improving the customer journey - Front and back office project management - Definition of product developments, backlog management and performance monitoring. - Design of journeys and user interfaces - Supervision of interface development Environment & outils : Jira, Confluence, Adobe XD, Adobe Photoshop, Adobe Illustrator

UX-UI Designer E-commerce

Parrot

Feb 2011 - Dec 2015

4 years 11 months

Paris, France

Context: Responsible for the user experience of the parrot.com site - Managing the redesign of the parrot.com site - Study of needs and definition of functional specifications - User interface design - Monitoring the progress and quality of deliverables - Definition of functional specifications from a Python Django library - Multilingual content management (12 languages) via CMS (Django) - Managing the uploading of product pages in 33 countries - Creation of user interfaces - Performance monitoring and identification of optimization levers Environment & tools: Python, Django, CMS, UX/UI Design, Suite Adobe, HTML, CSS, CRM, Google Analytics, CrazyEgg, A/B testing

Photographe

Clarins fragrance Groupe

Oct 2010 - Dec 2010

3 months

69340 Francheville, France

Photographe pour la tournée de lancement du parfum Womanity de Thierry Mugler. - Direction artistique - Prise de vue - Post production - Gestion du matériel photo et d'éclairage


Education

New York Institute of Technology

Bachelor of Fine Arts

2009 - 2010

1 year 1 month

EFAP - École des nouveaux métiers de la communication

Master

2008 - 2010

2 years 1 month

École Estienne

BTS

2006 - 2008

2 years 1 month


Licenses & certifications

UX Design

Issued: Jun 2018

Certified by OpenClassrooms

Portfolio

My portfiolio

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