Sophie Verdellet

Senior Sales Director | SaaS

Salary / Daily rate

Paris, France

Freelance, open to permanent contract

Can come onsite

Skills

Business DevelopmentSales Strategy

Languages

EnglishFrenchGermanSpanish

About me

Intro

EMEA Sales Director with 13+ years in FinTech, specializing in SaaS platforms and cross-border solutions. Executive MBA-educated leader with proven track record of closing £750k+ deals and building global client networks. I deliver strategic go-to-market execution and revenue growth for tech companies seeking European market expansion.

Links

Work experience

Director, Sales, EMEA

Integral Development Corp.

Sep 2024 - Present

2 years 2 months

London, UK

We are trusted by more than 200 of the world’s most innovative and influential organizations. Our subscription-based SaaS platform and transactional network is integral to their infrastructure, whether it’s payments, pricing, trading or managing risk. Our configurable cloud-based SaaS technology ensures the most reliable trading technology on the market, with scalability to match your ambitions.

Founder, CEO

SXiangmu

Apr 2018 - Present

8 years 7 months

London, UK

Founded SXiangmu during my Executive MBA at London Business School in 2018 to apply and expand strategic, financial, and leadership expertise in real-world ventures. The company provided fractional executive support to tech-focused companies and investors, bridging strategy, fundraising, and growth execution. This experience strengthened my EMBA learnings in strategy, finance, and leadership by applying them under real market conditions, while also exposing me to a wide range of technologies and sharpening my ability to design and apply tailored go-to-market strategies across diverse sectors. • Handle part of the fundraising and oversee project to build the KYC interface to optimise the company’s operation for a platform for treasury services • Provide advisory and outsource investors and clients for the only TCA provider with independent FX data • Manage this investment on behalf of a family office from sourcing it during the seed round to the exit following the sale to Twitter for the first AI powered marketing analyst • Manage investor relations, work with all stakeholders to oversee full investment cycle and create JV partnerships for a social housing partner of the Irish government • Outsource investors, stress test financial models and look after the business expansion within the renewable energy sector

Head of UK and Head of Europe, Client Solutions

M-DAQ Global

Dec 2022 - Oct 2024

1 year 11 months

London, UK

Founded in 2010 in Singapore, M-DAQ builds over-the-top (OTT) applications to facilitate cross-border business for various industries. M-DAQ achieves this through proprietary data technology and support from ⅔ of the world’s foreign exchange providers. The Series D round supports M-DAQ global expansion plans. Includes Wallex. • Built and led the UK teams across sales, pre- and post-sales, and technology functions, while also leading the European sales team. • Expanded the client base, secured strategic acquisitions, and forged key partnerships across EMEA and APAC, driving sustainable regional revenue growth and establishing M-DAQ as a trusted multi-currency solutions partner.

Business Development (valantic FSA part of valantic Group)

valantic FSA

Jan 2021 - Dec 2022

2 years

London, UK

At valantic FSA, we aim to inspire the Financial community with flawless workflow automation technology. As a provider of robust, performant and scalable eTrading technology for pricing, quoting and trading across Fixed Income (D2D and D2C, including connectivity to over 50 venues) and Listed Securities. We empower our clients with new levels of automation and lower their operating costs so that they can deliver exceptional experiences to their own customers. • EMEA sales and business development: created a strong network within the sell side for Fixed Income, FX and within the buy-side for payments. Negotiated, managed and closed deals over £750k • Project management: oversaw projects of my clients to expand the footprint of valantic in Europe

Business Development (MarketFactory sold to Ion Group)

ION

Jul 2018 - Dec 2020

2 years 6 months

London, UK

Software-as-a-Service model cloud platform in foreign exchange • EMEA eFX relationship management and sales: created a strong network within the buy-side and sell-side in EMEA • Project management: managed projects to close deals and ensured the clients were fully setup. Assisted the C-suite with due diligence preparation to complete the acquisition by Ion Group

Xenfin Capital

Sep 2011 - Jul 2018

6 years 11 months

London, UK

Business Development (Xenfin Capital owned by Xenfin Group)

Jul 2016 - Jul 2018

2 years 1 month

London, UK

Provider of foreign exchange liquidity and white label platform • Global eFX liquidity, sales and business development: built and retained clients' relationships and originated, negotiated, and closed deals for the Xenfin Group • Project management: oversaw projects improving performance of Xenfin Group's portfolio

Head of Support/eFX Sales&Liquidity (Mako FX/Liquidity Pool sold to Xenfin Capital)

Aug 2012 - Jul 2016

4 years

London, UK

Provider of spot foreign exchange liquidity and white label platform • Team lead: managed up to fifteen employees covering 24hrs*5.5days and reported to the C-suite • Product development and client onboarding: oversaw entire development and production support lifecycle

Graduate Trainee in Trading

Sep 2011 - Aug 2012

1 year

London, UK

Global diversified financial company • Graduate trainee in trading with exposure to the front and middle offices: recommended and executed trades in equity, interest rates and commodities

Financial Controller

R&D Food Innov

Sep 2007 - Mar 2009

1 year 7 months

Paris, France

Consulting in disruptive innovation and technology transfer in the Food Industry • Launch company: write business plan and industry due diligence • Financial controller: handle the financial viability model, risk analysis and accounting

Founder & CFO

Junior Solution HEC

Sep 2006 - Jan 2008

1 year 5 months

Montreal, QC, Canada

Non-profit organisation offering efficient consulting services in various fields • Launch association: write business plan, manage projects and outsource clients • Financial analysis: prepare financial statements and revenues’ forecasting

Information Technology Consultant

Yinhoo

Apr 2007 - Aug 2007

5 months

Xiamen, Fujian, China

Software outsourcing company • Market analysis: trend forecasting and market watch • Team lead: five employees and direct reporting to the C-suite

Information Technology Consultant

Digital Connexxions Corp.

Apr 2006 - Aug 2006

5 months

Toronto, ON, Canada

Provider of online marketing services mainly for publishing companies • M&A: oversee due diligence and DCF valuation for a takeover • Team lead: five employees and direct reporting to the C-suite


Education

London Business School

Executive MBA

2018 - 2020

3 years

INSEAD

Emerging Leaders in Digital Age

2018 - 2018

1 year

HHL, Leipzig Graduate School of Management, Leipzig, Germany

Master of Science in Management

2009 - 2011

3 years

HEC, Ecole des Hautes Etudes Commerciales, Montréal, Canada

Business School Diploma

2006 - 2009

4 years

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