Steffi Nicolaïdes

The SaaS tool (finally) dedicated to B2B Marketing has arrived ✨ and with a clear objective: to enable you to prove and measure the impact of your Marketing actions on your Business. Want to find out more? Go to www.mayze.io ✨️💜

Freelance in #inbound #B2B Marketing strategy and Digital Marketing. My unique offer: Together, let's prioritize your impactful marketing actions. In 1 session, I identify what's working for your company by carrying out a costed audit. Then I draw up a concrete action plan for you over the next 3 to 6 months. To find out more and book your first free 20mins appointment: www.kalides.fr I also produce marketing content such as guides, blog articles, SEO articles and #redaction & #design case studies.

Bulldozer is a collective of freelancers who create tailor-made teams to accelerate their clients' growth. I joined them as a Growth Marketing freelancer, and more specifically as Head of Growth. The equivalent of a project manager on an assignment with them. My role is to supervise and ensure the strategy implemented during the assignment, but also to liaise with the customer.

The Cashlab tool is essential for any CFO and/or manager who wishes to optimise their cash flow, which is why my objective is to make Cashlab known and valued 📊. For this target, I orient my actions towards a 360° strategy: - Website management (WordPress) - Constant SEO optimizations - Community Management (Linkedin & Twitter) - Management of the prospect database (and data in general) - Marketing Automation: sending of inbound e-mailings (newsletter, white paper release), form management - Management of media partners: display, e-mailings, co-branded articles - Implementation of a CRM & Marketing Automation strategy - Branding & Design: creation and implementation of a new graphic charter - Content Management (creation of blog articles, white papers)

As an auto-entrepreneur, I create and design websites for all sectors (consulting, real estate, accounting, etc.) in addition to my core business 🚀 Thanks to my past experience, I bring my customers complementary knowledge and skills in Web Design: - global thinking and follow-up - a digital acquisition strategy - SEO and CRM advice, etc. I'm also open to one-off consulting assignments in Digital Marketing, Digital Acquisition and Marketing Automation.

Main missions within the Acquisition team: - B2B Lead Generation through the promotion of white papers in digital campaigns [marketo.com] - Contribution to the Lead and Traffic Generation of the 100% digital offers - Lead Management on CRM [salesforce.com] - Leads' requalification and relationship with telemarketing - Management of providers and establishment of media partnerships - Implementation of reporting models and monitoring of key indicators #KPI - Optimization of lead acquisition channels https://www.allianz-trade.fr/

Within the communication department, my missions were as follows: - New service communication project: showcase site for AIRBUS employees - Corporate communication: corporate website maintenance via CMS wordpress.com - Content creation: #Linkedin - Internal communication management: CSR projects / collaborative internal event (organization) https://www.apsys-airbus.com/

My objectives: promote the association's projects (charitable, sporting and festive) and carry out the image of the team (45 students). - General management: rapid decision-making (administrative, cost management) - Team management: management of 7 people dedicated to communication - Community Management: Facebook page: 4K subscribers, Instagram 800+, Snapchat and website - Communication outside the media: poster, banner, kakemono, flyers, photocall, goodies bearing the logo, etc. - Business relationship: direct contact with suppliers, sponsors and partners

Several missions within the company's #InternalTransformation project: - Organization of events for the IBM Interactive's deployment: Inauguration of new offices, internal visits to workshop spaces and the Scale Zone - Active participation in the #Reorganization of the recruitment model - Organization & Animation of a #DesingThinking workshop - Workshop presentations - Creation of graphic supports for employees & managers http://www.ibminteractive.fr/#/home

- customer relations - cash / inventory / delivery management - merchandising - reports to managers