Swathi Krishna MUTHUMMAL KATTIL
Brand Strategist Creative Marketer
Salaire / Taux journalier
93150 Le Blanc-Mesnil, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Driving brand growth through data-driven strategies, creative storytelling, and cross-channel marketing expertise. Strategic marketing professional with 3.5+ years of international experience in digital marketing, brand communication, and campaign execution. Seeking a dynamic role to drive growth through impactful storytelling.
Expérience de travail
Founder & Creative Strategist
SOIBEE: HOUSE OF SAREES
juil. 2025 - Présent
1 an 4 mois
– Developed brand identity, visual narrative, product photography, and lookbook content to position Soibee in the Parisian luxury market. – Curated launch collection tailored to target customer preferences and pricing strategy based on market research. – Grew Instagram community by 109 new followers, 66.0K views, and 471 interactions across 15 posts in one month. – Building strategic partnerships and pop-up stores at key events to enhance brand visibility and engagement. – Preparing e-commerce platform launch by Q2 2026, supported by marketing campaigns to expand market reach.
Sales Manager & Showroom Coordinator
LA MUSA
févr. 2022 - Présent
4 ans 9 mois
Paris, France
MAITRI GLOBAL EDUCATION
mai 2023 - déc. 2024
1 an 8 mois
Florence, Italie
Marketing Manager
déc. 2023 - déc. 2024
1 an 1 mois
Florence, Italie
– Led multi-channel lead generation (email marketing, paid media, partnerships) across EU, Middle East, and India. – Spearheaded a full-scale rebranding initiative, increasing brand recognition by 25%. – Managed digital advertising campaigns, optimizing engagement and ROI. – Optimized SEO content, increasing organic traffic by 40% and improving search rankings. – Improved CRM security measures, reducing data vulnerabilities by 50%.
Marketing Assistant
mai 2023 - déc. 2023
8 mois
Florence, Italie
– Conducted market research to develop targeted strategies, increasing lead generation. – Localised brand messaging to drive international market expansion. – Built strategic partnerships with educational institutions to enhance market reach. – Created compelling marketing materials and social media content to boost brand awareness.
Showroom Representative
GIAMBATTISTA VALLI
juin 2022 - sept. 2024
2 ans 4 mois
Paris, France
– Supported showroom presentations, international sales operations (US, EU, Asia), and Paris fashion shows. – Managed model casting, fittings, and e-commerce shoots to enhance online brand presentation. – Contributed to visual merchandising and product storytelling to elevate client experience and brand perception.
Marketing and Sales Assistant
IMONI SHOWROOM
oct. 2021 - janv. 2022
4 mois
Paris, France
Merchandiser (Calvin Klein and Tommy Hilfiger Mens)
AQUARELLE INDIA PVT.LTD
sept. 2019 - sept. 2020
1 an 1 mois
Indianapolis, Indiana, États-Unis
Formation
ISTITUTO MARANGONI
MA, Fashion and Luxury Brand Management
2021 - 2022
1 an 1 mois
NATIONAL INSTITUTE OF FASHION TECHNOLOGY
Bachelor of Fashion Technology, Apparel Production
2016 - 2020
4 ans 1 mois
ÉCOLE NATIONALE SUPÉRIEURE DES ARTS ET INDUSTRIES TEXTILES
International Semester Exchange Program, Design and Distribution Management
2019 - 2019
1 mois
Licences et certifications
Digital Marketing Course 2025: Be a Digital Marketing Nomad
Délivré le : –
McKinsey Forward Program
Délivré le : –
Fundamentals of Digital Marketing
Délivré le : févr. 2025
Inside LVMH
Délivré le : juil. 2022
Advanced Pay Per Click
Délivré le : déc. 2021