
Syed Sami
NN Group certified designer • AI-First SaaS Product Designer • DesignOps strategist • Crafting elegant solutions for complex B2B, B2C and enterprise workflows
Salary / Daily rate
London, UK
Freelance, open to permanent contract
Skills
Languages
About me
Intro
I'm a multidisciplinary product designer & front-end developer from London. I combine digital strategy, UX, and design, to help brands think beyond ordinary, by creating a delightful, unforgettable user experience that is easy to use yet elegant to look at. I thrive on challenge and complexity whilst having a strong passion for minimalism. I love what I do, and I am proud to provide the best of my capacity. My aim is to contribute to a skilled UX team where utilizing my experiences, I can help move things forward.
Work experience
Senior AI Product Designer (Level 2)
Contentsquare
Aug 2025 - Dec 2025
5 months
London, UK
Senior Product Designer
Builder.ai
Mar 2023 - Jul 2025
2 years 5 months
London, UK
Senior Product Designer
Monolith AI
Sep 2020 - Mar 2023
2 years 7 months
London, UK
– I'm the primary designer of a number of new features that are being used by businesses like BMW, Honda, and Siemens. – I am also in charge of performing in-depth UX research to develop ways for enhancing the platform's usability. – We have observed a considerable improvement in tutorial completion rates and user onboarding over my tenure. My discoveries also enabled us to roll out several user guide initiatives that end users loved and adopted quickly.
Product Designer
Drag And Drop Studio
Nov 2019 - Oct 2020
1 year
London, UK
– I worked on a range of projects ranging from e-commerce to SaaS platform design. My core focus was on end-to-end user research and user experience design. My responsibilities often included delivering pixel-perfect visual design along with managing clients and projects.
Convertize - Smart Persuasion
Oct 2016 - Oct 2019
3 years 1 month
London, UK
Product Designer
May 2018 - Oct 2019
1 year 6 months
London, UK
– Designing a brand new SaaS product from the existing analysis. – Wireframing ideas based on stakeholder meetings, – Designing Personas, User-flows and prototyping. – Competitive Analysis and User testing. – Training and managing junior designers.
Web/UX/UI Designer
Oct 2016 - May 2018
1 year 8 months
London, UK
– UX Consultation, research and UI Design. – Developing Personas, User Journeys, User testing and Wireframing ideas. – Designing SaaS Product Website, layout, and visuals. – Newsletters, working on the layout, responsiveness, impact, and coding. – Cross-browser compatibility & responsiveness testing. – Producing creatives for A/B testing. – Designing graphic elements for websites for internal & external use. – Creating assets for various marketing campaigns.
Founder and CEO
Dream Spark Studio
Jan 2016 - Dec 2018
3 years
UX/UI Designer
ineedsales
Jun 2015 - Sep 2016
1 year 4 months
London, UK
UX/UI Designer and Front end Developer
Impartial Business
Jan 2014 - May 2015
1 year 5 months
London, UK
– Throughout my time here I learned to take responsibility for projects and maintained constant and healthy communication with our clients. From graphic design, for both print & digital media, to user experience design for web applications, I had to effectively balance between roles to meet business demands. – My core responsibilities included web and graphic element design, conducting user research & UX design for software projects and then producing front-end UI elements to be handed over to the dev team. I was also responsible for maintaining multiple email campaigns and overseeing many e-commerce solution development.
UX/UI Designer
Montis Design Limited
Jan 2014 - Oct 2014
10 months
London, UK
– My core responsibilities included delivering pixel-perfect UI design, conducting user research & UX design. I was also responsible for maintaining multiple email campaigns and overseeing many e-commerce solutions development.
UI Designer
Templ8 Inc
Apr 2013 - Oct 2014
1 year 7 months
– I was responsible for designing and then coding multiple HTML and CSS templates. Our primary target was Themeforest and wrap-bootstrap. My templates were downloaded hundreds of times and used on many projects. I was responsible for the early market research and ideation to testing with the different user groups and then finally converting the design to fully functional templates.
Web and Graphic Designer
Bricklane Printing Press
Feb 2012 - Sep 2014
2 years 8 months
Bricklane, London
– As a web and graphic designer, I needed to listen to clients and understand their needs before making design decisions. My role demanded creative flair and an up-to-date knowledge of industry software and a professional approach to time, costs, and deadlines. – I designed a variety of products ranging from advertising materials to corporate identities for small to medium-sized businesses. My core responsibilities were to manage multiple design projects and meet clients to discuss the business objectives of the project. I also needed to estimate the time required to complete the project and provide appropriate quotes.
Freelance Web Designer
oDesk
Jan 2010 - Dec 2013
4 years
Remote
Education
University of California San Diego
Human Computer Interaction
2020 - 2021
1 year 1 month
The Interaction Design Foundation
User Experience Design, Design Thinking
2017 - 2019
2 years 1 month
British Computer Society
BSc (BCS HEQ), Information Technology
2011 - 2015
4 years 1 month
Licenses & certifications
UX certification
Issued: Jul 2022