Sylvie FERREIRA NETO

- Analyze requirements, participate in bid responses, and develop mutually beneficial client relationships - Conduct impact analyses, identify, and assess risks - Facilitate the adoption of new business processes, digital tools, and professional skills - Address the organizational aspects of projects by identifying risks, needs, and resources - Identify and monitor performance indicators - Support operational teams and contribute to feedback and lessons learned - Ensure adherence to budgets, deadlines, and project ROI - Identify new opportunities and propose tailored solutions - Establish reporting systems and cross-functional reports - Propose and lead workshops and group coaching sessions to promote the adoption of new business challenges - Conduct training and informational sessions in both French and English for cross-functional audiences - Support skills development while remaining attentive to team members’ needs and mindset - Identify and engage key stakeholders, and create and facilitate communities - Manage multicultural teams, including both internal employees and external service providers

- Deliver lectures and lead practical sessions on Change Management applied to Human Resources. - Teach in English to international students enrolled in the Master's program in European and International Business Studies, both in-person and online.

- Define, initiate, and manage the communication strategy for the HR department of the Food Division, its Business Units, and its brands. - Structure information and create content to showcase development initiatives and enhance the visibility and accessibility of executive committee members to facilitate top-down communication. - Manage a network of 30 multidisciplinary ambassadors to facilitate bottom-up communication. - Define and manage HR survey campaigns to measure employee engagement and facilitate the adoption of the transformation project. - Establish and coordinate modern, human, and visually appealing communication across internal and external social media channels. - Define, formalize, and enhance partnerships with local stakeholders to promote the employer brand. - Contribute to the adoption and effective use of GSuite collaborative tools.

- Support the change management process as part of the Digital For All program for the 160,000 employees of the SNCF Group. - Inform and train employees and managers on the use of digital collaborative tools, such as MS Office 365. - Identify and oversee new initiatives and launch projects for process digitalization. - Organize and lead workshops to define user experience requirements. - Ensure the prioritization and alignment of initiatives within a shared roadmap validated by both business and IT. - Conduct individual and group coaching sessions to support the cultural transformation of employees and managers. - Promote the group's transformation program and digital initiatives externally. - Initiate and manage online knowledge-sharing campaigns to co-create a strategic roadmap with the 4,000 employees of the e.SNCF Directorate. - Produce and publish profiles and video success stories on social media. - Define and implement a Digital Value Map with 50 strategic indicators to facilitate the monitoring of internal digital initiatives' performance.

- Conduct interviews, tell stories, honor journeys - Publish interviews on WordPress - Create contents for Social Networks - Cover international events

- Organize and promote events - Identify and sustain partnerships - Create and publish contents on social media.

- Support the implementation of the Île-de-France DG and mobilize teams around a shared identity. - Showcase and promote the unique aspects of professions, projects, and stakeholders within the Île-de-France railway infrastructure. - Coordinate and lead the network of Communication Managers in each establishment.

- Support the implementation of HR transformation programs. - Raise awareness of the HR services (housing, medical, social benefits, etc.) provided for the 160,000 SNCF employees. - Coordinate and communicate on the developments within the five affiliated departments.

- Conduct the market study of pharmaceutical products in Latin America for Novacyl, the Pharmaceutical & Cosmetics division of the Novacap Group.

- Co-develop the pricing offer and participate in the marketing launch operations for the Frankfurt-Marseille route with Deutsche Bahn. - Define and adjust the pricing policy to maximize profits on Franco-German routes.

- Define and implement the B2B service quality (reliability) strategy for the South East Freight Department. - Create and manage a community of cross-functional managers. - Co-develop and ensure the operational implementation of the production monitoring strategy for the South East region. - Create, monitor, and disseminate daily, monthly, and annual performance indicators. - Identify and address areas for improvement.

- Define marketing strategies for industrial and institutional pan-African clients. - Execute print, TV, and radio advertising campaigns. - Organize pan-African conventions, fairs, and international seminars. - Develop and manage the production of audio, video, and editorial communication content.

Skills: French · Analyse des causes · Conseil

Skills: French · International Relations · English · Analyse de marché · Intercultural Communication · Conseil · Data Analysis