Theo Maupile

Expert Paid Media Consultant (Google Ads & Meta Ads), I optimize advertising campaign performance for B2C and B2B companies, with a focus on e-commerce and lead generation. I take on a variety of projects, as long as they are challenging and create value. Top 10% Freelancers (Supermalter on my French profile) 24 Reviews: 5/5 on Malt - French and Spanish profile Certified Expert in Paid Media (Google Ads - Meta Ads - Amazon Ads) Media budgets managed from €1k to €75k per month ⏳ SPECIFIC INTERVENTION One-time experience with deliverable results • Detailed audit of campaigns • Design and implementation of an omnichannel acquisition strategy • Creation and operational management of advertising campaigns (Google Ads, Meta Ads, Amazon Ads) • Training in Paid Media 🎯 PACKAGE OFFER Service package with a fixed monthly fee • Management of paid acquisition campaigns with continuous improvement • Monitoring and analysis: Detailed reports on results and insights to adjust the strategy Expert in Google Ads - Freelance Google Ads | SEM | SEA | PPC | Google Ads Specialist | Google Ads Manager | Google Data Studio | Google Merchant Center

MediaBrands is a leading company in the marketing field, ranking among the top 6 global agencies. (Interpublic Group-NYSE) Management of paid advertising campaigns on Google Ads and Amazon Ads, with an annual managed budget of over €400k for clients in the luxury, automotive, and e-commerce sectors. Highlights: • Led performance evaluation and data analysis initiatives via Google Analytics 4, optimizing Google Ads campaigns to achieve a 30% increase in sales. • Leveraged expertise in Google Ads scripts (JavaScript) and advanced targeting and optimization strategies, significantly enhancing the performance of online advertising campaigns. • Established and maintained automated monthly reporting using Google Data Studio, effectively identifying key metrics and actionable insights. • Consistently monitored the latest Google Ads trends and conducted in-depth data analysis, driving process improvements and innovative ideas to continuously enhance campaign performance. Google Ads & Amazon Ads Paid Media Campaign Manager

Google Ads Marketing Specialist | Campaign Manager | Google Ads Project Responsibilities : • Campaign Manager of 40 companies and marketing agencies for 6 months On Google Ads (French market). Highlights : • Managing up to 30k euros of Google Ads budget per company and created effective custom reporting. • Finding new innovative ideas and recommendations by using metrics in order to meet customers' performance goals (KPI’s, ROAS, CPA, CPL). • Generated leads through online channels and increased sales by 20%. • Conduct analysis and run A/B tests to optimize acquisition, conversion, and engagement. • Strong analytical skills and experience using data to inform and optimize marketing strategies with Google Analytics. • Setting up Google Ads conversion tracking (Google Tag Manager).

• Official Google Training: Certification in best practices and access to Google Ads beta versions for advanced mastery of tools and strategies. • Optimizing campaigns for lead generation and e-commerce clients, with a 3-month follow-up to meet their objectives on Google Ads. • I collaborate with companies from various sectors, which allows me to understand different business models and offer innovative and personalized strategies for each client.

Consulting firm providing companies with audits and area for improvement in order to help with their own development Market Research • Analysis of the Mexican market • Understanding customer behavior and preferences • Customer profile, purchase motivation, perception • Market segmentation and competitive monitoring • Data analysis • Marketing Development Strategy Brand positioning • Optimization of the offer and pricing strategy • Communication strategy and customer journey • Improvement of sales strategy and prospecting • Creation of communication materials

Maras Gourmet is an e-commerce company dedicated to manufacture and distribute 100% natural Peruvian products of high quality • Management of social media and campaign analysis • Creation of websites with WordPress + E-commerce • Implementation of SEO strategies, inbound marketing, and brand content • Commercial Acquisition Marketing Strategy (B2C) • Data analysis with Google Analytics