Thomas B.
Founder at ExactEtudes - Market research
Salaire / Taux journalier
Aix-en-Provence, France
Mobilité : Paris, Lyon
Freelance, ouvert au CDI
Peut venir sur site
Expertises
Langues
À propos
Introduction
Market research specialist, founder at ExactEtudes. 25+ years experience in MR, in agencies (Ipsos, TNS Sofres) and client-side (Club-Internet, Club Med, L'Oréal), on a large scale of topics (on both strategic and operational levels). Areas of expertise: Consumer experience (CX), product development, market understanding, innovation. Tech & Digital, Services, Consumer goods. Qual and Quant methodologies, online research, UX. Thomas is a member of Esomar World Research organisation
Expérience de travail
Founder
ExactEtudes, Conseil et Etudes de marché
avr. 2008 - Présent
18 ans 7 mois
ExactEtudes offers full market research services. We provide innovative, dependable and insightful solutions that help you to take the right decisions.
Associate Team for the planet
Team for the planet
sept. 2021 - Présent
5 ans 2 mois
Entrepreneurship at the service of climate emergency! join-time.com/en We create companies aimed at fighting greenhouse gas emissions.
Traveling trip
around the world
nov. 2007 - mai 2008
7 mois
Unforgettable and learning experience!
Market research manager
Club-Internet
mai 2006 - oct. 2007
1 an 6 mois
Drove MR for the brand: - Irrigating strategic forecasts and daily operations with accurate KPIs (satisfaction, loyalty/ churn, customer service...), - Following brand equity (ad tests, awareness, brand position), - Offers and Products testing, - Represented the brand at AFA (French ISP association) Part of the researches were produced in-house.
Research manager
TNS Sofres
janv. 2001 - mai 2006
5 ans 5 mois
First at the Interactive department, then at Telecoms: - accompanying the clients in their development: market knowledge, competitors positions, consumers U&A, satisfaction trackings, optimization of the offer. - by using a full range of research solutions: various modes for collecting data (Internet, phone, face to face, focus groups, interviews, ...), and methodologies (trade-off, segmentations, post-tests, concepts tests,...), in France and on EMEA markets.
Research executive
Ipsos Médiangles
avr. 2000 - déc. 2000
9 mois
Formation
Université Paris Nanterre
DESS, Social psychology
1999 - 2000
2 ans
Université Paris Cité
Maîtrise, Psychology
1994 - 1999
6 ans