Tijs Magagi Hoornaert

I am strengthening my technical skills through a targeted online training in Growth Marketing with @LeWagon. I am open to remote or Europe-based professional opportunities aligned with my profile.

Seconded to the UN Peacekeeping mission MONUSCO (P4) ; Fostered increase of 5% of online reach among young adults by raising awareness on mis- and disinformation on the conflict ; Applied strategic advocacy and lobbying within important UN processes, committees, working groups, reports and events . Led production of documentary on gender based sexual violence in war zones; Conducted a field sensitization campaign among internally displaced people and refugees on the access to medical services for victims of gender-based violence; Organized trainings and workshops for journalists and civil society groups to combat mis- and disinformation.

Led coordination with all program units on donor, reporting, and visibility requirements (e.g. proposal, articles; donor meetings); Built awareness of WFP on resilience building for donors by hosting more than 10 international media missions generating a 5% increase in resource mobilization for climate resilient programmes ; Oversaw the roll-out of the Lean Season Advocacy Campaign with national actors and partners providing life-saving assistance to over 4 million beneficiaries in 4 months.

Wrote a tailored regional communication & advocacy strategy for the project Migrants as Messenger covering 7 countries (Côte d'Ivoire, The Gambia, Guinea, Liberia, Nigeria, Senegal and Sierra Leone) and generated a 10% increase in online reach with young migrants; Coordinated implementation of community engagement activities and high quality communication tools (videos and articles) ; Wrote, directed, and produced a sensitization video for returning migrants that got nominated for the ADICOM Awards 2021; Conducted national media campaign for the International Migration Film Festival in Senegal 2021.

Revamped 4 partnerships by developing 5 tailored communication strategies and action plans for the nutrition, protection and education section ; Provided support and strengthened media capacity of 2 national staff.

Wrote and implemented successfully 5 communication strategies on a national level in the Sahel (Mauritania, Senegal, Mali, Burkina Faso, Niger, and Chad) with multiple financial & development actors ; Acted as liaison officer for AFD to coordinate relations with EU ; Developed and produced more than 12 multi functional high quality communication and marketing tools (B2B) with local and international service providers (e.g., digital innovation, health, urban development, water and education) ; Successfully strengthened press and media outreach through 3 international press visits (Menaka, Nouakchott, and Maradi) and created a Media Speed Date with national and international media actors.

Documented programme initiatives (WaSH, education, nutrition and protection) and innovations on children’s rights by producing compelling human interest stories from the field ; Oversaw the qualitative production of more than 4 multi functional communication and advocacy packages for national campaigns centred around Malian women and children ; Generated social media content and increased online audience with 15 % through 4 sensitisation activities .

Produced and edited the final report of the Gender, Markets and Data Empowering Food Insecure Populations Symposium according to WFP Standards and Guidelines ; Developed a communication strategy and social media campaign to disseminate the report to relevant audience .

Managed a network of 22 media focal points in West and Central Africa ; Developed and implemented 3 advocacy campaigns on the dangers of irregular migration, 2 media strategies to enhance the visibility on the assistance for migrants ; Wrote 2 articles on returning migrants and migrant children ; Conducted 5 community engagement activities such as the Global Migration Film Festival in the suburbs of Dakar ; Conducted media trainings for over 20 journalists on how to report on regular and irregular migration.

Developed a network of contacts to provide minister with strategic and operational intelligence to create her visual identity ; Strengthened the online presence through 6 targeted social media campaigns and 8 community-engagement activities ; Generated and managed data-driven dashboards to measure campaign effectiveness and optimize advertisement spend .

Produced features on EU and Belgian politics; LGBTQI; sports and human interest ; Produced short movies within predefined budgets; including staff management .