Vaibhav Kumar
Data Analyst | Product Owner | Data Project Manager | Ex - L'Oréal || KEDGE Business School, Paris
Salary / Daily rate
Freelance, open to permanent contract
Skills
About me
Intro
Passionate for uncovering hidden opportunities and optimizing strategies, through Marketing Analytics. My journey so far has equipped me with a unique blend of skills that bridge the gap between data and creative content, ultimately driving results-driven campaigns. Key Accomplishments : ➸ Streamlined Data for Success: I've streamlined data collection, reducing processing time and boosting accuracy. Collaborating with cross-functional teams, I seamlessly blend data insights into content strategies, driving high-impact campaigns. ➸ Global Market Insight: Conducted in-depth research, leveraging tools like Tableau and Excel to extract valuable insights into market trends, consumer behavior, and competition. My ability to collaborate effectively with diverse teams and present data-driven recommendations facilitated strategic decision-making for brand expansion. I'm committed to staying at the forefront of Marketing Analytics, continuously seeking opportunities to leverage data for informed decision-making. If you're interested in collaborating, discussing industry trends, or exploring potential synergies, give me a shout at [email protected] or here on LinkedIn!
Work experience
L'Oréal
Jul 2024 - Jul 2025
1 year 1 month
Paris, France
Data Analyst
Jan 2025 - Jul 2025
7 months
Paris, France
Corporate CMI - Data Analyst
Jul 2024 - Dec 2024
6 months
Paris, France
Marketing and Channel Strategist
SAVENCIAFreelance
Feb 2024 - Mar 2024
2 months
Paris, France
Key Accomplishments: --> Researched and analyzed consumer insights for the Romanian market, and provided a 3-year distribution and marketing plan. --> Our team secured the 🥇 1st position for the market research project.
Marketing Research Analyst
Best influence
May 2023 - Oct 2023
6 months
92000 Nanterre, France
Market Researcher
Intheair
May 2023 - Jul 2023
3 months
Marseille, France
Key Accomplishments: --> Conducted extensive market research to identify untapped opportunities and formulate market entry strategies for Latin American countries. --> Utilized Tableau and Excel to analyze intricate datasets, extracting valuable insights into market trends, consumer behaviors, and competitive landscapes. --> Collaborated with cross-functional teams to gather data on financial indicators, enabling accurate evaluation of market potential and risk assessment. --> Synthesized findings into comprehensive reports, outlining market opportunities, financial projections, and project investment recommendations. --> Presented findings and recommendations to senior management, facilitating data-driven discussions and strategic planning for the brand's expansion.
Marketing Data Analyst
Quality of Life Experiments
Jan 2021 - May 2022
1 year 5 months
San Diego, CA, USA
Education
KEDGE Business School
Master in Marketing, Marketing
2022 - Present
4 years 10 months
Amity University
Bachelor of Business Administration - BBA, Marketing
2019 - 2022
4 years
Licenses & certifications
Meta Marketing Analytics
Issued: Jun 2023
Google Data Analytics Specialization
Issued: Mar 2023