Valentine Joubert

Product Manager / owner / chef de projet digitaux

Salaire / Taux journalier

Paris, France

Freelance, ouvert au CDI

Peut venir sur site

Expertises

Sites internet e-commerceShopifyGestion de projet - PMOProduct OwnershipStratégie ProduitSymfonySEOMagentoProduct ManagementCMSKlaviyoSites internetCMS e-commerceWordPressA/B testingProject Owner

Langues

Anglais (Courant)

À propos

Introduction

Product Manager avec 8 ans d'expertise en stratégie digitale et management d'équipes. Leadership éprouvé chez Nutrimuscle : pilotage d'une équipe de 5 personnes et optimisation complète de l'écosystème digital. Spécialisée en Shopify, UX/UI et performance analytics pour maximiser vos conversions.

Liens

Expérience de travail

Product owner

FreelanceFreelance

août 2025 - Présent

1 an 3 mois

Paris, France

Nutrimuscle

avr. 2022 - janv. 2025

2 ans 10 mois

Paris, France

Eshop manager

avr. 2022 - janv. 2025

2 ans 10 mois

Paris, France

- Defined and drove the overall e-commerce strategy - Developed the digital roadmap: set strategic vision, prioritized projects, and coordinated build and run phases - Launched the Nutrielement brand and its e-commerce platform - Led a team of 5 digital project managers across build and run initiatives - Implemented agile methodologies across internal teams - Designed and executed commercial campaigns: promotions, product launches, merchandising - Optimized UX/UI: conversion funnel, product pages, Shopify updates/migration; tracked performance via - Shopify Analytics, GA, and Data Studio - Oversaw the digital ecosystem: Sendcloud, WMS, logistics, and customer service - Selected and coordinated tech, logistics, and web vendors - Managed cross-functional digital projects, conducted competitive analysis, and drove continuous improvement

Product Manager

avr. 2022 - janv. 2023

10 mois

Paris, France

RUN: - UX/UI optimization: conversion funnel, product pages, Shopify updates/migration. - Performance tracking: Shopify Analytics, GA, and Data Studio (reporting to management). - Digital ecosystem oversight: Sendcloud, WMS, logistics, customer service. - Sales activation: promotions, product launches, merchandising. BUILD: - E-commerce site redesign management - Implementation of a PIM / DAM system - Selection and coordination of tech & digital vendors (Axome, Algolia, Kameleoon, Contentsquare, Quable…) - Creation & management of the digital roadmap: redesign & cross-functional digital projects (diagnostic/product finder, website buildings).

Product owner

ARBH Design

janv. 2021 - mai 2022

1 an 5 mois

Paris, France

- Managed projects across 21 brands in L’Oréal’s Luxury/Cosmetics division (YSL, Lancôme, Armani, Prada, Valentino…). - Maintained 19 Design Systems for e-commerce sites. - Oversaw production of deliverables, including mockups, guideline documents, videos, and digital activation experiences. - Defined resources, schedules, budgets, and estimates. - Management of one employee

Digital project manager

Ylly

oct. 2018 - oct. 2020

2 ans 1 mois

Paris, France

- Managed 10 active digital projects (WordPress, Symfony, Drupal). - Sectors: Human health, animal health, construction, and media. - Project types: Native iOS/Android apps, e-commerce sites, business applications, and showcase websites. - Produced deliverables, including specifications, wireframes, and testing documentation. - Participated in pre-sales activities with prospective clients. - Conducted SEO and SEA audits and account management.

Ecommerce & CRM project manager

JIMMY FAIRLY

avr. 2018 - oct. 2018

7 mois

Paris, France

- Managed the redesign of the e-commerce site (Magento). - Implemented SEO strategy and optimization for the redesign. - Prototyping and development of wireframes. - Cleaning of the Mailchimp database and migration to Splio.

Chef de projet digital

ESV Digital

sept. 2017 - mai 2018

9 mois

Région de Paris, France

- Accompagnement client tout le long du projet e-commerce - Définition des spécificités fonctionnelles - Participation à l'élaboration du cahier des charges - Recettes sites e-commerce - Elaboration de newsletter

Chargé webmarketing

Vitalliance

sept. 2016 - août 2017

1 an

92100 Boulogne-Billancourt, France

- Mise en place stratégie social media - Gestion de la refonte du site internet avec l'agence Imagile - Mise en place stratégie SEO - Gestion / optimisation du compte SEA - Community management + modération - Création graphique de la plaquette commerciale - Création d'événement interne aux employés


Formation

ECV Paris

Master

2016 - 2018

2 ans 1 mois

ISEFAC Bachelor, école de management, commerce, marketing et communication

Web Marketing

2015 - 2016

1 an 1 mois

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