
Vinay Puthalapattu
Strategy Consulting @ EDHEC | Digital Transformation | Product Management | Bridging Business, Technology & Growth
Salary / Daily rate
Paris, France
Freelance, open to permanent contract
Skills
Languages
About me
Intro
๐๐ฎ๐ซ๐ง๐ข๐ง๐ ๐๐จ๐ฆ๐ฉ๐ฅ๐๐ฑ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ก๐๐ฅ๐ฅ๐๐ง๐ ๐๐ฌ ๐ข๐ง๐ญ๐จ ๐๐ฅ๐๐๐ซ, ๐๐๐ญ๐-๐๐ซ๐ข๐ฏ๐๐ง ๐ฌ๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ ๐ญ๐ก๐๐ญ ๐๐๐๐๐ฅ๐๐ซ๐๐ญ๐ ๐ ๐ซ๐จ๐ฐ๐ญ๐ก ๐๐ง๐ ๐ญ๐ซ๐๐ง๐ฌ๐๐จ๐ซ๐ฆ๐๐ญ๐ข๐จ๐ง. I am a strategic and analytical professional with 6+ years of experience driving business transformation, digital innovation, and product strategy across Europe and Asia. Currently pursuing an MSc in Strategy, Organisation & Consulting at EDHEC Business School, I focus on helping businesses translate complex challenges into actionable strategies that deliver measurable results. Before EDHEC, I led initiatives that combined technology and strategy to improve efficiency, scalability, and growth. At Alterfin (Brussels), I developed and launched a global Loan Management System managing over $120M in investments across 35 countries. As a 3x Founder, I built and scaled digital platforms that reached thousands of users, earning recognition for innovation and community impact. My entrepreneurial experience sharpened my abilities in strategic analysis, stakeholder management, and agile delivery, allowing me to drive value from idea to implementation. My strengths lie in connecting business strategy, technology, and execution. Whether optimizing operations, defining digital roadmaps, or leading cross-functional teams, I focus on creating clarity, structure, and long-term value. Core Expertise: Strategy Consulting | Digital Transformation | Product Management | Business Analysis | Innovation Strategy | Agile Project Delivery | Data-Driven Decision Making | Stakeholder Management | Change Management With a strong foundation in consulting and a track record of delivering impact in fast-moving environments, Iโm passionate about applying my experience to help organizations grow, adapt, and lead in the digital age.
Work experience
Alterfin
Dec 2021 - May 2025
3 years 6 months
Brussels, Belgium
Digital Transformation Lead โ Strategy & Delivery
Jun 2022 - May 2025
3 years
Brussels, Belgium
Led the end-to-end digital transformation of Alterfinโs global loan management system, serving 150+ financial partners across 35 countries and managing over $120 million in sustainable finance investments. - Conducted in-depth business analysis and stakeholder interviews to identify inefficiencies, improving data governance and decision accuracy by 31%. - Presented a digital operations roadmap to the executive board, influencing policy decisions across the organizationโs international portfolio. - Applied Agile and Lean methodologies, reducing product delivery cycles by 27% and boosting user satisfaction by 34%. - Developed a change management strategy that improved cross-functional alignment, increasing operational efficiency by 23%. - Designed and deployed an automated support ticketing system, reducing issue resolution time by 52% and enhancing customer experience. - Delivered training to local partner organizations, ensuring seamless adoption and scalability across global operations. Key Impact: Elevated Alterfinโs digital capabilities, strengthened transparency in sustainable finance, and positioned the organization for long-term digital growth. Led strategic analysis and rollout of an enterprise system managing $120M+ in loans, improving data reliability and partner engagement by 37%.
Senior Analyst โ Digital Transformation
Dec 2021 - Jul 2022
8 months
Brussels, Belgium
- I drove the development of new features that significantly boosted user retention by 25% and customer satisfaction by 20%. - I championed Agile practices to streamline project delivery, reducing timelines by 15% and enhancing team collaboration by 30%. - My work in optimizing application performance led to a 40% reduction in load times and a 25% decrease in server costs. - Additionally, I led a successful migration to a modern tech stack, improving system reliability by 35%.
Founder
SnyleFreelance
Nov 2020 - May 2022
1 year 7 months
Indianapolis, IN, USA
As the founder of Snyle and Penzbox, I created and scaled innovative platforms that reached over 1800+ active users and achieved a 4.8 app store rating. I led a team of five to develop and market products, increasing productivity by 30% and reducing time-to-market by 20%. My strategic use of targeted ad campaigns and social media promotions drove user growth by 1,800+ within two months. My work earned media recognition for its impact on local e-commerce and social equity fundraising.
Founder
PenzboxFreelance
Feb 2020 - May 2022
2 years 4 months
Indianapolis, IN, USA
As the founder of Snyle and Penzbox, I created and scaled innovative platforms that reached over 1800+ active users and achieved a 4.8 app store rating. I led a team of five to develop and market products, increasing productivity by 30% and reducing time-to-market by 20%. My strategic use of targeted ad campaigns and social media promotions drove user growth by 1,800+ within two months. My work earned media recognition for its impact on local e-commerce and social equity fundraising.
Application Development Analyst
Accenture
Jun 2021 - Dec 2021
7 months
Bengaluru, Karnataka, India
Delivered technology-driven business transformation across 3 SaaS modules, improving system scalability and client adoption. - Implemented process automation that contributed $3M+ in client acquisition, a measurable business impact. - Analyzed and restructured client workflows, reducing downtime by 18% and improving system reliability. - Partnered with cross-functional teams to implement Agile delivery frameworks, cutting release cycles by 22%. Key Impact: Improved business process resilience and accelerated digital maturity for enterprise clients.
Cognizant
Mar 2019 - May 2021
2 years 3 months
Coimbatore, Tamil Nadu, India
Program Analyst
Mar 2020 - May 2021
1 year 3 months
Coimbatore, Tamil Nadu, India
Supported global technology transformation projects by optimizing enterprise systems and coaching junior analysts. - Conducted root-cause analysis to resolve critical bottlenecks, improving application performance by 31%. - Mentored a team of six analysts, increasing project throughput by 28% and enhancing delivery accuracy. - Implemented CI/CD pipelines, reducing deployment times by 40% and enabling faster feature rollout. - Published internal product performance strategy newsletters that guided leadership decision-making. Key Impact: Enhanced operational excellence, leading to improved client satisfaction and stronger internal knowledge-sharing culture.
Program Analyst Trainee
Mar 2019 - Mar 2020
1 year 1 month
Chennai, Tamil Nadu, India
As a Program Analyst Trainee, I contributed to cross-functional projects by applying code optimizations and engaging in solution discussions. I played a key role in problem-solving sessions that identified bottlenecks and implemented effective solutions, improving overall system performance.
Business Analyst โ Growth & Market Strategy
Nestaway
May 2018 - Jan 2019
9 months
Bengaluru, Karnataka, India
- Designed a go-to-market strategy based on customer segmentation, driving a 47% increase in conversions. - Conducted market analysis and competitor benchmarking to uncover $32K+ in new revenue opportunities in 6 months. - Partnered with operations teams to improve client retention through targeted service enhancements. Key Impact: Strengthened NestAwayโs B2C acquisition funnel and delivered tangible growth in customer lifetime value.
FolloerFreelance
Feb 2016 - May 2018
2 years 4 months
Indianapolis, IN, USA
Founder
Feb 2016 - May 2018
2 years 4 months
Indianapolis, IN, USA
As the founder of Folloer, I led the development and market launch of a product that addressed significant market needs. My leadership in project management ensured the successful execution of the entire product lifecycle, from ideation to market adoption, while driving innovation and user engagement.
Full-Stack Web Developer
Feb 2016 - Dec 2017
1 year 11 months
Indianapolis, IN, USA
I created secure and user-friendly web solutions, including the development of secure login systems. My work ensured enhanced user experience and system security across multiple projects.
Education
EDHEC Business School
MSc in Strategy Organisation and Consulting , Business Management
2025 - 2026
1 year 6 months
Focused on business strategy, transformation, and organizational design. - Developed expertise in Strategic Management, Digital Transformation, Corporate Strategy, and Change Leadership. - Applied consulting frameworks to real-world business challenges through casework and simulation projects. - Collaborated on projects with international peers, emphasizing cross-functional teamwork and business innovation. Key Courses: Strategy & Business Modelling, Financial Modelling, Financial & Operations Strategies, Strategic Foresight & Design, IT Strategy, M&A
Jawaharlal Nehru Technological University, Anantapur
Bachelor of Technology - BTech, Electrical and Electronics Engineering
Activities and societies: Started Cross-Disciplinary Entrepreneurship Club | Member of Robotics & Computer Science Club
During my undergraduate studies in Electrical Engineering, I embarked on a self-taught journey into coding and entrepreneurship, founding my startup, Folloer, in my second year. This experience not only honed my technical skills but also allowed me to build a diverse network of connections both within my college and in the broader tech community. Balancing rigorous academic demands with the challenges of launching a startup, I gained valuable insights into innovation, leadership, and the power of self-directed learning. Graduated with a strong technical foundation in engineering principles, critical thinking, and problem-solving. Transitioned from technical to business problem-solving through product and innovation leadership.
Licenses & certifications
McKinsey Forward Program
Issued: Dec 2025
Bloomberg Finance Fundamentals
Issued: Dec 2025